science museum presentation at pcst2012
DESCRIPTION
Presentation by Toby ParkinTRANSCRIPT
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Science Museum London
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Learning
• Informal Learning
• Aim to reach 1 million people through live sessions per
year
• Life-Enhancing experiences
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Outreach
• High-impact, High-quality, Commercially viable
• School Shows
• Theatre Shows
• Workshops
• Storytelling
• Teambuilding
• Interactive stands
• Communication
skills
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School Shows and Workshops
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Interactive Festival Tent and Show
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Science Museum Live on Tour
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Teachers Courses and Resources
• Follow up resources
• Teacher courses
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Guiding Principles
IPSOS Mori (2011) Research-
Attitudes to science formed at school
Life-Enhancing
• Engaging
• Memorable
• Inspiring
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Clients
Prisons
Hospitals
Music festivals
Science Festivals
Schools
Theatres
Libraries
Businesses
International Outreach
Weddings
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Evaluation
• Number of bookings and repeat bookings
• Commercial success
• Feedback from public and press reviews
• Feedback from sample schools
‘Presenters were able to convey tricky information in a
very entertaining manner’ Teacher
‘A thoroughly enjoyable afternoon. Actually forgot
where I was’ Inmate, Holloway Prison
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Lessons Learnt
• Balance education and entertainment
• Important to match delivery style to subject and audience
• Don’t become school
• Quality
• Same product,
variety of clients
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Ambitions
• Use objects on outreach
• Connect scientists to young people
• Scientific literacy