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TRANSCRIPT
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Pavel VoloschenkoSAP UkraineSAP NetWeaver
SAP NetWeaver MDM
Overview
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Legal Disclaimer
This presentation outlines our general product direction and should not be relied on inmaking a purchase decision. This presentation is not subject to your licenseagreement or any other agreement with SAP. SAP has no obligation to pursue anycourse of business outlined in this presentation or to develop or release anyfunctionality mentioned in this presentation. This presentation and SAP's strategy andpossible future developments are subject to change and may be changed by SAP atany time for any reason without notice. This document is provided without a warrantyof any kind, either express or implied, including but not limited to, the impliedwarranties of merchantability, fitness for a particular purpose, or non-infringement.SAP assumes no responsibility for errors or omissions in this document and shallhave no liability for damages of any kind that may result from the use of thesematerials, except if such damages were caused by SAP intentionally or grosslynegligent.
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SAP NetWeaver Master Data Management
Overview and Roadmap
How Master Data Affects Your Business
Introduction to SAP NetWeaver MDM
Our Roadmap and Further Outlook
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…To “build to adapt”From “build to last”…
Be ready for collaboration in business networks
Agility & innovation
Connect & collaborate
Co-Innovation
Diversity
Consolidation & efficiency
Command & control
Internal R&D
Uniformity
Major Economic Shift UnderwayFrom linear value chains to business networks
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Strategic IT for Strategic Business Agility
Optimize thebusiness execution
1
Strategy
INSIGHT
Execution
FLEXIBILITY
EFFICIENCY
Close the loopbetween strategy andexecution
3
2 Improve insight andcollaboration
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SAP Business IntelligenceSolutions from SAP - A complete offering
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SAP Business IntelligenceSolutions from SAP - A complete offering
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Insight, Efficiency and Flexibility byMaster Data Management
FLEXIBILITYBolsters Mergers & AcquisitionsDetect synergies in supply and customer baseExtend and Optimize Value ChainsSynchronize B2B relevant information with partners
3
Strategy
Strategicinsight
Decisions
Execution
Monitoring
ProcessflexibilityEvents
Processefficiency
EFFICIENCY
1
FLEXIBILITY
3
INSIGHT
2
1 EFFICIENCYStreamlined Master Data MaintenanceWell-defined procedures, task and user orientedSmooth Business ProcessesFueled by high master data quality
2 INSIGHTSingle Version of the TruthInformed business decisionsGovernance and ControlDocumented regulatory and standards compliance
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Master Data is Crucial to Your BusinessBut every department has a different version of it
Master data isdata about yourcustomers,products,suppliers etc.
Trading partnerdata introducesyet anotherversion of data
Inaccurate dataleads to $30+billion cost onsupply chains
CallCenter
Jane Smith4418 N. Str.Chicago, IL
60611Part: 2574
SRM
Part: 8975
VENDOR:ABC123
YOUR VALUE CHAIN
ERP
Jane Peters199, 3rd StreetPalo Alto, CA
Part: B7521
Logistics
VENDOR:XYZ456
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Unmanaged Master Data Impacts Business
Master data challenges materialize across the organization
Reduced Sales EffectivenessLack of consolidated view of customer data across all channelsCustomer transactions are compromised due to limited view of the facts
Sub-optimal Procurement DecisionsLack of transparency relating to suppliers and productsHigh costs due to insufficient supplier selection and rationalization
Delayed Go-to-Market ProcessFailure to capitalize on market opportunity when introducing new productsLack of real-time collaboration with front office, thus hindering customer services
Ineffective Business DecisionsLack of consistent information needed to make critical decisions that support innovation and growthBusiness dynamics is compromised and has a negative impact when managing resources effectively
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The Way You Manage Master Data Impacts …
Process Execution
Analytics
Master Data
Time
Qua
lity
leve
l
CollaborationAbility toAdapt andCollaborate
Significance ofAnalytics
Efficiency ofBusinessProcesses
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SAP NetWeaver Master Data Management
Overview and Roadmap
How Master Data Affects Your Business
Introduction to SAP NetWeaver MDM
Our Roadmap and Further Outlook
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Manage Master Data ActivelyAutomatically and continuously improve data quality
DataQuality
Time
New ProductLaunch
Master Data ManagementImprove data quality in steps
M&AOutsourcing
Consolidation
HarmonizationCentralMDMData
Quality
Time
Without Master Data ManagementDoing business is expensive
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Tackle the Master Data Challenge by …
Consolidate and Harmonize your Master DataExtract, load and de-duplicate master data from SAP or non-SAP systemsAlign key data across the entire organization
Centrally Manage your Master DataUtilize task oriented Portal UIs for central data maintenanceSupport key user operations like mass updatesSyndicate master data via SAP NetWeaver Process Integration
Increase Data QualityGuarantee high data quality with native MDMand BusinessObjects Data Services capabilitiesLeverage domain expertise of SAP partnersby integrating certified 3rd party business informationproviders and data quality tools
Apply Pre-defined Business ScenariosRich Product Content ManagementCustomer Data IntegrationGlobal Data SynchronizationImproved Business Intelligence through consolidated BI master data
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Implementation Scenarios
SAP MDM supports anincremental approach to
cohesive master datamanagement in a distributed
and heterogeneousenvironment
Contentconsolidation Master data
harmonization
Central masterdata management
1
3
2
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SAP MDM supports anincremental approach to a
cohesive master datamanagement in a distributed
and hetero-geneousenvironment
ContentConsolidation Master Data
Harmonization
Central MasterData Management
1
3
2
Content ConsolidationCleanse, normalize data
Aggregate, search, and cross referencedata from connected systems
Duplicate finding
Examples:Business-wide analyses
(e.g., global spend Analysis),Creation of central catalogs(e.g., of supplier products)
Implementation ScenariosContent Consolidation
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Content Consolidation
Partner
LegacyERP CRM
IS: Partner
0PARTNER
BW
Description of a master data object:Identifying Attributes
Other application specific data
Sources
MDM
Matching?
ID Mapping=
Load
Key BuPartner System
318560 3874394 S1
318560 orz500 S2
837616 34711 S2
318560 38z23orz S2
318560 50000000 S3
837617 34713 S1
318560 34711 S3
BuPartnerText
Orz Smith
Smith Orz
John Screw
Dr. Orz
Dr. Smith Orz
Eva Johns
Adam Brown
ConsId Text
Dr. Orz, Smith
Mrs. Johns, Eva
Mr. Brown, Adam
Duplicates:
orz500 = 38z23orz
PI/DS
S1 S2 S3
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Key Mapping in MDM Data Manager
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Result: Analytic Output (Consolidated View)
Business Partner - MDM Business Partner - Source Revenue
Dr. Orz, Smith 150.000
Orz Smith 30.000
Smith Orz 50.000
Dr. Smith Orz 70.000
Mrs. Johns, Eva 100.000
Mr. Brown Adam 200.000
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Result: Analytic Output (Consolidated View)
Business Partner Revenue
Dr. Orz, Smith 150.000
Mrs. Johns, Eva 100.000
Mr. Brown Adam 200.000
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SAP MDM supports anincremental approach to a
cohesive master datamanagement in a distributed
and hetero-geneousenvironment
ContentConsolidation Master Data
Harmonization
Central MasterData Management
1
3
2Master data harmonizationAll of Content Consolidation PLUS
Central management anddistribution of global attributesPost editing in client systems
Controlled distribution oflocal changes
Examples:
Business Partner administration
Central provision of sales articles
Definition and administration ofnon-variable parts
Implementation ScenariosMaster Data Harmonization
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Smith Orz
4418 N. Str.Chicago, IL
60611
Provisioning
Matching andmerging
Validation andenrichment
Transformation andstandardization
Data extraction
Master Data Harmonization –Creating and Providing the Single Version of the Truth
Business DriversBuild foundation for businessdecisions e.g. global spend reporting
Enable globalization of processese.g. central sourcing
Manage business transformationse.g. share consolidated supplier dataafter merger
Orz, Smith
199, 3rd
StreetPalo Alto, CA
94304
Exemplary process flow
Dr. Orz, Smith
4418 North St.Chicago, IL
60610
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Smith Orz
4418 N. Str.Chicago, IL
60611
Extensive matching framework
Provides web services tocustomer data access
SAP & Non-SAP integration
Customer Data IntegrationOne view of customer information anytime anywhere
Analysis
Orz, Smith
199, 3rd StreetPalo Alto, CA
94304
Dr. Orz, Smith
4418 North St.Chicago, IL
60610
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Sophisticated product andrelationship management
Print & web publishingincluding layout and production
GEAR
Parts1038-GID
Product Information ManagementOne view of product information anytime anywhere
A124KParts
GEAR
Publish
GearsBR-2K
SPIDERGEAR
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Understand your mostprofitable products, bestcustomers andcheapest/reliable vendors
Gain insights by integratingtransactional data fromheterogeneous systems withmaster data for analysis
Improved Business IntelligenceDeliver unique insights with an integrated platform
+
TRANSACTIONALDATA =MASTER
DATA
BUSINESS INSIGHT
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SAP MDM supports anincremental approach to a
cohesive master datamanagement in a distributed
and hetero-geneousenvironment
ContentConsolidation Master Data
Harmonization
Central MasterData Management
1
3
2Central Master DataManagement
All of Content Consolidation PLUSAll of Master Data
Harmonization PLUSAll master data information
resides centrallyOne stop data maintenance
Examples:
Definition of synergy parts
Central product data pool supplyingproduct data to multiple locations for
production, assembly, sales anddistribution.
Implementation ScenariosCentral Master Data Management
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Central Master Data Management
MDMClientSAP
Clientnon SAP
ClientSAP
w/o LocalMaintenance
Central Master DataManagementCore Process Steps:
1. Central Creation of master dataobjects covering the complete
information as used later in the localapplication systems (clients)
2. Distribution of centrally maintainedmaster data information as individual
objects as they are defined in thelocal application systems
3. Use of master data within localapplication processes w/o local
maintenance4. Use of ID Mapping information for
MDM Analytics like business-wideanalyses etc.
Description of a master data object:Common Identifying DataComplete master data info
CentralCreation
=
ID Mapping
13.282.401 €=737.108 €
4.002.531 €
634.237 €
6.674.288 €
1.234.237 €
Analytics
Distribution
3
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Global Data SynchronizationLeverage master data consistency across the supply chain
Manage the exchange of product information betweenCPG manufacturers and retailers via the 1Sync data pool
Data Pool
Data Pool
GlobalRegistry
SYNCHRONIZATION
Lean and efficient GDS solution
Seamless integration with backend
Up-to-date with the ever evolvingGS1 standard
Easy and intuitively to use
Quick deployment on top of existingsystem landscape
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Master Data Management Cycle
Import and integrateXML, Excel, Access,
ODBC, Oracle, SQL,Manual and automated
field mapping
OrganizeModel productrepositoryMaintain taxonomiesand attributesSupport exchangeformats andclassification systems(BMEcat, UNSPSCetc.)
Publish and syndicateDefine product familiesDefine publication layoutTransfer to AdobeInDesign or Web shopPopulate client systemsEnable buy-side/sell-side
OptimizeDe-duplicateControl key mappingCompare recordsEdit recordsEnrich records
Organize
Optimize
Import andintegrate
Publishand
syndicate
SAP NetWeaverMDM
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Demo:Collaborative Processes for Product Creation
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SAP NetWeaver Master Data Management
Overview and Roadmap
How Master Data Affects Your Business
Introduction to SAP NetWeaver MDM
Our Roadmap and Further Outlook
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Broadened Scope – Increased Value
Business Scenarios and Pre-delivered Integration
Process-centric Application EnablementTrusted Information
Provide one integrated model-driven environment as part of the SAP applicationinfrastructure to support an holistic approach for master data management inheterogeneous environments
Streamline and manage master data creation and maintenance processes across theenterprise leveraging pre-packaged business scenarios and integration
Simplified deployment and integrated operationsCost reduction for data maintenanceReduction of follow-up costs related to master data errors
Build a solid but flexible layer of trusted information and extensive master data servicesEfficient business process executionBasis for solid business decisionsEnablement of business network transformation
Data Driven Deployment Models
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MDM with SAP NetWeaver –Roadmap Highlights
Core
Operations
Core ScenarioImprovements and
Supportability
Continuous improvements focusingon core scenariosImport and syndication performanceScheduled and process drivensyndicationMatching APIs
Change tracking UIBasic transport managementEnhanced supportability
Simplified deployment throughstandardized servicesCommon support tools
Enhanced UWL integrationBI master data consolidation (MDM/BIintegration)SRM-MDM catalog version 2.0
Extended flexibility for data modelingand support for complex objects
Multiple main tablesNew compound data type for multi-leveled data modeling
Further performance improvements forinbound and outbound processing
Change and transport management fordata model and integration contentImproved administration and life-cyclemanagementIncreased compliance and auditingsupport
Native MDM adapter forSAP NetWeaver Process IntegrationModel-driven and typed Web servicesfor straightforward SOA implementationLeverage BusinessObjects DataServices XI data quality capabilities foraddress cleansing
SRM-MDM catalog 3.0, Extended printpublishing functionality (PIM)
Provisioning of standard SOAinterfaces for master dataExtended core capabilities (e.g.matching) leveraging BusinessObjects technologies
Further TCO reduction through SAPNetWeaver based administration andlife-cycle management
Master data services provided asintegrated part of the SAP applicationinfrastructure for simplified scenariodeployment
Integration with Standard SAP SearchTechnologies
Extended connectivity options withBusinessObjects Data Services XIdata integration capabilities
GDS 2.0, SRM-MDM catalog 4.0 andadditional pre-built scenarios withgeneric and industry specific content.
Enhanced Foundationfor Scenarios and
Integration
Additional Scenarios andProcess-centric
Application Enablement
Integration
SAP NetWeaver MDM 5.5 SAP NetWeaver MDM 7.1 SAP NetWeaver MDM – next major release
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MDM with SAP NetWeaver –Roadmap Highlights
Core
Operations
Core ScenarioImprovements and
Supportability
Continuous improvements focusingon core scenariosImport and syndication performanceScheduled and process drivensyndicationMatching APIs
Change tracking UIBasic transport managementEnhanced supportability
Simplified deployment throughstandardized servicesCommon support tools
Enhanced UWL integrationBI master data consolidation (MDM/BIintegration)SRM-MDM catalog version 2.0
Extended flexibility for data modelingand support for complex objects
Multiple main tablesNew compound data type for multi-leveled data modeling
Further performance improvements forinbound and outbound processing
Change and transport management fordata model and integration contentImproved administration and life-cyclemanagementIncreased compliance and auditingsupport
Native MDM adapter forSAP NetWeaver Process IntegrationModel-driven and typed Web servicesfor straightforward SOA implementationLeverage BusinessObjects DataServices XI data quality capabilities foraddress cleansing
SRM-MDM catalog 3.0
Provisioning of standard SOAinterfaces for master dataExtended core capabilities (e.g.matching) leveraging BusinessObjects technologies
Further TCO reduction through SAPNetWeaver based administration andlife-cycle management
Master data services provided asintegrated part of the SAP applicationinfrastructure for simplified scenariodeployment
Integration with Standard SAP SearchTechnologies
Extended connectivity options withBusinessObjects Data Services XIdata integration capabilities
GDS 2.0, SRM-MDM catalog 4.0 andadditional pre-built scenarios withgeneric and industry specific content.
Enhanced Foundationfor Scenarios and
Integration
Additional Scenarios andProcess-centric
Application Enablement
Integration
SAP NetWeaver MDM 5.5 SAP NetWeaver MDM 7.1 SAP NetWeaver MDM – next major release
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MDM with SAP NetWeaver –Roadmap Highlights
Core
Operations
Core ScenarioImprovements and
Supportability
Continuous improvements focusingon core scenariosImport and syndication performanceScheduled and process drivensyndicationMatching APIs
Change tracking UIBasic transport managementEnhanced supportability
Simplified deployment throughstandardized servicesCommon support tools
Enhanced UWL integrationBI master data consolidation (MDM/BIintegration)SRM-MDM catalog version 2.0
Extended flexibility for data modelingand support for complex objects
Multiple main tablesNew compound data type for multi-leveled data modeling
Further performance improvements forinbound and outbound processing
Change and transport management fordata model and integration contentImproved administration and life-cyclemanagementIncreased compliance and auditingsupport
Native MDM adapter forSAP NetWeaver Process IntegrationModel-driven and typed Web servicesfor straightforward SOA implementationLeverage BusinessObjects DataServices XI data quality capabilities foraddress cleansing
SRM-MDM catalog 3.0
Provisioning of standard SOAinterfaces for master dataExtended core capabilities (e.g.matching) leveraging BusinessObjects technologies
Further TCO reduction through SAPNetWeaver based administration andlife-cycle management
Master data services provided asintegrated part of the SAP applicationinfrastructure for simplified scenariodeployment
Integration with Standard SAP SearchTechnologies
Extended connectivity options withBusinessObjects Data Services XIdata integration capabilities
GDS 2.0, SRM-MDM catalog 4.0 andadditional pre-built scenarios withgeneric and industry specific content.
Enhanced Foundationfor Scenarios and
Integration
Additional Scenarios andProcess-centric
Application Enablement
Integration
SAP NetWeaver MDM 5.5 SAP NetWeaver MDM 7.1 SAP NetWeaver MDM – next major release
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SAP NetWeaver MDM 7.1 – Core Components
Extended Flexibility for Data Modeling and Complex Objects
Support for multi-object repositories
Multiple business objects (=main tables) can reside in one and the same repositoryE.g. supplier and product data can be stored in one repository
Records of different main tables can reference each other (new field type“Lookup [Main]”)E.g. a supplier can be related to several products
Main tables can share the same customizing/lookup tablesE.g. the main tables “customers” and “suppliers” can be connected to the table “countries” in order toensure consistent information about the country of origin of both business partners
Support for nested structures
New composite data type tuple allows modelling of nested structuresE.g. product capacity information depending on plant and location ormultiple addresses of a business partner can hold multiple phone numbers
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A Bit of Background Information…SAP NetWeaver MDM 5.5
Data modeling limitations with SAP NetWeaver MDM 5.5
Sharing of Lookup tables (e.g. country) across repositories not supportedLinking of objects residing in 2 repositories is not supported with SAP NetWeaverMDM 5.5, natively.Workarounds via the integration into SAP NetWeaver Portal
Use of “eventing technology” mapping of key fields and match of respectivevaluesNot sufficient for each and every use case
Product
Country
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SAP NetWeaver MDM 7.1 will support the following optionsMultiple business objects (main tables) can reside in a single repositoryMultiple main tables can reference the same lookup tables
Key benefits of this conceptMain table objects can reference each other using a Lookup [Main] field type (e.g. a suppliercan be related to several products)Main table objects can recursively reference themselves (e.g. Employees referenceEmployees)Increased consistency of lookup table entries and reduced maintenance effort (e.g. only onetable for countries, currencies etc.)Lower operational costs due to fewer repositories that need to be managedHardware resources (such as memory) are used more efficiently by MDM
Product
Country
SupplierProduct
Country
Supplier
Multiple Main Table Concept in MDM 7.1
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What is a Tuple?
A tuple is a record template that groups together a set of related fields into areusable object or type definition that describes or composes a particularobject or type
Simple tuple composedout of multiple text andboolean fields
Nested tuple composedout of text fields andother tuples
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SAP NetWeaver MDM 7.1 – Core Components
Further Improvements for Inbound and Outbound Processing
Inbound processingRedesign of XML Import (enhanced usability and performance)Support for parallel import processes for multiple repositoriesImproved responsiveness during concurrent read and write actions(Write lock optimization)
Outbound processingSyndication performance enhancements e.g. in regards to parallel syndicationFunctional enhancements such as
Syndication of multilingual attribute values (i.e. value and region)
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SAP NetWeaver MDM 7.1 – Core Components
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SAP NetWeaver MDM 7.1 – Integration Aspects
Extended Integration with SAP NetWeaver
Native adapter for SAP NetWeaver Process IntegrationIntegrated monitoring with SAP NetWeaver PI Runtime Workbench
Available for SAP NetWeaver PI 7.0 and 7.1
Portal integration & iView enhancementsSupport of multiple main table concept
Simplified user administration thru trusted connection
Additional functionality in regards to the UWL integration(e.g. approval step comments)
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SAP NetWeaver MDM 7.1 – Integration Aspects
Enhanced Programming Interfaces and Web Services
New API extensionsIntroduction of .NET API
Enhanced ABAP API
Additional object support (PDFs & images, masks & named searches, relationships)
Access of import and syndication functions
Continuous extensions of Java API
Generator for Web services based on specific repository structureDefinition of exposed tables and fields through Web UI
CRUD operations can be defined per table
WSDL reflects data model of a repository
Replacement of existing non-typed Web services
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SAP NetWeaver MDM 7.1 – Integration Aspects
Further Integration Topics
Business Objects Data Quality capabilitiesInitial integration between SAP NetWeaver MDM and Business ObjectsData Quality Services is based on MDM Enrichment ArchitectureBusiness Objects’ Enrichment Adapter allows data cleansing and enrichment of businesspartner master data using postal address directoriesPlanned to be available for both SAP NetWeaver MDM 5.5 and 7.1 *
Enhanced Enrichment Controller functionalitySupport of asynchronous communication between SAP NetWeaver MDM and data qualityprovidersSupport data quality services that return the results in multiple batchesContinuous improvement in regards to the EC monitoring and administration toolSupport for adapters that were implemented based on PI Adapter framework
* Separate shipment, not part of MDM 7.1 product delivery
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SAP NetWeaver MDM 7.1 –Operations and Life Cycle
Change and Transport Management for Data Model andIntegration Content
Transport support for additional content elements such asExpressions (validations and assignments)Matching strategiesWorkflowsImport and syndication maps
Integration into CTS+ (Change and Transport System)to ensure consistent transport of repository schema changes
Increased Compliance and Auditing Support
Changes tracking for qualified lookup fields
General security enhancementsNewly created user will receive initial password he needs to changePassword change can be performed in MDM Data ManagerAutomatic locking of user accounts after failed logon attempts
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SAP NetWeaver MDM 7.1 –Operations and Life Cycle
Improved Administration and Life-Cycle Management
Reduced planned repository downtimeOptimized load processMore changes can be applied online
MDM Console provides access to an overview of the requests currently active in theMDM Server (e.g. requesting user, type of connection etc.)
End-to-end tracing through DSR passport and analysis in SAP Solution Manager
MDM Import and Syndication Server can be administrated via the MDM ConsoleServer start/stopView log filesProperty settings
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SAP NetWeaver MDM 7.1 –Operations and Life Cycle
Improved Administration and Life-Cycle Management
Enhanced SLD registration through supply of additional information (SID, DB name,installation number etc.)
Integration of SAP NetWeaver MDM into SAP NetWeaver Administrator
Integration of MDM server into SAP Startup Framework supporting homogenousruntime environment across all platforms
Unified installer (SAPinst) covering all operating systems
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SAP NetWeaver MDM – Today and Tomorrow
Data driven deployments todayOne integrated, model-driven environment as part of the SAP application infrastructure
Addresses immediate data consolidation needs (e.g. customer or material master data)Complementary technical building blocks (e.g. sophisticated rich-clients, workflow, ...)Flexible data model, easy installation and operation
Process-centric application enablement tomorrowStreamline and manage master data maintenance processes across the enterpriseand in dynamic business networks
More pre-built scenarios with generic and industry business contentDeeper integration with infrastructure components (e.g. Process Integration, Business Intelligence,Workflow, User Management)Process specific integration with SAP Business Applications
SAP NetWeaver MDM – Retains flexibility,further enables business network transformation
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Manage Your Master Data Actively to beBusiness Network Ready!
Conclusion
AGILITY IS KEYBusiness and IT need to be agile tocompete in an economy that isincreasingly faster, more complex andever changing
Business Networks
Strategy
INSIGHT
Execution
FLEXIBILITY
EFFICIENCY
CallCenter
Jane Smith
4418 N. Str.Chicago, IL
60611Part: 2574
SRMPart: 8975
VENDOR:ABC123
ERPJane Peters
199, 3rd StreetPalo Alto, CA
Part: B7521
Logistics
VENDOR:XYZ456
MDM IS FOUNDATIONALMaster data management is a foundationfor both intra-enterprise agility and forcollaboration in business networks
TECHNOLOGY IS AVAILABLESAP NetWeaver MDM is ready as thereliable foundation for your master datamanagement initiative
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Thank you. Questions?
Please visit
sdn.sap.com/irj/sdn/mdm
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