sbf frankfurt buchmesse 2014
DESCRIPTION
STEALTH ebook distribution platform at Frankfurt Buchmesse 2014, by Marco Croella, Chief Operating Officer in SBF. Presentation Transcript: 1. Your ebooks. Everywhere (Yes, everywhere!) 2. Marco Croella COO & Shareholder Simplicissimus Book Farm Mechanical Engineer Finance expert Cooking addicted 3. ebook distribution Self Publishing Free ebook creation 4. What does STEALTH do? Publisher Publisher Publisher ... Store Store Store ... 5. 1000+ Publishers 50+ Stores 45.000+ ebooks 6. THE QUESTION Ok, now I’ve got my ebooks. How can I effectively sell them? 7. THE QUESTION Ok, now I’ve got my ebooks. How can I effectively sell them? ? 8. TWO ALTERNATIVES DIY 9. TWO ALTERNATIVES DIY vs 10. Where do I sell? DIY One-by-One on the bigger stores 80%/20% Pareto Principle 11. Where do I sell? DIY One-by-One on the bigger stores 80%/20% Pareto Principle AND THE LONG TAIL??? 12. Where do I sell? No compromises One upload - ALL the stores served 13. Where do I sell? No compromises One upload - ALL the stores served 25% MORE EFFICIENT 14. And if I change something or I do something new? DIY Manual changes ON.EVERY.SINGLE.STORE 15. And if I change something or I do something new? DIY Manual changes ON.EVERY.SINGLE.STORE TERRIBLY BORING! (and error sensitive) 16. One change - All stores updated And if I change something or I do something new? 17. One change - All stores updated And if I change something or I do something new? 80% OPERATING TIME SAVED 18. And how do I get paid? DIY Multiple reports, one per store Multiple invoices to multiple Countries 19. And how do I get paid? DIY Multiple reports, one per store Multiple invoices to multiple Countries HAVE YOU READY A DEDICATED ACCOUNTANT? 20. ONE report. ONE invoice. Simple as that And how do I get paid? 21. ONE report. ONE invoice. Simple as that 80% ACCOUNTANCY TIME SAVED And how do I get paid? 22. 25% MORE EFFICIENT 80% OPERATING TIME SAVED 80% ACCOUNTANCY TIME SAVED Summarizing 23. on final price/list price 8% The Price 24. CONTACTS Marco Croella Email [email protected] LinkedIn it.linkedin.com/in/marcocroella Twitter @MarcoCroellaTRANSCRIPT
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Your ebooks. Everywhere(Yes, everywhere!)
![Page 3: SBF Frankfurt Buchmesse 2014](https://reader034.vdocuments.us/reader034/viewer/2022051817/5484c8eb5806b5b8588b46ee/html5/thumbnails/3.jpg)
Marco CroellaCOO & Shareholder
Simplicissimus Book Farm
Mechanical Engineer
Finance expert
Cooking addicted
![Page 4: SBF Frankfurt Buchmesse 2014](https://reader034.vdocuments.us/reader034/viewer/2022051817/5484c8eb5806b5b8588b46ee/html5/thumbnails/4.jpg)
ebook distribution
Self Publishing
Free ebook creation
![Page 5: SBF Frankfurt Buchmesse 2014](https://reader034.vdocuments.us/reader034/viewer/2022051817/5484c8eb5806b5b8588b46ee/html5/thumbnails/5.jpg)
What does STEALTH do?
Publisher
Publisher
Publisher
...
Store
Store
Store
...
![Page 6: SBF Frankfurt Buchmesse 2014](https://reader034.vdocuments.us/reader034/viewer/2022051817/5484c8eb5806b5b8588b46ee/html5/thumbnails/6.jpg)
1000+ Publishers
50+ Stores
45.000+ ebooks
![Page 7: SBF Frankfurt Buchmesse 2014](https://reader034.vdocuments.us/reader034/viewer/2022051817/5484c8eb5806b5b8588b46ee/html5/thumbnails/7.jpg)
THE QUESTIONOk, now I’ve got my ebooks.
How can I effectively sell them?
![Page 8: SBF Frankfurt Buchmesse 2014](https://reader034.vdocuments.us/reader034/viewer/2022051817/5484c8eb5806b5b8588b46ee/html5/thumbnails/8.jpg)
THE QUESTIONOk, now I’ve got my ebooks.
How can I effectively sell them?
?
![Page 9: SBF Frankfurt Buchmesse 2014](https://reader034.vdocuments.us/reader034/viewer/2022051817/5484c8eb5806b5b8588b46ee/html5/thumbnails/9.jpg)
TWO ALTERNATIVES
DIY
![Page 10: SBF Frankfurt Buchmesse 2014](https://reader034.vdocuments.us/reader034/viewer/2022051817/5484c8eb5806b5b8588b46ee/html5/thumbnails/10.jpg)
TWO ALTERNATIVES
DIY vs
![Page 11: SBF Frankfurt Buchmesse 2014](https://reader034.vdocuments.us/reader034/viewer/2022051817/5484c8eb5806b5b8588b46ee/html5/thumbnails/11.jpg)
Where do I sell?
DIYOne-by-One on the bigger stores
80%/20% Pareto Principle
![Page 12: SBF Frankfurt Buchmesse 2014](https://reader034.vdocuments.us/reader034/viewer/2022051817/5484c8eb5806b5b8588b46ee/html5/thumbnails/12.jpg)
Where do I sell?
DIYOne-by-One on the bigger stores
80%/20% Pareto Principle
AND THE LONG TAIL???
![Page 13: SBF Frankfurt Buchmesse 2014](https://reader034.vdocuments.us/reader034/viewer/2022051817/5484c8eb5806b5b8588b46ee/html5/thumbnails/13.jpg)
Where do I sell?
No compromises
One upload - ALL the stores served
![Page 14: SBF Frankfurt Buchmesse 2014](https://reader034.vdocuments.us/reader034/viewer/2022051817/5484c8eb5806b5b8588b46ee/html5/thumbnails/14.jpg)
Where do I sell?
No compromises
One upload - ALL the stores served
25% MORE EFFICIENT
![Page 15: SBF Frankfurt Buchmesse 2014](https://reader034.vdocuments.us/reader034/viewer/2022051817/5484c8eb5806b5b8588b46ee/html5/thumbnails/15.jpg)
And if I change something or I do something new?
DIYManual changes
ON.EVERY.SINGLE.STORE
![Page 16: SBF Frankfurt Buchmesse 2014](https://reader034.vdocuments.us/reader034/viewer/2022051817/5484c8eb5806b5b8588b46ee/html5/thumbnails/16.jpg)
And if I change something or I do something new?
DIYManual changes
ON.EVERY.SINGLE.STORE
TERRIBLY BORING!(and error sensitive)
![Page 17: SBF Frankfurt Buchmesse 2014](https://reader034.vdocuments.us/reader034/viewer/2022051817/5484c8eb5806b5b8588b46ee/html5/thumbnails/17.jpg)
One change - All stores updated
And if I change something or I do something new?
![Page 18: SBF Frankfurt Buchmesse 2014](https://reader034.vdocuments.us/reader034/viewer/2022051817/5484c8eb5806b5b8588b46ee/html5/thumbnails/18.jpg)
One change - All stores updated
And if I change something or I do something new?
80% OPERATING TIME SAVED
![Page 19: SBF Frankfurt Buchmesse 2014](https://reader034.vdocuments.us/reader034/viewer/2022051817/5484c8eb5806b5b8588b46ee/html5/thumbnails/19.jpg)
And how do I get paid?
DIYMultiple reports, one per store
Multiple invoices to multiple Countries
![Page 20: SBF Frankfurt Buchmesse 2014](https://reader034.vdocuments.us/reader034/viewer/2022051817/5484c8eb5806b5b8588b46ee/html5/thumbnails/20.jpg)
And how do I get paid?
DIYMultiple reports, one per store
Multiple invoices to multiple Countries
HAVE YOU READY A DEDICATED ACCOUNTANT?
![Page 21: SBF Frankfurt Buchmesse 2014](https://reader034.vdocuments.us/reader034/viewer/2022051817/5484c8eb5806b5b8588b46ee/html5/thumbnails/21.jpg)
ONE report. ONE invoice.
Simple as that
And how do I get paid?
![Page 22: SBF Frankfurt Buchmesse 2014](https://reader034.vdocuments.us/reader034/viewer/2022051817/5484c8eb5806b5b8588b46ee/html5/thumbnails/22.jpg)
ONE report. ONE invoice.
Simple as that
80% ACCOUNTANCY TIME SAVED
And how do I get paid?
![Page 23: SBF Frankfurt Buchmesse 2014](https://reader034.vdocuments.us/reader034/viewer/2022051817/5484c8eb5806b5b8588b46ee/html5/thumbnails/23.jpg)
25% MORE EFFICIENT
80% OPERATING TIME SAVED
80% ACCOUNTANCY TIME SAVED
Summarizing
![Page 24: SBF Frankfurt Buchmesse 2014](https://reader034.vdocuments.us/reader034/viewer/2022051817/5484c8eb5806b5b8588b46ee/html5/thumbnails/24.jpg)
on final price/list price
8% The Price
![Page 25: SBF Frankfurt Buchmesse 2014](https://reader034.vdocuments.us/reader034/viewer/2022051817/5484c8eb5806b5b8588b46ee/html5/thumbnails/25.jpg)
CONTACTSMarco Croella
it.linkedin.com/in/marcocroella
@MarcoCroella