Creating Changeby uncovering and mobilizingpartners and resourcesyou didn't know had

John Hamerlinck

Jessica Hagy, Indexed http://thisisindexed.com/

ABCDIDEAS

TOOLS

SOCIAL CHANGE

Some people have power, others don’t

Some people are leaders,

others are not

• Asset-Based: discovers gifts & talents in the community right now

• Internally-Focused: Relies on community’s strengths, not on outside resources

• Relationship-Driven: Seeks to connect local people, associations and institutions

Asset-Based Community Development

Needs vs. Assets

Needs Based1. Focus on

deficiencies

2. People are consumers of services

3. Residents observe as issues are being addressed

Asset Based1. Focus on

effectiveness

2. People are producers

3. Residents participate and are empowered

We all have assets and deficits.

Community Assets

• Individuals– Everybody!

• Associations– Social Assets

• Institutions– Public, private, nonprofit

• Physical Assets– Buildings, natural assets

• Exchange– Financial transactions and other exchanges

Associations

Associations & Institutions

• Consensus • Control

• Care • Production

• Citizens • Consumers

• Capacities • Needs

DEMOCRACY = VOTING + ASSOCIATIONS

IDEAS

A good organizing issue is . . .

CONCRETE You know when you succeed.

ATTAINABLE We believe we can succeed.

IMMEDIATE We know from 1:1 conversations that people will act on this.

CREATES COMMUNITY It brings people together and adds new people

“What are you good at?” (assets)

“What are you most concerned or passionate about?” “We need you.”

Communicating to Boost Community Participation

Some Important Messages- How can people be involved in their own time?- Reassure people that their work will make a difference and their time will not be wasted.- People respond to messages that emphasize the tangible difference their participation will make.

FORCE FIELD ANALYSIS

DRIVING FORCES RESTRAINING FORCES

State Desired Change Here

(EQUILIBRIUM OR CURRENT STATUS)Forces resisting the change Forces favoring the change

Skills Incentives ResourcesActionPlan

Confusion=

Vision Incentives ResourcesActionPlan

Anxiety=

Vision Skills ResourcesActionPlan

Resistance=

Vision Skills IncentivesActionPlan

Frustration=

Vision Skills Incentives Resources Treadmill=

Adapted from Knoster, T. (1991) Presentation at TASH Conference, Washington DC(Adapted by Knoster from Enterprise Group Ltd.)

Vision Skills Incentives ResourcesActionPlan

Change=

A global network of people using mobile technology for social impact

Tele-Doc (India)

Nacer (Peru)

CardioNet (Mexico)

StanBird

Geo-Historian Project, Kent State Universityhttp://www.youtube.com/watch?v=EsPRpQfHYOY

A flash mob (or flashmob) is a large group of people who assemble suddenly in a public place, perform an unusual action for a brief time, then quickly disperse. The term flash mob is generally applied only to gatherings organized via telecommunications, social media, or viral emails.

Jan./Feb. 2010

Improv Everywhere: Best Buyhttp://www.youtube.com/watch?v=utkkXCF8ZVc

CarrotMob: San FranciscoBuycotting socially responsible businesses

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John Hamerlinckjohn@mncampuscompact.org320-308-4271Web: www.mncampuscompact.orgBlogs: http://mncompact.wordpress.com http://cdce.wordpress.comTwitter: mncompact