school of business undergraduate degree options 2016 professor peter mc namara head of school of...

School of Business Undergraduate Degree Options

2016Professor Peter Mc NamaraHead of School of Business

St Peters DunboyneOctober 2014

School of Business Postgraduate Degrees

New in 2016

1) Single honors Business broad entry:– 4 degrees 1 entry

2) Business Arts: Management or Marketing

3) Secondary School Business Teacher: Teaching Council of Ireland Arts Business

4) Transfer from Arts to Business single honors

5) New & more Options for second & third year: – Equine Business– International Management

Business Careers Snapshot

• Amongst most employable degrees in Ireland– Recruiters from most sectors put business 1st or 2nd

• Placement, study abroad, postgraduate– All associated with highest employability– Maynooth U. do all three!

• Employers seeking skills– Maynooth University curriculum change addressing these skills

gaps for employers

Sources of Data: Graduate Surveys by HEA and Maynooth University; Employer Surveys by GradIreland and Association of Higher Education Careers Services. 2013 & 2014 Data


We do Placement!!!

• Work for 1 year in a company– Improves employability– Available through MH 404 Business broad entry

degrees • Choice made during second year– Placement events and program to assist in choice

• Convert 3 year BBS into 4 year BBA


New in 2016: 1. Business Broader Entry…• Broad entry Business MH404– Business and Management (BMA)– Equine Business (EQB)– Entrepreneurship (ENT)– Marketing (MKT)

• Business ‘doubles’– Business and Accounting (MH 407)– Law and Business (MH502 LWB


New in 2016 –

2. Business Arts: Management or Marketing

• Business (Arts)– Business – Management– Business – Marketing– Business II (Double Business) – for Teaching Council of Ireland

• 7.5 credits each of accounting and economics in year 1; 5 year 2

• More optional modules– Business optional modules now available in years 2 and 3– Maynooth Modules

• Year 1 fundamental skills• Year 2 10 credit Maynooth electives


New for 2016 – 3. Secondary School Business - TCI• Teaching Council of Ireland Business subject now

structured directly into Arts• First year– Take Business (Management) or (Marketing)– PLUS– Business Double Subject ( has 7.5 credits each of

Accounting and Economics)• Second & Third Year– Options and core enable meeting remainder of TCI

• (includes remaining accounting & economics needed)


New for 2016 4. Transfer options for Arts• Transfer from MH101 Business into

– BBS Business and Management• From Arts Business (Management)

– BBS Marketing• From Arts Business (Marketing)

• Where– Obtained 60% in first year Business subject and– Passed any of the following

• Business II (Double Business) • Economics• Accounting

• If thinking of transferring we recommend Business II (Double Business)


5. New Optional Choices …• International Management– 6 option modules across years 2 and 3– Available to all MH404 degrees

• BBS Business & Management• BBS Equine Business• BBS Marketing• BBS Entrepreneurship

• Equine Business– Can now take equine modules as optional modules across

MH404 Business


Specialist ‘Double’ Degrees continue …

• Business and Accounting (MH407)

• Law and Business (MH407)

A Career Story Catriona – Consultant at Deloitte

• Education:– BBS Business & Management Maynooth U 2012– MSc 2013

• Employment:– Office Administrator, Meagher Moynihan, 2013– Intern Tracy Consulting 2013-14– Analyst (consultant), Deloitte Ireland 2014

School of Business

Why Study Business?

• Almost every product and service you use and value in day to day life are delivered through business & organized through management

• Private, public & not-for-profit sectors all need management skills

• Business graduates consistently amongst the most employable in Ireland

School of Business Undergraduate Degrees

Overview of all Business Degrees ….

• 1st year: foundational skills:– Understanding humans– Organizing people for action– Competition– Specialism in Business/ or

Arts subjects

• 2nd year: functional skills e.g– Marketing; Human Resource

Management– Operations; Information

Systems– Accounting– Plus specialism/options

• 3rd year (optional): placement/international– Working in a business– International study

• Final year: • strategic perspective e.g.

– Strategy; Marketing; Human Resource Management;

– Ethics– Plus Options/specializationSchool of Business

Learning Journey a variation of ..

Overview of learning journey …Bus & Management Marketing Equine BusArts

• First Year – Core modules 60 credits 60 credits 45 credits 15– Elective options 0 0 15 0

• Second Year)– Core modules 40 50 50 20– Elective options 20 10 10 10

• Optional year– Placement (60c) yes yes yes

no– Study abroad (60 c) yes yes yes yes

• Final year)– Core modules 25 35 40 20– Elective options/ 35 25 20 10

• First year 7.5 credit modules; 5 credit modules all other years – Can take Maynooth second year 10 credit elective for all of the above– Teaching Business: possible for all single honors; take Business II (Double Bus) for Arts

Business and Management• 1st year foundational skills: e.g.

– People• Management of teams• Organizational behavior

– Markets• Business Models• Marketing• Economics• Business environment

– Innovation– Accounting

• 2nd year: functional skills e.g– HRM; MIS; Supply Chain Management;

HRM; Organizational Design; Marketing; Services

– Plus specialism/options• Management, Marketing, International

Mgt, Equine Business


• Final year: strategic perspective e.g. – Strategy; Marketing; Human Resource

Management;– Ethics– Options/specialization

• Management, Marketing, Operations; MIS; Economics/Finance, Equine Business, International ManagementSchool of Business Undergraduate Degrees

Marketing• 1st year: foundational skills: e.g..

– Marketing:• Introduction to Marketing• Understanding Consumers

– People– Markets– Innovation; Accounting

• 2nd year: functional skills e.g– Marketing:

• Brand Management; Marketing Mgt• Communications; E-marketing

– HRM; MIS; Supply Chain Management; HRM; Organizational Design; Services

– Plus options• Marketing; Management;

International Management; Equine Business


• Final year: strategic perspective e.g. – Marketing:

• Strategic Marketing; International Marketing; Social Media

– Strategy; Marketing; Human Resource Management;

– Ethics– Options/specialization

• Management, Marketing, Operations; MIS; Economics/Finance; Equine Business; International Management

School of BusinessMH406 Law & Business

BusinessCore elements of the

Business & Management degree

Option to take a Masters Degree in business on

completion

Legal ExemptionsStudents benefit from certain professional exemptions with regard to legal training in the Honourable Society of Kings Inns and the Law Society of Ireland.

School of BusinessMH407 Business & Accounting

BusinessCore elements of the

Business & Management degree

Option to take a Masters Degree in business on

completion

Exemptions from Professional Examinations (@ present)ACA Full CAP 1ACCA F1 to F 7 inclusiveCIMA Exemptions from 9

papersCPA Exemptions from 8

papers

School of BusinessMH101 Business and Arts

Business: Management or Marketing

Core elements of the Business & Management or Marketing degree

1st year Business II (Double Business):1 Accounting & 1 Economics Module – enables TCI …

First YearBusiness + 3

optionsSecond Year

Continue with Business + 1 option

(Dual Honours)

OR

Students who achieve 60% or

higher in the Business subject and pass either Accounting or

Economics may switch to 2nd year of

MH404 Business and Management

BBS in Equine BusinessUnique degree course!

• Mix of Business/Management plus Equine Specialist modules

• Discussions with and feedback from industry

• Continuous involvement of industry leaders via ;

• Steering Committee• Guest lecture series/Industry

visits• Work placement/BBA Option• International exchange

programme


BBS in Equine Business … Specialist Modules including … • Introduction to the

Equine Industry• Equine Leisure & Tourism• Stud Farm Business

Management• Racecourse & Equine

Event management• Equine Business Financial

Management


22 22

School of BusinessArts Choices

• 1st year: 4 subjects, not more that one from the same group:• Choose Business with any of the following (1 per group, max 3):

1. German, Geography, Philosophy, Law, Mathematics, Critical Skills (available in all groups)

2. Mathematical studies, English, Internat. Deve, European Studies, Social Policy, Finance, Anthropology, Economics, Nua Ghaeilge, Latin

3. Music, Sociology, Computer Science, Spanish, Music Tech4. Psychological Studies, Greek & Roman Civ, Politics, French, Chinese Studies,

Medieval Irish, Accounting, Mathematical Physics, Media Studies, English II, Geography II, Business II (enables TCI pathway; Accounting & Economics)

• 2nd year drop one subject, or transfer to single honours • BA Arts: Graduate with a Double Honours degree

– Business and a language; e.g. BA Business and German– Business and a social science, e.g. BA Business and Sociology– Business and a Humanities subject, e.g. BA Business and Music– Business and a Science subject, e.g. BA Business and Computer Science

What we do in 1st year Arts …

• 2 modules• Organizational Behavior & Management• Business models and Marketing

• Understanding humans: – How do people behave in organizations & why does this matter?– How can we understand people we seek to sell to?

• Organizing people for action– Management and Business

• Competition– Understanding markets so we can design & deliver products &

services people need and will pay us for! School of Business Undergraduate Degrees

Arts after first year ….• Transfer into single honors degree; or • Continue in arts – 2 subjects business and ….• 2nd year: Functional expertise: e.g.

– Management Information Systems– Operations and Supply Chain Management– Human Resource Management– Organization Theory and Design– + two options

• 3rd year Strategic perspective: e.g.– HRM; Strategy; Marketing; Information Technology; Innovation; – Ethics– Plus two options


Further information

• Details of all programs at:– https://www.maynoothuniversity.ie/school-

business

• Email us at:– [email protected]


https://www.maynoothuniversity.ie/school-business



mailto:[email protected]



school of business undergraduate degree options 2016 professor peter mc namara head of school of...

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