sap manufacturing and industry 4 - linpra · sap manufacturing and industry 4.0 frank soudan head...
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SAP Manufacturing and Industry 4.0
Frank SoudanHead of Center of Excellence Digital Supply Chain
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What is the Future of Manufacturing?
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Business Megatrends
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Today‘s Global Industrial Value Generation is centered around
productivity and optimizing high throughput
R&D Logistics Sales ServiceProduction
• Minimizing Cost of
Development
• Minimizing Product
Variants
• Minimize
Transportation
Costs per piece
• Maximize
Transport
Volume per leg
• Minimize Labor Cost
per piece
• Maximize
Throughput per time
• Minimize Set-up
Times
• Maximize Lot-Size
• Maximize Sales
• Minimize Shelf
Life
• Minimize Interaction
Time w/ Customers
• Maximize Customer
Retention
• Minimize Service Costs
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A whole set of Driving Forces will dissolve the current state...
Virtual R&D„My colleague in India hasworked on the design this
morning.”
Every Day a New Season„I can‘t wait for 4 weeks for
the container.”
Smart Machines„Our machines
particpate in the decision processes.”
Digital Buying Experience„I search online, compare prices on the smartphone – but I want to be
serviced individually.“
Lot-Size 1„We produce everyitem individually.“
Tracing„Where is my shoeat this moment?“
Value-Add Services„My Shoe coaches me
for the next marathon.“
Agile Product Development„Design Quick! “
Crowd Design„Our customer co-design
the products.“
Individual Products„I want my product.“
Urban Production„I want to see my shoe in
the factory.“
Sustainable Production„I want to have a clean
product.“
Multi-Channel Marketing„I am in ongoing dialogue
with my customer.“
Intimate Customer Contact„I know exactly what my
customer is doing with hisshoe.“
Short-lived Brand Loyalty„I will follow the latest trend.“
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...which will fundamentally change Value Creation
R&D Logistics Sales ServiceProduction
• Maximizing the
Product Variants
• Individualization of
Global Designs
• Minimizing
Distance to End-
Customers
• Minimize
Transport
Distances to
Customers
• Optimize Throughput
for Fluctuations
• Minimize Resource
Consumption
• Maximize Factory
Flexibility
• Minimize Lot-Sizes
towards Lot-Size 1
• Maximize Sales
• Maximize
Customer
Interaction
• Optimize Buying
Experience
• Maximize Customer
Interaction Time
• Maximize Customer
Satisfaction
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Digital ManufacturingBusiness Megatrends
ConsumerizationProduct personalization – lot size one
Consumer experience
Fast demand cycles
NetworksDistributed Manufacturing
Logistics and Manufacturing Networks
Agile Supplier Networks
DigitizationReal time visibility
Data-driven business models
Everything as a service
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From Mass Production to Mass Customization
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Major shifts in manufacturing capabilities is accelerating
business transformation with Industry 4.0
Industry 4.0 is the current
trend of automation and data
exchange in manufacturing
technologies. It includes
cyber-physical systems, the
Internet of things and cloud
computing. Industry 4.0
creates what has been called
a "smart factory".
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The Industry 4.0 Revolution
• Interoperability
• Information transparency
• Technical assistance
• Decentralized decisions
Disruptive innovations applied in
manufacturing promise to trigger a new
industrial revolutionDesign Principles
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Is Industry 4.0 all about Manufacturing?
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SAP’s point of viewServing the “Segment of One” involves the whole company and requires a digital framework
Sales
Contextual omni-channel marketing
• Intelligently segment customers
• Run targeted campaigns
• Engage in a personalized way
2
1 Individual product development
• Extend the CTO and MTO portfolio
• Manage modular product concepts
• Integrate digital capabilities
Personalized selling
• Convert individual needs into opportunities
and orders
• Flexibly configure products and solutions
• Consistently leverage all sales channels
3
Individual and customized services
• Deliver personalized service and support
• Offer tailor-made and equipment-specific
services
• Leverage IoT data for service
optimization
5
4
Lot size 1 production:
• Produce individual products in a cost-
effective way
• Run a smart, integrated and flexible
factory
• Manage an adaptive and responsive
supply chain
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SAP’s point of viewServitization helps manufacturers to increase their share of equipment lifecycle costs
OEM’s
responsibility
for OEE
OEM’s share of equipment lifecycle costs
Purchasing
costs
Operating costs
Energy Maintenance Others
Product sales
Revenue
Service efficiency
fuels profitability
Cost of service
Support
Spare parts
Maintenance service contracts
Value-add services
Outcome- and performance-based services
Financial services
Equipment-as-a-Service
Repair
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INTERNAL
SAP Digital Supply ChainConnect Digitally to Perfect Reality
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New Business Models Enabled by Digital Supply Chain Industry boundaries are blurring
Consumer Product
Companies
On-line
Retailers
Logistics
Companies
Manufacturers Service
Providers
Digital supply chains drive disruption, innovation, and profit
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Customer
Centricity
Total
Visibility
Business
Innovation
Leading Companies Address These Key Business Needs
Plan and deliver to the
customer segment of
ONE
Analyze and manage
the supply chain of
ONE
Manufacture the
lot size of
ONE
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Plan
• Integrated Business Planning
• Supply Chain Collaboration
• Demand Signal Management
Deliver
• Extended Warehouse Management
• Transportation Management
• Global Track and Trace
Manufacture
• Manufacturing Execution
• Manufacturing Integration and Intelligence
• Digital Manufacturing Insights
Operate
• Predictive Maintenance and Service
• Asset Intelligence Network
• Predictive Engineering Insights
Design
• Portfolio and Project Management
• Intelligent Product Design
• Engineering Control Center
Digital Supply ChainFrom Design to Operate
Plan
Design
Manufacture Deliver
Operate
Powered by Intelligent
Technologies
Internet of Things | Big Data | Machine Learning
Blockchain | Analytics | 3D Printing
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Intelligent Enterprises elevate employees to focus on higher-value tasks
Industrial Automation
Business Process Automation
Digital Transformation
Intelligent Enterprises
Productivity
High Value Tasks
Repetitive Tasks
Automation
Time1960s – 1980s 1990s - 2000s 2010s - 2020s2000s - 2010s
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Conclusion…Summary of the benefits
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What are good practices…
• Use open standards where possible
• Micro-services require a platform
• Web Services / API’s make innovation easier
• Automate data where possible, avoid silos
• Simplify the user experience, use a guided outcome approach
• Focus on the business process and outcome
• Bringing the OT closer to IT is a must, extend the digital core
• Kaizen approach, small and rapid change yields a big result
• Scaling is where the benefits come from
• Become pro-active not re-active, prediction rather than analysis
Innovation needs human creativity
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One last story
Harley Davidson and SAP
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Contact information:
Frank Soudan
Head of Center of Excellence DSC
+34.608.940.791
Thank you!