search engine optimization
TRANSCRIPT
Search Engine Optimization
Search Engine Optimization is general process of getting the traffic on a website. It is a method of getting your web page to get higher in look for engines-such as Google, Yahoo and Bing ranking.
When Internet surfers look for your products or solutions,
your web page needs to be the first that they can find. SEO helps the search engines to recognize your relevance search phrases that people search for online.
SEO can be best technology and the art of improving your website, website hosting service, perception, content and marketing, the website with the aim of improving the number of your customers by be described higher in the Google.
Introduction to SEO
Search engines optimization can be of two types:
On Page SEO Off Page SEO On Page SEO: On-page optimization is that
in which all our work is done in the backend of the website.
Off Page SEO: In search engine optimization, off-page optimization refers to which affects your Web site listing in natural search results.
SEO TYPES
ON PAGE SEO TECHNIQUES
A webmaster also called a web architect, it is that which is responsible for the hardware and softwares parts of a website means it is used to maintain the hardware and software of a website.
Available Webmasters:• Google Webmaster• Bing or Yahoo Webmaster• Yandex Webmaster
WEBMASTERS
Directory Submission Social Bookmarking Disqus Forum Posting Yahoo Answering Blog Commenting Article Submission Press Releasing Free Classified Ad
OFF PAGE SEO TECHNIQUES
Google algos are of in three types
• Panda: Panda came in 2011, it checks whether a site has a original content or duplicate or not.
• Penguin: Penguin came in 2012, and it downs the ranking of those website which use black hat seo techniques
• Humming Bird: This algo comes in 2013, it is basically a search algo, which ,make our search more reliable.
SEO ALGORITHMS
Social media marketing is a general process of getting website traffic or attention through social media sites.
Social media Websites:• Twitter• Facebook• Google+• LinkedIn• YouTube• Instagram• Delicious, Digg and Reddit• Foursquare
Social Media Marketing
THANKS