save money and have meaningful conversations with your consumers

6
The most convenient way to establish two2way communica4ons with consumers

Upload: stefania-bertocchi

Post on 28-Nov-2014

221 views

Category:

Internet


2 download

DESCRIPTION

The contact with the consumer gets lost with distribution and important questions remain unanswered. Companies invest a lot of resources to rebuild such contact. Is this really effective and efficient? This presentation explains how convenient it is to construct a customer database and have meaningful conversations with your end-users using ThingleMe.

TRANSCRIPT

Page 1: Save money and have meaningful conversations with your consumers

The$most$convenient$way$to$

establish$two2way$communica4ons$

with$consumers$

Page 2: Save money and have meaningful conversations with your consumers

The$contact$with$the$consumer$gets$lost$

with$distribu4on…$

•  Where$is$the$machine?$$

•  Who$bought$it?$$

•  What$happens$a<er$purchase?$

?"…"and"important"ques0ons"remain"unanswered:"

Page 3: Save money and have meaningful conversations with your consumers

Companies$invest$a$lot$of$resources$to$

rebuild$such$contact…$

…Is$this$really$effec4ve$and$efficient?$

$$$$Promo4ons$$$$$

Direct"marke0ng"

Some"Informa0on"

Page 4: Save money and have meaningful conversations with your consumers

ThingleMe$enables$effec4ve$and$efficient$

communica4ons$between$you$and$your$consumers$

Page 5: Save money and have meaningful conversations with your consumers

Data$con4nuously$flow$into$ThingleMe$

allowing$for$relevant$conversa4ons$

Product$

•  Serial"number" Consumer/Loca4on$

•  E.mail/social"profile"•  Loca6on"

Service$usage$

•  Scans"•  Messages"•  Replies"

Page 6: Save money and have meaningful conversations with your consumers

Advantages$

More$value$to$the$consumer$

“Talking"to"the"company"has"never"been"easier”"

•  No"need"for"a"computer"•  No"need"to"look"for"contacts"and"product/issue"informa6on"

•  No"telephone"pre.selec6on"and"wai6ng"6me"

•  No"need"to"look"for"product"informa6on"

•  User"and"loca6on"informa6on"are"automa6cally"shared"with"the"company"

More$value$to$the$company$

“Cheaper"and"effec0ve"consumer"contacts”"

•  Lower"contact"acquisi6on"costs"•  Conversa6ons"are"on.demand"and"to"the"point,"in"one"word:"effec6ve"

•  Lower"cost"of"management"(vs."e.mail"and"telephone)"

•  Possible"to"iden6fy"distribu6on"flaws"(e.g.:"cross"shipping,"counterfeit)"