FUTURE OF EXPERIENCE TECHNOLOGY
idea, story… action!
This is Marketing – Genius of Marketing
imagine new worlds
influence our experiences
You can’t learn what's wrong with the driver by looking into engine pieces
- anonymous
imagination needs fire power
creative
media technology
marketing technology
what this might be ?
www.psfk.com
technology behind love
Brainwave sensor Voice sensor Heart rate sensor 3D algorithm tool & printer Visualization
ideas imagination
anytime anywhere
technology
experience technology
Once upon a time there was a marketer
a web campaign
an agency
an unknown tale
MARKETING
happily ever aster
Replace loyalty
program
TECHNOLOGY and
upload.wikimedia.org/wikipedia/commons/
Global rollout
Platform need
Reusability
Tech. saves the day
New needs
technology is ONLY the start
https://www.flickr.com/photos/98761743@N00/
imagine a city of the future (Bengaluru in 2020)?
filmschoolrejects.com
flickr.com/photos/ccsinsight/ en.wikipedia.org/wiki/CarPlay
flickr.com/photos/homedecorandfashion/
en.wikipedia.org/wiki/CarPlay
today.mts.com.ua/posts/shopping-budushhego- upload.wikimedia.org/
experience of the future
Technology is now part of everyday experiences
future is virtual
future is physical
http://www.gasparotto.biz
physical
anytime digital
future is blended
we live our lives in a blended world
Show (off) time
In few years time most of the technology in this room will be obsolete
we have been here before
http://en.wikipedia.org/wiki/Early_Indian_epigraphy http://de.wikipedia.org/wiki/Datei:Facebook.JPG
ideator
maker polyglot
future is a mindset
mobile
location data
future is consumer driven
Interaction analytics
Device analytics
People analytics
Location analytics
future is mastering the intelligence
future is natural
future is human … even if it’s a machine
flickr.com/photos/atomictaco/
future is shaped by creators
future is shaped by visionaries
flickr.com/photos/robfahey/ flickr.com/photos/aneyeformymind/ flickr.com/photos/home_of_chaos/ flickr.com/photos/centralasian/
You have one life, go create