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SAP Forum Bulgaria The Cloud Built for Business Lutz Bartsch, Chief Technologist SAP Cloud LoB October 1 st , 2014

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SAP Forum Bulgaria The Cloud Built for Business Lutz Bartsch, Chief Technologist SAP Cloud LoB October 1st , 2014

2 © 2014 SAP AG or an SAP affiliate company. All rights reserved.

The right mix

managed

© 2014 SAP AG or an SAP affiliate company. All rights reserved.

Integrated

3 © 2014 SAP AG or an SAP affiliate company. All rights reserved.

Focus on Business Outcomes to Succeed

CIO CPO, CMO, CHRO

EVP Sales

SAFE, SECURE and SUSTAINABLE SIMPLE, SEXY and SCALABLE SUCCESSFUL

Outcome

© 2014 SAP AG or an SAP affiliate company. All rights reserved.

© 2014 SAP AG or an SAP affiliate company. All rights reserved. 4 ©2014 SAP AG or an SAP affiliate company. All rights reserved. 4

Partner

LEADING

CLOUD

APPS &

SUITE

PEOPLE CUSTOMER

SUPPLIER &

NETWORK

FINANCE Best in class

Integration

Flexible

Deployment

PLATFORM

©2014 SAP AG or an SAP affiliate company. All rights reserved.

MOBILE SOCIAL

Our Strategy helps Customers to focus on Business Outcome

Fiori UX

5 © 2014 SAP AG or an SAP affiliate company. All rights reserved.

Marketing

Cloud for

Marketing1

Omni-channel

Commerce

Sales Service

Cloud for Sales2 Cloud for Service2

CRM on HANA

(for Industries)

CRM on HANA

(for Industries,

Billing & Revenue)

Human

Resources

Procurement Supply Chain

Management

S&OP Cloud

on HANA

Suite on HANA

(SD, MM, PP & PLM)

CFO Office

Simple Finance3

Business ByDesign

Simple Finance4

Suite on HANA

(FICO), GRC

SCM, PLM &

Manufacturing

Cloud for Travel

& Expense

Social Media

Analytics

1 Adobe executed via partnership 2 Also available in Managed Cloud 3 Simple Finance will have a multi-tenant Cloud option for new Finance deployments available by year-end 2014 4 Simple Finance will also have a Managed Cloud alternative to FICO

Private

Managed

Multi-

tenant

Omni-channel Commerce & Customer Engagement

Collaboration SAP Jam, Business Network

SAP HANA Cloud Platform Application Development, Integration, Database and Analytics, Foundation

Analytics BI (BusinessObjects), EPM, BW on HANA

SAP Cloud Portfolio Innovation and Agility - delivered in a unified approach

© 2014 SAP AG or an SAP affiliate company. All rights reserved.

© 2014 SAP AG or an SAP affiliate company. All rights reserved. 6

Cloud built for Business

A usual “public cloud" is not sufficient!

A cloud service processing Personal Data needs to provide

• A contractual framework reflecting applicable local

Data Privacy regulation,

• Implement and maintain appropriate

Technical and Organizational Measures (TOMs),

• Conduct regular independent audits of compliance and full

transparency

SAP Cloud solutions are provided from a

Business Cloud.

© 2014 SAP AG or an SAP affiliate company. All rights reserved. 7

Compliance in Depth

SAP

CLOUD

Contract

• Compliant Agreement reflecting applicable local regulations globally

Audit

• Service Organization Report providing independent evidence for Security, Privacy and Availability

Compliance

• Integrated Management System for Information Security, Data Protection and Service Delivery

Protection

• Comprehensive Security Architecture covering Application, Prossing systems and Data center

SAP Business Cloud

© 2014 SAP AG or an SAP affiliate company. All rights reserved. 8

Integration strategy

iFlow

Rapid Deployment

Solutions

Open Interfaces

Maintained and

supported by

Data

Foundation

Process

Integration

Seamless User

Experience

Content Approach Commitment

9 © 2014 SAP AG or an SAP affiliate company. All rights reserved.

Massive Simplification

User

experience

Application

simplification

Landscape

simplification

Simple

components

© 2014 SAP AG or an SAP affiliate company. All rights reserved.

10 © 2014 SAP AG or an SAP affiliate company. All rights reserved.

Outlook: SAP Cloud on HANA

One FIORI user experience

Cloud consumption

Common core

New & re-invented business

processes

Easy extension for customers &

ecosystem (“Apps store play”)

All non-disruptive

© 2014 SAP AG or an SAP affiliate company. All rights reserved.

© 2014 SAP AG or an SAP affiliate company. All rights reserved. 11

SAP: Business Applications like never before

SAP Laps design prototype:

SAP Total Workforce Management

• Combine capabilities of different SAP Cloud solutions available today

• Common, intuitive User Experience by SAP Fiori

• Powered by SAP HANA Cloud

Available soon

12 © 2014 SAP AG or an SAP affiliate company. All rights reserved.

Thank you

Lutz Bartsch Chief Technologist, SAP Cloud LoB

SAP Deutschland AG & Co. KG Homberger Str. 25 40882 Ratingen M +49 173 537 5473 E [email protected]