Building Impact forSubject Matter ExpertsSDR News Streaming Video and Social Media

What is streaming media?

Streaming video is content transmitted continuously in compressed format over

the Internet or data networks as the content is being viewed.

Streaming video has made it possible to share and view videos or full length movies over the Web. It has redefined the concept of online and on-demand

entertainment, and even business communication practices.

Until recently, Streaming media waslimited to desk top and notebook PCs …

But now it is being streamed to mobiledevices like tablets and mobile phones

… and more!

Streaming Media and B2B:

However, most companies marketing the knowledge and experience of their

Subject Matter Experts (SMEs) rely on two main channels to distribute their

content: Sites like YouTube or Vimeo and the company website …

New possibilities are opening up…

CompanyWebsite.com

What is next? Roku and SDR News

SDRNews is the only Enterprise focused Subject Matter Expert (SME) channel on the industry leading Roku streaming media player, with internet

video displayed on a regular flatscreen TV - just like NetFlix - at the same

menu level as TED Talks, WSJ Online, Fox News and MSNBC.

Roku makes digital media receivers that let customers access internet streamed video. The first models streamed Netflix to consumer flat-screen TV’s in 2008.

Ruku offers both subscription based services and channels that are available free of charge. SDRNews is free to view.

Fifteen TV Manufacturers can add Roku with a simple plug-in USB-like stick.

Roku is widely available at retailers such as WalMart and Best Buy and sold over four million units at $50-120 retail, second only to AppleTV. Roku received $45M additional funding 7/26/2012 with participation by NewsCorp and BSkyB, and Menlo Ventures.

What is Roku?Rated #3 in the Top 10 Most

Innovative Consumer Electronics Companies for

2013 by Fast Company Magazine.

SDR News

SDRNews works with your SME to package informal tech content, distribute, monitor and measure, and integrate your SME’s content

into their Social Media stream.

Without capital investment, special skill or developer

requirements, you can test this New Media channel at minimal

expense and risk.

Many tech professionals work in an integrated device environment from their homes.

Unlike other Roku delivered networks targeting consumer technology-enthusiast audiences, SDRNews brings informal Enterprise focused material from Subject Matter Experts (SME) to

the Roku platform. And this unique channel, as of yet, is

undiscovered by competitors.

How It Works: Online Production System (OPS) Easy to manage show planning

SDRNews works with the SME and Social Media team to schedule and manage shows remotely via a private wiki …

How it Works: OPS Consolidates Assets for Planning, Production and Distribution

Script Elements, links and publication shortcodes

Story Arc and Logical Flow Production Elements: photos, video clips

How it Works: Episodes recorded and processed with Industry Standard Post Production Tools

Encoding Integrating video clips, photos and interviews

How it Works: User Experience - Locate SDRNews in Roku Channel Store

Much like a Smartphone, user goes to Roku Channel Store and selects SDRNews

How it Works: Add to personal lineup

SDRNews in Science/Technology Category

SDRNews added to lineup

How it Works: Select Show and Episode

Select show from SDRNews

Play Episode

Why Team with SDRNews ?

Enhance Discovery of SME, as viewers seek other premium tech content in Roku Channel Store

Minimize SME workload: No special skills and little equipment needed by Subject Matter Experts

Leverage established Process already validated by hundreds of published episodes

Recurring Social Media Impact and increased return on SME knowledge and content

Leverage SDRNews episodes in SME blogposts, YouTube or conventional websites for Desktop and mobile

Sales @rvnn.tv 1-877-578-7866

Digital Media that Delivers

Engaging Technology Professionals with in depth Interviews, Reviews, and Industry News

“Delivering compelling information at the time, place and on the screen of choice”