How should making adifference feel?
But it often feels like ...
Recession = opportunity toharness 5 trends
1. Transparency – where’s my money going?
2. Personalisation – the difference I made
3. Give me choices and make it easy to make a difference my way
4. Make it rewarding: social, collaborative, fun.
5. Make giving self expression: “Define me by the difference I make not by the size my wallet”
Your brains could make it bigger and more fun.