Welcome

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Sarantis Katsikis Country Manager, Alve.com

Unique users

2.7 Mil. 1.000+ 70 Mil.e-shops pageviews/month

Leading price comparison engine in Greece

Top 5 in Greece

Top 3000worldwide

Few things about Skroutz2 of 11

Passion Belief in our capabilities – product

Pursuit of newchallenges Why not?

Why further expansion

?? ?

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Why Turkey

One of the fastest growing markets

Population of 75 million

Internet population of approximately 40 million(53%) = 5th in Europe

€5.5 billion e-sales

16% annual growth in Value

Underserved by current price comparison engines

High user engagement and mobile usage

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Thus...

Born and launched in March 2013

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Internal challenges6 of 11

External challenges

DirectCompetition

IndirectCompetition

Users

New entrants

Shops

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Funding is an issue but not the most important one

Most new ventures fail because of management shortfalls

Too much money helps cover up the problems that a company has

Eventually the game gets lost

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Alve today

including many major players

in organic (non-paid) visits

from mobile

300.000 pageviews / month

60 e-shops

70.000unique visitors

50%growth rate

4thposition in the market

20%

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Global vs local summary

Sales & content team in Turkey

Development & design in Greece

Coordinated content & marketing from both countries

Customize but do not affect the core business model and your practices just for one country (ex. credit cards, installments, content, language)

Careful use of funds

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