SCHOOL OF BUSINESS

Masters in Business Administration

CIP Code: 5201013 digit Program Code: 630

1Program Quality Improvement Report 2009-2010

Student-Learning Outcomes

1. To provide students with foundational theory, principles and knowledge at an advanced level for effective management of modern businesses and organizations

2. To provide students with critical business skills and competencies needed for effective management of modern businesses and organizations

3. To provide students with an understanding of the process of integrating and applying core competencies and skills in business or business-related environments and/or situations

2Program Quality Improvement Report 2009-2010

School of Business Mission Statement

The Cameron University School of Business exists to educate and prepare the diverse students it serves to become skilled professionals who will add value to their organizations, their professions, and their

communities. The school strives to expand understanding of the effective and efficient operation of organizations and their dynamic environments. The school creates a student-centered approach to

lifelong learning as well as innovative and experiential business-based learning opportunities.

Cameron University Mission StatementCameron University provides a diverse and dynamic student body access to quality educational opportunities; fosters a

student-centered academic environment that combines innovative classroom teaching with experiential learning; prepares students for professional success, responsible

citizenship, life-long learning, and meaningful contributions to a rapidly changing world; and is a driving force in the cultural life

and economic development of the region.

Alignment of Program OutcomesProgram Outcome 1

Foundational theory, principles and knowledge at an advanced level for effective management of modern

businesses and organizations

Bloom’s TaxonomyKNOWLEDGE

COMPREHENSION

APPLICATION

ANALYSIS

SYNTHESIS

EVALUATION

Plan 2013

University of Choice

Providing aquality Masters program

for educational advancement in multiple formats

Provides students access to quality educational

opportunities

A quality Masters program for educational

advancement in multiple formats

Educate and prepare the diverse students it serves to become skilled professionals

who add value to organizations and professions

Primarily Analysis.Synthesis and Evaluation also

occur

School of Business Mission Statement

The Cameron University School of Business exists to educate and prepare the diverse students it serves to become skilled professionals who will add value to their organizations, their professions, and their

communities. The school strives to expand understanding of the effective and efficient operation of organizations and their dynamic environments. The school creates a student-centered approach to

lifelong learning as well as innovative and experiential business-based learning opportunities.

Cameron University Mission StatementCameron University provides a diverse and dynamic student body access to quality educational opportunities; fosters a

student-centered academic environment that combines innovative classroom teaching with experiential learning; prepares students for professional success, responsible

citizenship, life-long learning, and meaningful contributions to a rapidly changing world; and is a driving force in the cultural life

and economic development of the region.

Alignment of Program OutcomesProgram Outcome 1

Foundational theory, principles and knowledge at an advanced level for effective management of modern

businesses and organizations

Bloom’s TaxonomyKNOWLEDGE

COMPREHENSION

APPLICATION

ANALYSIS

SYNTHESIS

EVALUATION

Plan 2013

University of Choice

Meeting the needs of the region

Prepares students for professional success in a rapidly changing world

Meeting the needs of the region

Expand understanding of effective and efficient

operation of organizations and their dynamic

environments

Primarily Analysis.Synthesis and Evaluation also

occur

School of Business Mission Statement

The Cameron University School of Business exists to educate and prepare the diverse students it serves to become skilled professionals who will add value to their organizations, their professions, and their

communities. The school strives to expand understanding of the effective and efficient operation of organizations and their dynamic environments. The school creates a student-centered approach to

lifelong learning as well as innovative and experiential business-based learning opportunities.

Cameron University Mission StatementCameron University provides a diverse and dynamic student body access to quality educational opportunities; fosters a

student-centered academic environment that combines innovative classroom teaching with experiential learning; prepares students for professional success, responsible

citizenship, life-long learning, and meaningful contributions to a rapidly changing world; and is a driving force in the cultural life

and economic development of the region.

Alignment of Program OutcomesProgram Outcome 1

Foundational theory, principles and knowledge at an advanced level for effective management of modern

businesses and organizations

Bloom’s TaxonomyKNOWLEDGE

COMPREHENSION

APPLICATION

ANALYSIS

SYNTHESIS

EVALUATION

Plan 2013

University of Choice

Meeting the needs of the region

Driving force in the economic development of

the region

Meeting the needs of the region

Expand understanding of effective and efficient

operation of organizations and their dynamic

environments

Primarily Analysis.Synthesis and Evaluation also

occur

School of Business Mission Statement

The Cameron University School of Business exists to educate and prepare the diverse students it serves to become skilled professionals who will add value to their organizations, their professions, and their

communities. The school strives to expand understanding of the effective and efficient operation of organizations and their dynamic environments. The school creates a student-centered approach to

lifelong learning as well as innovative and experiential business-based learning opportunities.

Cameron University Mission StatementCameron University provides a diverse and dynamic student body access to quality educational opportunities; fosters a

student-centered academic environment that combines innovative classroom teaching with experiential learning; prepares students for professional success, responsible

citizenship, life-long learning, and meaningful contributions to a rapidly changing world; and is a driving force in the cultural life

and economic development of the region.

Bloom’s TaxonomyKNOWLEDGE

COMPREHENSION

APPLICATION

ANALYSIS

SYNTHESIS

EVALUATION

Plan 2013

University of Choice

Providing aquality Masters program

for educational advancement in multiple formats

Provides students access to quality educational

opportunities

A quality Masters program for educational

advancement in multiple formats

Educate and prepare the diverse students it serves to become skilled professionals

who add value to their organizations and professions

Application

Alignment of Program OutcomesProgram Outcome 2

Critical business skills and competencies for effective management of modern

businesses and organizations.

School of Business Mission Statement

The Cameron University School of Business exists to educate and prepare the diverse students it serves to become skilled professionals who will add value to their organizations, their professions, and their

communities. The school strives to expand understanding of the effective and efficient operation of organizations and their dynamic environments. The school creates a student-centered approach to

lifelong learning as well as innovative and experiential business-based learning opportunities.

Cameron University Mission StatementCameron University provides a diverse and dynamic student body access to quality educational opportunities; fosters a

student-centered academic environment that combines innovative classroom teaching with experiential learning; prepares students for professional success, responsible

citizenship, life-long learning, and meaningful contributions to a rapidly changing world; and is a driving force in the cultural life

and economic development of the region.

Bloom’s TaxonomyKNOWLEDGE

COMPREHENSION

APPLICATION

ANALYSIS

SYNTHESIS

EVALUATION

Plan 2013

University of Choice

Meeting the needs of the region

Prepares students for professional success,

responsible citizenship, life-long learning and meaningful

contributions to a rapidly changing world

Meeting the needs of the region

Understanding of effective and efficient operation of

organizations

Application

Alignment of Program OutcomesProgram Outcome 2

Critical business skills and competencies for effective management of modern

businesses and organizations.

School of Business Mission Statement

The Cameron University School of Business exists to educate and prepare the diverse students it serves to become skilled professionals who will add value to their organizations, their professions, and their

communities. The school strives to expand understanding of the effective and efficient operation of organizations and their dynamic environments. The school creates a student-centered approach to

lifelong learning as well as innovative and experiential business-based learning opportunities.

Cameron University Mission StatementCameron University provides a diverse and dynamic student body access to quality educational opportunities; fosters a

student-centered academic environment that combines innovative classroom teaching with experiential learning; prepares students for professional success, responsible

citizenship, life-long learning, and meaningful contributions to a rapidly changing world; and is a driving force in the cultural life

and economic development of the region.

Bloom’s TaxonomyKNOWLEDGE

COMPREHENSION

APPLICATION

ANALYSIS

SYNTHESIS

EVALUATION

Plan 2013

University of Choice

Providing aquality Masters program

for educational advancement in multiple formats

Provides students access to quality educational

opportunities

A quality Masters program for educational

advancement in multiple formats

Educate and prepare the diverse students it serves to become skilled professionals

who add value to their organizations and professions

Synthesis and

Evaluation

Alignment of Program OutcomesProgram Outcome 3

Integrating and applying core competencies and skills in business

environments and/or situations.

School of Business Mission Statement

The Cameron University School of Business exists to educate and prepare the diverse students it serves to become skilled professionals who will add value to their organizations, their professions, and their

communities. The school strives to expand understanding of the effective and efficient operation of organizations and their dynamic environments. The school creates a student-centered approach to

lifelong learning as well as innovative and experiential business-based learning opportunities.

Cameron University Mission StatementCameron University provides a diverse and dynamic student body access to quality educational opportunities; fosters a

student-centered academic environment that combines innovative classroom teaching with experiential learning; prepares students for professional success, responsible

citizenship, life-long learning, and meaningful contributions to a rapidly changing world; and is a driving force in the cultural life

and economic development of the region.

Bloom’s TaxonomyKNOWLEDGE

COMPREHENSION

APPLICATION

ANALYSIS

SYNTHESIS

EVALUATION

Plan 2013

University of Choice

Meeting the needs of the region

Prepares students for professional success in a rapidly changing world

Meeting the needs of the region

Expand understanding of effective and efficient

operation of organizations and their dynamic

environments

Synthesis and

Evaluation

Alignment of Program OutcomesProgram Outcome 3

Integrating and applying core competencies and skills in business

environments and/or situations.

School of Business Mission Statement

The Cameron University School of Business exists to educate and prepare the diverse students it serves to become skilled professionals who will add value to their organizations, their professions, and their

communities. The school strives to expand understanding of the effective and efficient operation of organizations and their dynamic environments. The school creates a student-centered approach to

lifelong learning as well as innovative and experiential business-based learning opportunities.

Cameron University Mission StatementCameron University provides a diverse and dynamic student body access to quality educational opportunities; fosters a

student-centered academic environment that combines innovative classroom teaching with experiential learning; prepares students for professional success, responsible

citizenship, life-long learning, and meaningful contributions to a rapidly changing world; and is a driving force in the cultural life

and economic development of the region.

Bloom’s TaxonomyKNOWLEDGE

COMPREHENSION

APPLICATION

ANALYSIS

SYNTHESIS

EVALUATION

Plan 2013

University of Choice

Meeting the needs of the region

Driving force in the economic development of

the region

Meeting the needs of the region

Student-centered approach to lifelong learning as well as innovative and experiential

business-based learning opportunities

Synthesis and

Evaluation

Alignment of Program OutcomesProgram Outcome 3

Integrating and applying core competencies and skills in business

environments and/or situations.

School of Business Mission Statement

The Cameron University School of Business exists to educate and prepare the diverse students it serves to become skilled professionals who will add value to their organizations, their professions, and their

communities. The school strives to expand understanding of the effective and efficient operation of organizations and their dynamic environments. The school creates a student-centered approach to

lifelong learning as well as innovative and experiential business-based learning opportunities.

Cameron University Mission StatementCameron University provides a diverse and dynamic student body access to quality educational opportunities; fosters a

student-centered academic environment that combines innovative classroom teaching with experiential learning; prepares students for professional success, responsible

citizenship, life-long learning, and meaningful contributions to a rapidly changing world; and is a driving force in the cultural life

and economic development of the region.

Bloom’s TaxonomyKNOWLEDGE

COMPREHENSION

APPLICATION

ANALYSIS

SYNTHESIS

EVALUATION

Plan 2013

University of Choice

Meeting the needs of the region

Student-centered academic environment combining

innovative classroom teaching with experiential

learning

Meeting the needs of the region

Student-centered approach to lifelong learning as well as innovative and experiential

business-based learning opportunities

Synthesis and

Evaluation

Alignment of Program OutcomesProgram Outcome 3

Integrating and applying core competencies and skills in business

environments and/or situations.

Measures of Learning and Service Outcomes

Remediation – School of Business recommends to students who fail the comprehensive exams how to remediate their problem. This may include:

• Taking the class again;• Consulting the study guide for the comprehensive exams;• Receiving a critique on failed sections of comprehensive exam; or• Working individually with a professor where problem area exist.

Program Quality Improvement Report 2009-2010 12

Direct Measures of Student Learning

Indirect Measures of Student Learning

Current Situation Locally developed test: MBA Comprehensive exam

Exit interviews of MBA students

Anticipated Future Situation

Comprehensive examPretest-posttestMFTCapstone project

Exit interviews

Actions from the three previously chosen priority outcomes

1. Proposed new curriculum• New curriculum was proposed. Faculty did not accept.• Curriculum was again revised and accepted by faculty on

10/07/2010

2. New exit requirements for the program• Preempted by curriculum revision• MFT proposed as early as Spring 2011

3. Operationalize new program objectives• Preempted by curriculum revision• Secondary program outcomes• Capstone course (BUS 5983)• Benchmark comprehensive exam against MFT

1313Program Quality Improvement Report 2009-2010

Student-learning or service outcome and measurements

PROGRAM OUTCOME

CURRICULUM AREA OR TARGET AUDIENCE

MEASUREMENTS OF STUDENT LEARNING OR SERVICE OUTCOME

Measurements

Methods used to determine validity of measurement instruments

Methods used to determine reliability of measurements

Schedule for measurements

To provide students with foundational theory, principles and knowledge at an advanced level for effective management of modern businesses and organizations

ACCT 5243BUS 5103BUS 5983ECON 5313FIN 5613MKTG 5513

New curriculum will change this

Comprehensive Final Exam (direct)

Exit interviews (indirect)

Content validity

Content validity

Multiple raters per core area

Multiple raters

Every semester

Upon graduation

1414Program Quality Improvement Report 2009-2010

Display of Assessment Data:Comprehensive Exam Results by Core Area

15

Area of Test September 2009 January 2010 June 2010 2009-2010 Totals

Marketing4 Pass3 Fail

4 Pass6 Fail

11 Pass7 Fail

19 Pass (54%)16 Fail (46%)

Accounting8 Pass0 Fail

5 Pass2 Fail

14 Pass2 Fail

27 Pass (87%)4 Fail (13%)

Finance4 Pass2 Fail

8 Pass2 Fail

8 Pass7 Fail

20 Pass (65%)11 Fail (35%)

Strategy3 Pass2 Fail

7 Pass3 Fail

13 Pass2 Fail

23 Pass (77%)7 Fail (23%)

Economics3 Pass3 Fail

6 Pass5 Fail

13 Pass3 Fail

22 Pass (67%)11 Fail (33%)

Statistics4 Pass9 Fail

9 Pass4 Fail

10 Pass7 Fail

23 Pass (53%)20 Fail (47%)

Totals26 Pass19 Fail

39 Pass22 Fail

69 Pass28 Fail

134 Pass (66%)69 Fail (34%)

Overall Results8 Pass (53%)7 Fail (47%)

8 Pass (57%)6 Fail (43%)

11 Pass (58%)8 Fail (42%)

27 Pass (56%)21 Fail (44%)

Comprehensive Exam Results for All Core Areas

16

2002-2003

2003-2004

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-20100

50

100

150

200

250

Comprehensive Final ExamTotal Grade Distribution for All Core Areas

PassM. Pass*Fail

Num

ber o

f Exa

ms

* Marginal pass no longer used beginning AY 2008-2009

Comprehensive Final Exam Pass Rates

17

2002-

2003

2003-

2004

2004-

2005

2005-

2006

2006-

2007

2007-

2008

2008-

2009

2009-

2010

Pass 32 43 37 29 22 17 26 27

Fail 22 34 19 18 19 21 29 21

Rate 58% 56% 66% 62% 54% 45% 47% 56%

Comprehensive Final ExamsOverall Pass Rate

18

2002-2003

2003-2004

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-20100%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

Comprehensive Final Exam ResultsOverall Pass Rate

Overall Pass Rate

Comprehensive Final ExamsOverall Pass / Fail Rates

19

2002-2003

2003-2004

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-20100

5

10

15

20

25

30

35

40

45

50

Comprehensive Final Exam ResultsOverall Pass/Fail Rates

PassFail

Num

ber o

f Stu

dent

s

Number of Students Who Failed All Three Attempts

20

2002-2003

2003-2004

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-2010

Number of Students 1 1 n/a 1 2 3 1 0

% of Students passed

100

2002-2003

2003-2004

2004-2005

2005-2006

2006-2007

2007-2008

2008-2009

2009-20100

1

2

3

4

5

1 1 1

2

3

1

0

Comprehensive Final Exam Results Number of Students Who Failed After Three

Attempts

Failed 3rd Attempt

Num

ber o

f Stu

dent

s

Comprehensive Final Exam Pass / Fail Rates

21

2008-2009 2009-2010

Passed 26 (47%) 27 (56%)

Passed 1st try 12 (46%) 11 (41%)

Passed 2nd try 10 (39%) 11 (41%)

Passed 3rd try 4 (15%) 5 (18%)

Failed 29 (53%) 21 (44%)

Failed 1st try 22 (76%) 14 (67%)

Failed 2nd try 6 (21%) 7 (33%)

Failed 3rd try 1 (3%) 0 (0%)

Exit Interview Data

22

2007 – 2008 (n=13) 2008 – 2009 (n=15) 2009-2010 (n=27)

On-campus

Europe Online Program On-campus

ITV Online Pro-gram

On-campus

Mixed Online Pro-gram

Encouraging academic enquiry4.83 5.0 5.0 4.94 5.6 5.7 6.7 6.00 5.22 5.71 5.45 5.46

Stimulating intellectual creativity5.0 4.5 5.13 4.88 5.4 5.3 6 5.57 5.56 5.71 5.55 5.61

Promoting skills for collecting information to solve problems .83 4.5 5.25 4.86 6 5.3 6 5.77 5.78 6.00 5.41 5.73Promoting competence in writing skills

5.67 6.0 4.75 5.47 5.4 6 5.3 5.57 6.11 6.14 5.55 5.93Promoting competence in oral communication skills 4.83 5.0 2.75 4.19 5.2 5 3.6 4.60 5.33 5.79 3.91 5.01Providing theoretical knowledge for effective management 5.00 6.0 5.88 5.63 5.8 6 5.7 5.83 6.00 5.86 5.82 5.89Promoting professional competence

5.17 5.0 5.63 5.63 6.2 6 5.4 5.87 5.67 6.00 5.27 5.65Course scheduling

5.00 5.0 5.50 5.27 5.2 5.4 5.4 5.33 5.89 5.43 5.73 5.68Instructor preparation

6.5 6.5 5.50 5.17 6.6 5.3 6 5.97 6.11 6.14 6.27 6.17Instructor competence

6.3 6.5 5.75 6.17 6.4 5.3 6.1 5.93 6.00 6.14 6.32 6.15Timely and appropriate reception of course material 6.16 5.5 6.0 6.18 6.4 5.3 6.4 6.03 6.33 6.43 6.82 6.53Admission process

5.83 5.5 6.38 5.89 6.6 6.3 6.6 6.50 6.44 6.43 6.64 6.50Academic advisement

6.00 4.5 5.38 5.90 6.6 5.7 6.3 6.20 6.67 6.29 6.27 6.41Ease of enrollment

6.83 6.0 6.25 5.29 6.6 7 6 6.53 7.00 7.00 6.88 6.96Assistance to complete forms

6.33 4.5 6.38 6.36 7.0 6 6.3 6.43 9.33 6.86 6.41 6.53Program overall

5.17 5.5 5.5 5.74 6.0 6 5.9 5.97 5.78 6.14 5.91 5.94Average

5.59 5.34 5.44 5.47 6.06 5.73 5.86 5.88 6.01 6.13 5.89 6.01

Exit Interview Data

23

2007 – 2008 (n=16)

2008 – 2009 (n=15)

2009-2010(n=27)

Suggestions for improvement 80 53 80

Compliments 86 106 60

Total 166 159 140

Exit Interview Data:Suggestions for Improvement

24

Suggestion Frequency Mentioned

Scheduling – offer classes more often, more online options, more accounting, marketing & management classes

16

Comprehensive exams – existence, content, speed of grading, mode of delivery, scheduling, allowable aids

13

More real world business contact 11

More group projects and oral communication opportunities 9

Exit Interview Data:Most Valuable MBA Classes

25

Class Frequency Mentioned

Accounting 7

Finance 7

Strategy 4

Entrepreneurship 4

Marketing 3

Student-learning or service outcome and measurements

PROGRAM OUTCOME

CURRICULUM AREA OR TARGET AUDIENCE

MEASUREMENTS OF STUDENT LEARNING OR SERVICE OUTCOME

Measurements

Methods used to determine validity of measurement instruments

Methods used to determine reliability of measurements

Schedule for measurements

To provide students with critical business skills and competencies needed for effective management of modern businesses and organizations

MGMT 5853BUS 5973BUS 5983

Group project – written reportGroup project – rubricGroup project – peer evaluationExit Interview

Content validity

Content validity

Content validity

Face validity

Multiple Raters

Multiple Raters

Multiple Raters

Multiple Raters

Semester when class is taughtSemester when class is taughtSemester when class is taughtUpon graduation

2626Program Quality Improvement Report 2009-2010

Student-learning or service outcome and measurements

PROGRAM OUTCOME

CURRICULUM AREA OR TARGET AUDIENCE

MEASUREMENTS OF STUDENT LEARNING OR SERVICE OUTCOME

Measurements

Methods used to determine validity of measurement instruments

Methods used to determine reliability of measurements

Schedule for measurements

To provide students with an understanding of the process of integrating and applying core competencies and skills in business or business related environments and/or situations

BUS 5983 Comprehensive Final Exam (direct)MFTExit interviews (indirect)

Content validity

Content validity

Multiple raters per core area

Multiple Raters

Every semester

Every semesterupon graduation

2727Program Quality Improvement Report 2009-2010

Ancillary Actions: Curriculum mappingProgram Outcomes Secondary

OutcomesClasses Where Taught

How Measured

1. Foundational theory, principles and knowledge

9 outcomes rolling out program outcome 1 for the 9 core classes

ACCT 5243BUS 5103BUS 5983ECON 5313FIN 5613MKTG 5513BUS 5973MGMT 5853BUS 5963

Internal, Direct, Summative: Pretest – posttestInternal, Direct, Summative: CompsExternal, Direct, Summative: MFTInternal, Indirect: Exit Interview

2. Critical business skills and competencies

Communication, Decision making & TeamworkTechnological proficiencyEthicsGlobal issues

BUS 5983

MGMT 5853BUS 5973

Internal, Direct, Summative: Group project - written report, rubric, peer evaluationInternal, Indirect: Exit Interview

3. Understanding of the process of integrating and applying core competencies and skills

BUS 5983 – Capstone class

Internal, Direct, Summative: CompsExternal, Direct, Summative: MFTInternal, Indirect: Exit Interview

Outcome 2 Critical business skills and competencies

• What should they be and how do we measure them?– Communication– Decision making– Teamwork– Technological proficiency– Ethics– Global issues

Outcome 3: Integrating and applying core competencies and skills

• How to measure only policy / strategy• Multiple raters• Also MFT (strategic integration)• Also Comprehensive Exam

Measurement Options

• Formative & SummativeFormative – catch them in the process if they do not get it

and remedySummative – did they get it at the end?

• Internal & ExternalInternal – we devise and administerExternal – we use measurement somebody else devised and

measure• Direct & Indirect

Direct – test or examIndirect – somebody’s opinion

Published information on graduates

32

Employed at the time of graduation

Employment a result of MBA

Anticipate job advancement due to MBA

Yes 26 4 19

No 1 22 8

Not Applicable - 1 -