second line sponsors

Sponsorship May 2-3 2011

New Orleans, LA

Visi n

A community of leaders,

through public/private

partnerships, equipped

with insights for

creating disruptive

innovations for creating

social and economic value

for the future

Leadership

M del

World

New

Orleans

Caribbean Basin

Gulf

Business Social

Academic Policy

World

New

Orleans

Caribbean Basin

Gulf

Business Social

Academic Policy

• World Leaders

• Disruptive Innovation

• Public/Private

Partnership

• Social Entrepreneurship

• Sustainability

• Call-to-Action

• Funding Innovators

• Respecting Tax Burdens

• Create value and serve

community

• Celebrate Change

• Building Community

• Leverage Lessons

Learned

Missi n

Sharing

experience

Open

forum

Resources

&

Leadership

Funding

& Consulting

Sharing experience

Provide a unique information

sharing experience for social,

business, and policy leaders so

they can develop their creative

toolset to implement disruptive

innovations in their sphere of

influence.

Open forum

Provide the Gulf region an open

forum for discussing business

needs, partnership potential,

growth opportunities, social

needs, and policy goals.

Resources & Leadership

Provide resources and leadership

to other Caribbean basin nations

who can leverage lessons learned

during Hurricane Katrina and Gulf

Oil Spill.

Funding & Consulting

Provide 4 local social ventures

with funding and consulting

support to maximize their

opportunity to meet social needs

while creating value for founders.

Work

Week

celebration

Community

spirit of

innovation

Establish

local

innovators

Lead by

example

Work Week celebration

Position The Work Week as the

preeminent week long

celebration for disruptive

innovation, entrepreneurship,

and social change .

Community spirit of innovation

Build a spirit of community

around disruptive innovation,

value creation, social change,

and amplifying private/public

partnerships.

Establish local

innovators

Establish New Orleans and Gulf-

area innovators by having them

share the stage with the World’s

thought leaders for their area of

expertise.

Lead by example

Lead by example by funding social

ventures and building a conference

without any tax payer funding.

May 2, 2011

SubjectsThemesStructure

Bloody Mary/Mimosa/Brunch

Morning Key Note

Innovation Discussions

Lunch

Afternoon Key Note


Monday Key Note

Mixer

Speakers’ Dinner

Sponsored Music Event

Declaration of Innovation

Economy

Government

Social Change

Future Think

Caribbean Basin

Political Dialogue

Time-to-Change

Disaster Response

Urban Renewal

Public/Private Partners

Water

Health

Education

Globalization

May 3, 2011

SubjectsThemesStructure

Bloody Mary/Mimosa/Brunch

Morning Key Note


Lunch

Afternoon Key Note


Tuesday Key Note

Mixer

Sponsored Music Event

The Big Thank You!

Business

Experience

Innovation

Sustainability

Strategy

Transparency

Media

Green Business

Gaming

Collaboration

Change

Energy

Services

Public/Private

Partnerships

Sports

Speakers

Target Speakers

1 Event Keynote

2 Day Keynotes

4 Segment Keynotes

15 World Innovators

15 Local Innovators

4 Master of Ceremonies

2 Facilitators

President Obama?

Richard Branson?

Bill/Melinda Gates?

Mark Cuban?

Bruce Mau?

Daniel Pink?

Seth Godin?

James Carville?

Lisa Jackson!

Robbie Vitrano

Future Innovator!

Pr gram

Community Development

Working sessions scheduled each day (in

parallel with the conference) focusing on:

• Building partnerships among businesses by discussing

how cooperation creates more value than competition

• Identify strategies to build partnerships between

corporate, academic, social, and policy spheres to

sustain growth, create value, address social needs,

and build the workforce of the future

• Identify clear objectives for Second Line 2012 for job

creation, funding small businesses, creating

constructive economic policy, reducing tax burden,

and addressing social needs

Declaration of Innovation

Online competition for best social innovation in:

Education Health CareDisaster Response/

Preparedness

Sustainability

Each winner awarded $15,000

+ 15% of sponsor donations

The BIG Thank You!

1. Ideation session for leaders from communities of need

• e.g., Detroit, Haiti, Egypt, etc.

• Guests of the conference

2. Leaders present problems; Innovators provide alternatives to address needs

3. Create a call-to-action to provide resources and implement best alternatives

Hospitality

• Access to Hospitality Suite at Jazz Fest

• Bloody Mary/Mimosa/Brunch each morning

• Lunch provided

• Post-event reception each evening

• Speaker/VIP Dinner on Monday Night

• Evening Networking Mixers

• Sponsored music event with Jazz Fest

artists

Partners

Sponsorship Benefits

Benefits

• Align brand and identity to innovation and business for

social good

• Become a founding member of Second Line event

• Access to the world leaders for business, social, and

policy innovation

• Network opportunities with speakers, sponsors, and

public officials involved with all three Work Week events

• Entry to all Work Week hospitality events

• Fund new social ventures making positive change

• Interview by leading national print, radio, and television

media

• Organization product and services described in Second

Line Program

• Logos on all T-shirts

Promotional Activities

• Targeted direct mail campaign including tri-fold

brochures and post cards

• Email invitation campaigns

• Full conference ad in leading industry

publications

• Public relations promotions to leading print,

radio, television, and social media nationwide

• Newsletter, Web site, and email communications

with key think tanks and innovators

• Conference Program and On-site publications

• Conference Web Site with links

Sponsorship Levels

We will also customize a sponsorship package for your organization.

Rex

Diamond

Gold

Silver

Bronze

Partner

Innovator

Rex | $100,000

• Title Sponsor

• Primary Logo Placement

• Identified as founder with all future Second Line events

• Placement on Innovation Advisory Board

• Logo on all Print and Web

• 10 Tickets to Second Line ($500)

• 10 All-Access Passes to all Work Week Events

• Press Release

• 2 Tickets to Speakers Dinner

• 10 Tickets to Jazz Fest

• Access to Jazz Fest Hospitality Suite

• Attendee List

• Speaking Slot

Diamond | $50,000

• 50% of Investment goes to Declaration of Innovation



• Prominent Logo Placement




• Press Release




• Attendee List

Gold | $25,000







• Press Release




• Attendee List

Silver | $15,000




• Prominent Logo Placement on Partners Page



• Press Release




Bronze | $10,000

• Logo on all Print

• Prominent Logo Placement on Partners Page



• Press Release



Partner | $5,000

• Logo on all Print

• Logo Placement on Partners Page





Innovator | $1,000

• Logo Placement on Innovators Page





C ntacts

Email

Who do I contact about

sponsorship?

Please email:

Jon Kardon – [email protected]

or

Gerard Cox – [email protected]

Producer

Gerard Cox

CEO, Creole (www.creole.com)

Founder/Principal – 3 G Venture Fund (www.g3vf.com)

Producer/Underwriter – TEDxNOLA, TEDxTU, TEDxOilSpill

TED Profile - http://www.ted.com/profiles/254789

LinkedIn Profile - http://www.linkedin.com/pub/gerard-

cox/0/124/839

Email: [email protected]

Cell: (504) 432-0993

http://www.ted.com/profiles/254789

April 28 – May 7, 2011Work Week is an affiliation of business events taking place in New

Orleans between the weekends of Jazz Fest. It is an alternative to

the musical intoxication enveloping the city in late April and early

May. It’s a holistic offer to innovative individuals – feeding the mind

during the week, and the soul on the weekends.

The Work Week currently comprises three separate events. Second

Line, Launch Fest and Sync Up. All three events take place at the

New Orleans Museum of Art. Nightly social events, and package

discounts for combining events are available for attendees.

The Work Week was developed in partnership with Jazz and

Heritage

End of slideshow. Thank you!