Sandvine Network Demographics Reporting

Creating a competitive advantage requires broadband providers to have a complete understanding of their network which means, understanding subscribers and their applications. Service providers armed with

this real-world intelligence can effectively leverage new application trends and manage IP service delivery in today’s broadband networks. This is critical to increase service revenues, reduce operational costs, and through a better online experience build customer loyalty.

Sandvine Network Demographics reporting, working in conjunction with its leading Policy Traffic Switch platforms, gives broadband providers complete visibility into subscriber and application traffic. Service

provider teams from engineering to marketing can access insightful reports to ensure optimal network performance and to make service decisions using actual market trends. Sandvine Network Demographics provides a flexible reporting approach that presents detailed subscriber views and consolidated network views for even the largest service provider networks.

Complete Visibility for Enhancing IP Service DeliverySandvine’s Network Demographics provides new insights into subscriber and application behavior well beyond traditional bandwidth monitoring tools. Which specific applications are consuming bandwidth? Is malicious traffic threatening the network? How do usage patterns vary by time of day, by region or by subscriber tier? Are third-party services gaining momentum? A better understanding of network traffic is the first critical step for service providers to enhance IP service delivery with traffic policies that reflect the unique requirements of each application or service.

Our flexible reporting tool enables service provider teams to easily zoom in to individual subscriber details or zoom out for broader application trends. Engineering teams can better evaluate the effectiveness of new traffic policies, and identify emerging applications, by focusing on individual subscriber details. Senior managers can evaluate network investments and service policies in light of application trends across their entire subscriber base in a single consolidated report, even with millions of subscribers. Marketing can segment reporting into narrower subscriber groups, such as a particular service class or service region, since application usage may vary dramatically among these different segments. Sandvine’s Network Demographics is a single, advanced reporting approach serving many stakeholders each with their own focused objectives.

Novice and experienced users alike can easily create reports using the intuitive web-based interface and a range of pre-configured reports provided. Users have the ability to customize display formats including chart types, data display, color preferences and output formats such as PDF, CSV and HTML email. Conveniently, frequently accessed reports can be scheduled for automatic distribution to key stakeholders.

Sandvine’s Network Demographics provides a reporting framework for all Sandvine Policy-based Solutions. For example Network Integrity reporting identifies malicious traffic such as worms, spam, trojans, DNS attacks and DoS attacks impacting subscriber services.

Reporting FeaturesSimple and intuitive toolbar •

navigation

Comprehensive library of pre- •configured reports

Easy customization of standard •report formats

Scheduled generation and delivery of •frequently used reports

Convenient chart resizing and date •zoom features

Range of export formats including •PDF and CSV

Comprehensive Report Library

Understand application traffic affecting network performance

Bandwidth by protocol •Top protocol histogram •Connection statistics •Active hosts •Active hosts by protocol •Protocol adoption by hosts •Protocol comparison •Bandwidth per interface •Network flow matrix •Range of export formats •

including PDF and CSV

Sandvine offers a comprehensive library of pre-configured reports to simplify the creation of network demographics information. Hundreds of reports are available in the Report Explorer hierarchy. In addition, users can easily change any pre-configured values to customize both the analysis and presentation for their specific reporting objectives.

Network ReportingDiscover emerging trends by monitoring power users

Top talkers by bandwidth •Subscriber lookup •Subscriber total usage •Subscriber usage by protocol or •

see trends of all subscribersTotal usage histogram •Bandwidth distribution •

Subscriber Reporting

Ensure your network is properly protected from malicious threats

DNS top domains •DNS requests & efficiency •DNS mean-time-to-respond •Malicious bandwidth •Malicious hosts •Address scans •DoS flow flood attacks •DoS flow bandwidth attacks •Static signature attacks •Top email spammers •Spam attacks by spammer •

Network Integrity Reporting*

Identify application trends that offer new service opportunities and drive engineering considerations to ensure a quality online experience for subscribers

Application Reporting

Connections by protocol •Hosts by protocol •Bandwidth by protocol •

P2P File SharingConnections by protocol •Hosts by protocol •Bandwidth by protocol •Total bandwidth •

Online Gaming Voice over IP*Average call duration •Average calls per user •Calls by protocol •Calls by provider •Minutes by protocol •Minutes by provider •Connections by protocol •Bandwidth by protocol •

The network demographics server and database software are deployed on the Sandvine SRP 3000 platform that is optimized for the collection, storage, analysis, and reporting of application statistics. This high-availability platform is available in several configurations to provide the right storage and performance for your reporting requirements.

Please refer to the Sandvine SRP 3000 data sheet for more information.

Platform and Licensing Requirements

* Requires the appropriate PTS software licenses

Last Revised: 2009-02-26

Sandvine Network Demographics Reporting

HeadquartersSandvine IncorporatedWaterloo, Ontario (GMT-5) Phone: +1 519.880.2600 Email: sales@sandvine.com

European OfficesSandvine LimitedBasingstoke, UK (GMT) Phone: +44 (0) 1256 698021 Email: sales@sandvine.co.uk

Visit www.sandvine.comCopyright ©2009 Sandvine Incorporated. Sandvine and the Sandvine logo are registered trademarks of Sandvine Incorporated. All rights reserved.

Sandvine develops and markets network equipment targeted to the evolving needs of today’s residential broadband service providers. Sandvine’s award-winning solutions identify the types and behaviors of traffic on networks enabling service providers to improve customer satisfaction, reduce operational costs and increase profitability. Service providers can better understand subscriber behavior, recognize and address network threats like worms and spam Trojans, classify applications running on the network (for example, voice over IP, gaming, video streams), guarantee service levels and create profitable tiers for multiple broadband services.