sdn adoption

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Getting Started With Software- Defined Networking (SDN) A Quick Look at the Market and the Steps You Can Take to Jump in… © 2013 SDNCentral. All Rights Reserved. SDNCentral Confidential

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Interested in Understanding What's Happening with SDN - Get the Stats on Market and Some Tips on How to Get Started with SDN.

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Page 1: SDN Adoption

SDNCentral Confidential

Getting Started With Software-Defined Networking (SDN)A Quick Look at the Market and the Steps You Can Take to Jump in…

© 2013 SDNCentral. All Rights Reserved.

Page 2: SDN Adoption

SDNCentral Confidential

You’re Interested in SDN – You’re Not Alone Let’s Look at a Few Numbers

© 2013 SDNCentral. All Rights Reserved.

Page 3: SDN Adoption

SDNCentral Confidential

How Big is the SDN Market?

© 2013 SDNCentral. All Rights Reserved.

Page 4: SDN Adoption

SDNCentral Confidential

What’s Driving the Growth – Cloud Computing, Big Data and Mobility

© 2013 SDNCentral. All Rights Reserved.

Page 5: SDN Adoption

SDNCentral Confidential

You Only Need to Look at One Network Segment to Understand the Potential Trajectory

© 2013 SDNCentral. All Rights Reserved.

Page 6: SDN Adoption

SDNCentral Confidential

This is Why Everyone is Trying to Get in the Market

© 2013 SDNCentral. All Rights Reserved.

Page 7: SDN Adoption

SDNCentral Confidential

So What Exactly is It?

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Page 8: SDN Adoption

SDN is a New Way to Design, Build and Operate Networks

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SDN Definition1. Separates the network’s control (brains) and forwarding (muscle) planes

2. Provides a centralized view of the overall network

3. Utilizes programmatic application interfaces (APIs)

4. Enables efficient orchestration and automation of network services

SDN Controller/ Network Operating System

App App App App

OpenFlow

Packet-Forwarding Hardware

OpenFlow compliant OS

Packet-Forwarding Hardware

OpenFlow compliant OS

Packet-Forwarding Hardware

OpenFlow compliant OS

Well-definedOpen API

Page 9: SDN Adoption

SDN Promises

Agility: enabling organizations to rapidly deploy applications, services, and infrastructure to meet needs

Scale: automate and optimize new and existing applications and services

Innovation: allowing organizations to create and deliver new types of applications, services and business models

SDN Opens the Network Up for Innovation

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It replaces static, inflexible and complex networks, with networks that are agile, scalable and innovative.

Page 10: SDN Adoption

SDNCentral Confidential

Where Are We In the Market’s Evolution?

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Page 11: SDN Adoption

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Custom Solutions

Tailored Solutions

Packaged Software

SDN is Still in Its Early Stages…Similar to other early-stages in enterprise software market evolutions, you will need to dedicate time and resources to customize solutions to meet your needs.

Early Market Mature Market

SDN Today

Analysts recommend that companies prepare for industry adoption of SDN by starting training IT staff in 2013 (Forrester)

Page 12: SDN Adoption

SDNCentral Confidential

So, How Should You Get Started?

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Page 13: SDN Adoption

Copyright 2013. All Rights Reserved.

13

Learn as Much as You Can

Research & Development Organizations

Open Source Projects

225+ Organizations

A Vibrant SDN Open Source community is actively working on

Open Source Projects

Many in Research and Academia are

collaborating to creating lots of new technologies or adapt

old technologies

Hundreds of New and Established Companies

have announcedSDN strategies

Familiarize Yourself with the Robust SDN Ecosystem; Understand What Technologies are Available and What People Are Doing With It…

Page 14: SDN Adoption

SDNCentral Confidential

Figure Out Where SDN Might Make Sense for Your OrganizationIdentify Potential Use Cases

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Page 15: SDN Adoption

If You are an Enterprise,

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Some Common Deployments Include Using SDN to…

Slice Up the Network to Achieve More Flexible Configurations

Stretch the Network Across Racks Within a Data Center or Across Data Centers in Private and Hybrid Clouds

Automate and Orchestrate Delivery Across All Resources (Networks, Compute and Storage)

Gain Visibility and Simply Troubleshooting Through Tap Aggregation

*Note: For More Details on Use Cases, Check Out SDN Central’s Enterprise Use Case Presentation or Go to SDNCentral

Page 16: SDN Adoption

If You are a Service Provider

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Some Common Deployments Include Using SDN for…

Service Chaining to Configure L4-7 Functions Dynamically

Dynamic Rerouting to Allow Large Data Flows to Bypass Bottlenecks and Create Instant Exchanges B/W Peering Networks

Bandwidth-on-Demand to Meet End-User Requests for Instant Bandwidth

End-to-End Service Provisioning from the Data Center to Mobile Handsets, While Adhering to SLAs and QoS Requirements

*Note: For More Details on Use Cases, Check Out SDN Central’s Service Provider Use Case Presentation or Go to SDNCentral

Page 17: SDN Adoption

SDNCentral Confidential

Make Sure You Are ReadyDefine Your Business Case and Pick the Right Technologies and Partners to Help You Implement

© 2013 SDNCentral. All Rights Reserved.

Page 18: SDN Adoption

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18

There Are a Lot of Options

225+ Organizations Customers – Live Deployments

Many companies have announced

SDN Productsand several are

Shipping Solutions

Check out real solutions being used by real customers at

DemoFriday™

Make sure you understand what you need and pick the partner(s) that are best for your organization…

Page 19: SDN Adoption

Attempting to Run Before Crawling

Lack of clear business objective / problem statement

Failure to manage expectations

Failure to understand limitations of current software & hardware

Putting Your Trust in a Single Vendor

Their focus is on selling products, not working with you to solve your

problems

Many products were designed 2–3 years back, before problems and use

cases were well understood

Don’t be forced down a path with a solution that was never designed for

your use case in mind

Pitfalls to Avoid

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Page 20: SDN Adoption

• How many production / paid deployments do they have?

• How many current trials?

• How many reference-able customers?

• Where does your company sit on their priority list?

• Who are their typical

customers?• Are they Telecom or Data

Center focused?

• What use-cases / solutions do they support?

• Do they provide products or services?

Questions to Qualify Prospective Partners

20

How to separate SDN reality from SDN hype in an early market…

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Page 21: SDN Adoption

SDNCentral Confidential

Then Jump In…Use What You Learn from Your Initial Proof of Concept to Determine Next Steps

© 2013 SDNCentral. All Rights Reserved.

Page 22: SDN Adoption

SDNCentral Confidential

For More Information on SDN, Visit SDNCentral.comThe Independent Community and #1 Resource for SDN, NFV and Network Virtualization

© 2013 SDNCentral. All Rights Reserved.