sec filings master class - form 10qs by michelle leder

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Diving into the 10-Q and other key filings Michelle Leder editor/founder footnoted [email protected] @footnoted Photo by flickr user Derek Keats

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Michelle Leder, founder of Footnoted.com, presents "Diving into the 10-Q and other key filings" as part of the free, three-part, investigative business journalism webinar, "SEC Filings Master Class." For more information about how to use SEC Filings in your reporting, please visit http://bit.ly/secfilings2013. For more information about free training for business journalists, please visit http://businessjournalism.org.

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Page 1: SEC Filings Master Class - Form 10Qs by Michelle Leder

Diving into the

10-Q and other

key filings

Michelle Leder

editor/founder footnoted

[email protected]

@footnoted

Photo by flickr user Derek Keats

Page 2: SEC Filings Master Class - Form 10Qs by Michelle Leder

Homework review: Barnes & Noble

• A textbook wholesaler whose majority owner is

B&N founder Leonard Riggio did $93.5m in

business with the company in 2013.

• Company leases office space from another

Riggio company.

• A trucking company with ties to Riggio family

was paid over $50m in 2013.

Page 3: SEC Filings Master Class - Form 10Qs by Michelle Leder

Quartz had a good round-up

http://qz.com/109325/the-nook-isnt-the-only-thing-dragging-down-barnes-noble-so-are-its-ties-to-founder-

leonard-riggio/

Page 4: SEC Filings Master Class - Form 10Qs by Michelle Leder

POLL QUESTION #1

How often do you at least skim the 10-Q?

• I’ve never looked at one.

• Once or twice

• Periodically for companies I follow

• It’s my favorite hobby.

Page 5: SEC Filings Master Class - Form 10Qs by Michelle Leder

What's a 10-Q all about?

• At its essence, it's the quarterly earnings.

• But companies often bury things in the Q

that are not in the earnings release.

• These could be subtle changes or not-so-

subtle changes.

• Deadline is 40 days after the end of the

quarter (for most companies).

Page 6: SEC Filings Master Class - Form 10Qs by Michelle Leder

How does 10-Q differ from 10-K?

• They are filed 3 times a

year.

• The numbers are

unaudited.

• 10-Qs tend to be shorter.

• 10-Qs are less

standardized than the 10-

K, making them trickier to

navigate.

Photo by flickr user Featheredtar

Page 7: SEC Filings Master Class - Form 10Qs by Michelle Leder

10-Q table of contents

Page 8: SEC Filings Master Class - Form 10Qs by Michelle Leder

Focus on these key things

• Are the numbers in the earnings release

significantly different than the 10-Q?

• Notes to consolidated financial statements

(aka the footnotes)

• Legal proceedings

• Goodwill, especially if a company has done

any big deals

• Employment/severance agreements with top

executives

Page 9: SEC Filings Master Class - Form 10Qs by Michelle Leder

POLL QUESTION #2

Companies file 8-Ks to disclose a “material” event.

• True

• False

Page 10: SEC Filings Master Class - Form 10Qs by Michelle Leder

Catch-all filing: the 8-K

• Filed for all sorts of reasons -- for everything

from an earnings release, or investor

presentation, to a CEO leaving suddenly

after getting arrested

• Commonly thought of as a "material event,”

which leaves lots of wiggle room

• Actual definition from SEC is "major event,"

which leaves even more wiggle room.

• Must be filed within 4 business days after the

event

Page 11: SEC Filings Master Class - Form 10Qs by Michelle Leder

What to look out for:

• Companies burying non-earnings

disclosures in an earnings 8-K

• Companies filing more than one 8-K on the

same day, particularly in earnings season

• Companies using the same 8-K to make

multiple disclosures about unrelated things

• Companies massaging the truth in the filing

• Using vague language or making you check

another filing for an answer

• Anything filed after 4 p.m. on a Friday.

Page 12: SEC Filings Master Class - Form 10Qs by Michelle Leder

The Friday Night dump

• Very common for companies to take out the trash on Friday night

after markets closed

• Also happens before a holiday, or during a major disaster (Hurricane

Sandy) or on odd days when SEC open, but markets are closed

(Columbus Day, Good Friday, few others)

• 9% of all 8Ks filed in 2012 were filed after 4 p.m. on Friday!

• On some Fridays, number is closer to 50%!!!

Photo by flickr user wyofile Photo by flickr user WarmSleepy

Page 13: SEC Filings Master Class - Form 10Qs by Michelle Leder

Quick exercise: The Friday Night Dump

• At 5:12 p.m. on the Friday before the long Labor Day holiday weekend,

Microsoft filed an 8-K, which is excerpted on the next slide. You’re on your

way to the beach for the weekend. Kids in tow. What do you tweet?

Photo by flickr user downing.amanda

Page 14: SEC Filings Master Class - Form 10Qs by Michelle Leder

Page 15: SEC Filings Master Class - Form 10Qs by Michelle Leder

Quick exercise: The Headline

Page 16: SEC Filings Master Class - Form 10Qs by Michelle Leder

Other key filings: ownership

• Forms 3,4,5 (ownership

by directors,officers)

• 13D, 13G (5% holders)

• 13F (institutional

investors)

• Be on lookout for any

amended filings here

too (4/A, 13D/A, etc) Photo by flickr user Victor1558

Page 17: SEC Filings Master Class - Form 10Qs by Michelle Leder

Other key filings: Going public

• Companies file an S-1 before going public.

• This is often the first view of a private

company's financials.

• Very common for a company to file 5 or more

amended S-1s before they go public

• Tesla Motors filed 9 amended filings before

going public in July 2010.

• Twitter filed to go public on Sept. 13, but chose

to file documents confidentially so they're not

available publicly

Page 18: SEC Filings Master Class - Form 10Qs by Michelle Leder

Other key filings: M&A

• PREM14A:

preliminary merger

filing, filed by

company being

acquired

• DEFM14A: final

merger proxy

• S-4 (securities in

biz combination)

Photo by flickr user jairoagua

Page 19: SEC Filings Master Class - Form 10Qs by Michelle Leder

From the merger proxy

Page 20: SEC Filings Master Class - Form 10Qs by Michelle Leder

Merger docs: cheat sheet

• Often 200 pages (or longer), so need to pick

and choose

• Background of the deal is almost always

worth reading.

• Details on executive pay/perks also

worthwhile

• Rearranging the deck chairs