Samsung Singapore International

Procurement Center

Samsung Introduction

Open SourcingOpen Sourcing

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Introducing

Samsung Electronics

Revenue (2011) : U$220.1 billionRevenue (2011) : U$220.1 billionRevenue (2011) : U$220.1 billionRevenue (2011) : U$220.1 billion

Operating Profit (2011) : U$21.2 billionOperating Profit (2011) : U$21.2 billionOperating Profit (2011) : U$21.2 billionOperating Profit (2011) : U$21.2 billion

Samsung Headquarter (Korea)Samsung Headquarter (Korea)

Employees

28,000 (Suwon)

80,000 (Korea)80,000 (Korea)

.

� Company Samsung S.E.Asia International

� Procurement Centre (SIPC)

� Address 30 Pasir Panjang Road, #17-31/32

� Mapletree Business City, Singapore

� Establishment 1992

� Managing Director Mr. Choi MoonYoung

S.E.Asia International Procurement Center

9

� Managing Director Mr. Choi MoonYoung

� Roles Sourcing, Purchasing, Logistics Mgmt

� Scope Sourcing – S.E. Asia region

� Purchasing – Samsung Worldwide

� Annual Revenue U$ 1.7 billion

� No. of Employees 30

� No. of suppliers 250

Purchasing

LogisticsSourcing

Open Sourcing

Core Competency Proposal System

Introduction

Open Sourcing Office

Core Competency Proposal system is under the control of Open Sourcing office in Samsung

Electronics Korea HQ. Open Sourcing office will check out the incoming suggestions at first

and hand it over to persons in charge for advanced evaluation.

Core Competency Proposal System

Core Competency Proposal System is the one and only official channel in Samsung

Electronics to receive proposals from companies which would like to start business with

Samsung Electronics

Through this system, companies can have multi-chances to give their proposal for all Kinds

of business area (Set and Component business with their key products) in Samsung

Electronics at a time

Introduction

What is Core competency ?

Core Competency means a advanced technology, idea, product, facility, Software, material

or component that can be applied with SEC’s set and component product.

Attention

In case of ideas, it can be verified with samples, demos or any practical ways

Innovative and market leading ones will be preferred

Who is the Target of this system ?

Any companies who have core competencies can participate.

Attention

The company who currently has no business with SEC is preferred.

This system can not handle any kinds of investment like funding, R&D cooperation.

All proposals have to be related with any of business areas in Samsung Electronics.

The Boundaries of the Proposal

All kinds of product manufactured by Samsung Electronics

Business Division Product

Digital Media &

Communications

Home ApplianceRefrigerator, Oven, Microwave, Wine-cellar, Washer & Dryer,

Dishwasher, Range, Air-cleaner, Vacuum

Image Display

TV(Smart, LED, LCD, PDP),

Monitor(Smart, LED, LCD, PDP), Projector

Blu-ray & DVD player, Home theater

Digital Imaging Digital Camera & Camcorder

Samsung Wave | Page 13

Communications

IT SolutionComputer(Desktop, Notebook Netbook, Tablet)

Printer(Inkjet, Laser, Multi)

Mobile and

Network

Cellphone, Tablet, Tap, MP3 player

Network solution(Wimax, Wibro, LTE)

Health care Health care equipment

Device Solution

Memory DRAM, SRAM, NAND flash, SSDs

System LSIdisplay driver IC (DDI), CMOS image sensor (CIS), mobile

application processor (AP), smart card IC and media player SoC

LCD Panels for TVs & PC monitors,

Digital information displayers(DIDs)

To submit proposal documents

Official proposal format, Company profile, Proposal description

Official Format Company Profile

Examples To send for

Samsung Wave | Page 14

Proposal Descriptions ETC

Examples

“ spartner@

samsung.com “Examples

Core Competency Proposal official format

Basic information to check out proposal

� To download through “www.secbuy.com” website

❶ Click icon for ‘details’ ❷ Click icon for ‘Download’ ❸ Open DOC document

To d

ow

nlo

ad

Samsung Wave | Page 15

❶ Click icon for ‘About Samsung’ ❷ Click icon for ‘Global Procurement’ ❷ Click icon for ‘Please click HERE’

To a

cce

ss

� To access through “www.samsung.com” website

The Operation Process

40 days from start to report a result

① 1st review of documents ② Meeting w/ Samples or Demos ③ Company visit

Op

en

So

urc

ing

Off

ice

To check out this proposal has a

real core competency or not To h

an

d o

ver

to p

rop

er

div

isio

ns

To have a meeting w/ proposer

and samples to understand

To visit the company for

checking their actual status, if

⑦ To report a result ⑥ Presentation & Demo ⑤ 2nd review of documents

Pro

du

ct D

ivis

ion

s

real core competency or not

④To

ha

nd

ove

r to

pro

pe

r d

ivis

ion

s

⑧To

ap

ply

to

pro

du

cts

and samples to understand

more

checking their actual status, if

necessary

To report a result within 40

days and if accepted, project

to apply w/ products

To deliver a presentation &

demonstration in front of

experts of proposed tech.

To check out proposal

documents w/ the 1st review

result