selfie w.me investor presentation slideshare
TRANSCRIPT
Selfie With Me Interactive Photo Booth
Opportunity
• 100+ Big budget, wide release movies per year
• $40M - Average film marketing budget per title
• Studios lack data and intelligence from marketing spent on traditional movie theatre in-lobby displays, billboards and posters
• Every year larger marketing budgets shift from traditional advertising to digital media
Introducing Selfie With Me
Green Screen Photo Booth w Facial Recognition
What if photo booths could be used for data capture and retargeted messages?
Free for moviegoers and theatersStudios pay for data and distributionGreen screen technology embeds selfies into movie scenes
Shared by users via social media
Retarget moviegoers by studios for future film titles
Database of moviegoers who pay to see movies
Building the Most Relevant Database of Moviegoers
Facial recognition captures age,gender, number of users
Selfie Sent to Mobile Landing Page
No Print outs! User enters email or phone #
Gets a link to landing page in seconds
Download and share via social media w correct movie hashtags
Watch trailer
Get notified of upcoming trailers
Pacific Theatres at The Grove in Los Angeles
Pacific Theatres at The Grove in Los Angeles
Santikos Palladium San Antonio IMAX
Selfies
Selfies
Selfies
114% downloaded photo to mobile(due to sharing w others in the booth)
33% posted the photo to Social media
29% watched YouTube movie trailer
175,000 photos taken
Stats Since July 2015 Launch Averaging 6 Booths
325,000 moviegoer uses of the booth (includes multiple people in booth, calculated via facial recognition)
200,000 photo downloads to users mobile
1:45 average time spent on mobile landing page
Analytics
Current Theatres Roster
Major Studio Campaigns to Date
Value Model
STUDIOS
EXHIBITORS (THEATRES)
FEE PER PHOTO
REVENUE SHARE
ENGAGEMENTPhysicalDigitalRetargeting
Funding
Notable investors include: Ace Fund, K5 Ventures, Tech Coast Angels, Barbara Corcoran Venture Partners
$1.3M funding to date / $2M revenue since founding
• Currently have 10 booths installed and materials for 5
• Seeking funding to build out and install 50+ additional booths in US to fulfill current contracts
• Goal of 600 booths in US in 3 years takes us to $33M
• International Goal of 1,200 booths takes us to $125M
JOSEPH MORIN – CEO & CO-FOUNDERTravelzoo - VP (NASDAQ: TZOO), Launched Fly.comStorybids - Founder (acquired by IDT Media Group - $2.1M)UsedCars.com - Principle (acquired by Cobalt Automotive - $4.2M) Klout – Advisory Board (Acquired by Lithium Technologies - $200M)
MIKE UESUGI – CTO & CO-FOUNDERFormer President Global Micro Solutions, 5 CountriesApple - Lead Developer of Japanese Mac OS, now known as Kanji TalkIBM - Developer
MASASHI KATSUMATA – SENIOR PROGRAMMERGoogle Expert - Full Stack ProgrammerAuthor of Google Map Programming4 books on Google
ROBERT RASHTIAN – ADVISORBoxOffice.com - VPFandango, Mann TheatersOver 20 years in theater exhibition
Management Team
