salesforce app cloud: experience a new way to build apps – salesforce essentials tel aviv 2015...
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Salesforce App CloudExperience a new way to build apps fast
Sean O’ConnorEnterprise Architect
Forward-Looking StatementsStatement under the Private Securities Litigation Reform Act of 1995:
This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services.
The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site.
Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
Customer Success Services
Customer Success Platform
Developer Success Platform
Force.com Heroku Enterprise
AppExchange
Shield
TrailheadWave
Thunder
SuccessCommunity
SalesforceSuccess Services
SuccessEcosystem
AppsAnalytics
CommunityMarketing
ServiceSales
Lightning
Multitenant Cloud
Complete CRM
5.5 Million apps
Customer Success Platform
Our Platform Has Had Huge Momentum
40 +Lightning Components on
AppExchange
3 Billion +Transactions / Day
5.5 Million + Applications
100,000 + Trailhead Badges
2,800 +AppExchange Apps
2,300,000 +Salesforce Developers
`
ConnectedDriver
ConnectedExecutive
Precision Media
Connected Farmer
Connected Shopper
Connected Families Connecte
dPatients
Connected Fan
Customer Connections Continue to EvolveCustomer expectations are constantly evolving
Customers Want a Connected Experience
How they interact with your
employees
How they interact with your apps
How they interact with your products
Siloed Experiences
The Connected Experience for Customers is Broken
Your Customer
Employee Experience
App Experience
Product Experience
Engaging UX Data at Scale
Companies Need to Deliver a Connected Experience
Single View of Customer
The Future of App Development requires a Connected Platform
Apps Need to Connect Across Multiple Layers
Data
Network
Identity
Introducing: Salesforce App Cloud Build connected apps fast
Trusted and Connected PlatformRun all your apps on a trusted platform
Speed and AgilityEvery employee can build fast with clicks or code
Complete Enterprise EcosystemBest place to learn, build, buy, and sell apps
FORCE HEROKU ENTERPRISE THUNDERAppExchange
Trailhead
Shared Identity & Data Model Integration Shield
Trusted Cloud: Transparency and trust in everything we do.
8 Core Principles That Drive Our InnovationThe Salesforce Advantage
Cloud Leader: Pioneers,evangelistsandcatalystforchange.
Multi-tenant: BuildtotheGoldStandard,butdemocratizeinnovation.
Open Ecosystem: Extendsolutionswithappsforjustaboutanybusinessneed.
Complete CRM: CustomeratthecenterofallCloudsdrivesricherengagement.
Scalable, Metadata-driven platform: Threeupgradesperyearneverbreakcustomizations.
Fast App Dev & Customization: Clicks-not-code allow anyone to build apps.
Customer Success: Wearecompletelyinvestedinourcustomers’success.
Salesforce App Cloud is Your Fastest Path From Idea to App
Idea
Idea
Legacy App Dev 6-12 Months
App
Build App with modern frameworks Connected Desktop
and Mobile Apps
install complex software
build app
make it mobile &
social
build & test
security
buy & setup
hardware
define user
access
setup reporting
& analytics
Now Business and IT Can Innovate Together. Faster.
Develop, package and instantly deploy apps Access rich APIs and frameworksCode in your favorite language: Ruby, Java, Apex
Add fields, design layouts, and manage users with clicks, not codePoint-and-click workflow & business logicDrag-and-drop reports and dashboards
Program for Advanced Functionality Configuration for Rapid Development
App Cloud Includes Powerful Services
Model-Driven Elastic Streaming
Force.com Heroku Thunder
Productivity Apps Engagement Apps Connected Apps
Deliver Any Type of App with Salesforce App Cloud
HR Help Desk
Employee Intranet
Recruiting & Onboarding
Performance & Coaching
IT Help Desk / Self-Service Community
Legacy Applications
Consolidation
Enterprise Knowledge
Identity Mgmt
Custom Web / Mobile
Applications
Business Agility Layer (e.g.
Claims, Underwriting, …)
Asset & Facilities Management
Financial Shared Services
M&A Enablement
Early Warning Management
Product Ideas & Innovation
Pre-Production Testing
Warrant Coverage
Decisioning
Procurement
Vendor Management
Transportation
Logistics
Contract Management
Budget Management
Contract Management
Pricing
Billing Management
Audit Management
Connect Every Department on One Platform
Apps
HR Product
Supply ChainITFinanceOps
Leading Companies Run Apps for Every Department Human Resources
Employee Collaboration
Employee Intranet
Recruiting & Stock Plans
Recruiting
Healthy Workplace
Employee Intranet
60 HR Apps + Intranet
Employee Intranet
OperationsAsset Management
Product Lifecycle Management
Inventory Management
Field ServicesField Services
Field Inspections
Brand Auditing
Marketing & e-commerce
Website(Europe)
Mobile Commerce
Franchise Websites
Website
Deliveries
Budgeting
Marketing Collaboration
Franchise Management
Event Management
Build Engaging App Experiences with Salesforce App CloudYour app as your brand! Every company needs to be an app company
Brick-and-Mortar RetailerApps Company
Home Controls ManufacturerApps Company
Shopping Center OperatorApps Company
With Pre-Built Apps, Companies Can Go Even FasterAppExchange is the #1 Business App Marketplace
Customized for Salesforce
Trusted and Secure
Reviewed by Peers
Over 2,800 apps
3 million installs
App Cloud Delivers Proven Success
CodingProductivity
52%+
48%+
Decrease in IT Costs
Faster Integration
52%+
Faster System Testing
52%+
Faster Deployment
55%+
%
Faster Design
55+
Source: Salesforce Customer Relationship Survey conducted March 2015 - May 2015, by an independent third-party, Confirmit Inc., on 4,600+ customers randomly selected. Response sizes per question vary.
Faster Configuration
55%+
Average Percentage Improvements Reported by Salesforce Customers
Uri Aizikovich,Deputy CIO, Jewish AgencyAvi Goldshtein,Systems Development Manager,Zim Integrated Shipping
Our Customer Panel
Thank you
App Cloud
Bulk
REST
Metadata
SOAP
Tooling
Streaming
INTE
GRAT
ION
LAYE
R
Point & Click Integration
Tools
PageBuilder
DECLARATIVE DEVELOPMENT
GLOBAL ENTERPRISE CLOUD INFRASTRUCTURE
PLATFORM SERVICES
APP MANAGEMENT & DEPLOYMENT
Workflow Engine
UI Framework
Sharing & Permissions
GlobalSearch
Reports &Dashboar
ds
Files & Content
Authentication
CollaborationEvent Log Framework
TranslationWorkbench
App Builder
ProcessBuilder
SchemaBuilder
Multi-Tenant Network&
Firewall
AutoUpdates
Backup &Geodiversity
Security Trust
IDECLI AgileAccelerator
StoreBuilder
DevConsol
eSandbo
x
Metadata
Heroku DX node.js
PROGRAMMATIC DEVELOPMENT
Database SmartContainer
s
HerokuAdd-ons
HerokuButton
Ruby
Identity
GlobalData
Centers
DataStorage
Single code base
Python Java APEXPHP
OfflineSalesforce1 MobileContainer GeolocationPush
NotificationsSDK Mobile Identity
MOBILE SERVICES
Community Builder
PageBuilder
Everything You Need to Build Apps Fast, all on One PlatformFull spectrum of capabilities from enterprise control to elastic flexibility
Over 5.5 Million Apps Run on Salesforce App Cloud
Salesforce AppsSuite of web and mobile apps for
sales, service, and marketing
Partner AppsAppExchange with over 2,800 apps delivering functional or
industry solutions
Custom AppsCustom apps designed and built
by you or an SI partner
Force.com & Lightning
Productivity Apps Engagement Apps Connected Apps
Build Productivity Apps with Salesforce App Cloud
Build and Deploy Powerful Productivity Apps with Force.comDrive productivity across your entire organization with Apps
Automate Complex ProcessesEasily automate any workflow with Process Builder
Connect to Any Data SourceIntegrate any data source with Lightning Connect in just a few clicks
Create Engaging ExperiencesDesign any experience for any device with Salesforce Lightning
Salesforce Apps
Salesforce1 Lightning Connect: How it WorksUnlock Your Back Office with an Agility LayerDeploy a two-speed architecture to help the IT go faster
Back Office
Systems of Record
Front OfficeSystems of Engagement
Rapid InnovationMobile-firstCollaborative
The Power of App Cloud
Automatic Upgrades
47 Major Releases(3x /year)
Multi-tenant Infrastructure
Metadata-basedSingle Code Base and Shared Infrastructure
Open & Extensible
API-First Architecture2800+ AppExchange
Apps
Unbreakable Customizations
Integrations andcustomizations auto-upgraded
Visualforce transactions
per year
87B
15MCustom
Database Tables
Apex
transactions
per year
137B
500MAPI calls
per day
A Whole New Salesforce, Powered by Lightning
Experience Platform Design System
Build Beautiful Productivity Apps with Lightning Democratize Component-Based App Building
Components App Builder AppExchangefor ComponentsBuild, share and scale
engaging, responsive UIs
Enable anyone in your organization to design
apps with drag and drop
Access a library of prebuilt components
from Salesforce partners
A new user experience designed to help you get work done, faster
Users get a modern app experienceGet the information you need to delight your customers, fasterAdmins customize and assemble appsCustomize your experience with drag and drop
Developers build with engaging UIWith Lightning Components and the Lightning Design System
NEWIntroducing the New Lightning Experience
Introducing AppExchange for ComponentsThe Enterprise Marketplace for Lightning Components
Build More Engaging AppsUse the best pre-built components in your apps
Build apps easilyWith pre-built Components from Salesforce partners that work for any device
Deliver apps fasterUse Components from AppExchange with your own custom-built Components
A whole new way to build pixel perfect apps
Design beautiful appsSalesforce style guides and modern enterprise UX best practices built in
Deliver Apps FastOpen source framework and reusable code base to build apps in record time
Introducing: Lightning Design SystemNEW
Lightning App Builder
Lightning Process Builder
Lightning Community Builder
The fastest way to build mobile apps
Lightning Components
Salesforce1Lightning:TheNextGenerationoftheSalesforce1Platform
• DEMO
Lighting Experience
Lighting App Builder
LegacyData
ButAppsareStillDisconnectedfromLegacyData
CustomApps
PartnerApps
EmployeeApps
CustomerApps
Integration is the #1 Challenge for CIOs
Source: Salesforce Research conducted July – August 2014 by an independent third-party Confirmit. Sample Size = 564 respondents / 1,801 responses. Data shown is % of respondents.
CIOssaydataintegration
toolsare#1pain
48%
Current Integration Approaches: Limited or Overly Complex
ManualFileLoad Point-to-Point EnterpriseServiceBusFTP
One-offEventsDatacan’tbeupdated
Dataquicklygoesstale
InfrequentUpdatesDataiscopied
Dataofteninaccurate
InflexibleMonthstobuild
Expensivetobuildandmaintain
ComplexRequiresspecialskills
Severalmonthstobuild
What if you could easily create real-time integrations to any data source in
minutes?
Introducing: Salesforce1 Lightning Connect
FastPointandclickintegrationinminutes
Real-timeExternaldatabyreference–notcopied
ExtensibleThefullpowerofSalesforce1Platformbehindexternaldata
The fastest, easiest way to integrate any data source with Salesforce
External Data Sources
Salesforce Apps
(OData adapters)
C O N N E C T
Salesforce1LightningConnect:HowitWorks
• DEMO
Lighting Connect
Appendix: Heroku
Productivity Apps Engagement Apps Connected Apps
Build Engagement Apps with Salesforce App Cloud
Agile and elastic platform that developers loveSmarter infrastructure lets you build apps that scale
Open and extensibleModern language support and ecosystem of 150+ add-ons
Connected to SalesforceSync customer apps with business processes
Build Engagement Apps with Heroku
Heroku Enterprise Delivers Engagement AppsEmpower your developers to build apps faster with enterprise trust and control
Increase controlRely on a managed, trusted architecture, with enterprise grade controls
Accelerate DevelopmentBuild collaboratively, with support for the latest frameworks and languages (java, ruby, node.js)
Build Engagement AppsDeliver customized, elastic apps automatically connected to Salesforce CRM
Heroku Enterprise: Advanced Controls for ITControl your own trusted network in the cloud
Private Spaces Selectable Regions Integrated IdentityNEWNEWNEW
Configurable NetworksRun apps inside trusted, private
network boundaries
Global Deployment OptionsEasily deploy your app to the
geography of your choice
Single Sign-OnAccess Heroku Enterprise with one
login, shared across App Cloud
Appendix: IoT Cloud Powered by Thunder
Productivity Apps Engagement Apps Connected Apps
Build Connected Apps with Salesforce App Cloud
Salesforce IoT
Connect With EverythingConnect every device, sensor, website, and application to gather all relevant data
Build Smart Real-Time LogicUse data and insights to make smarter, more personalized actions at IoT scale
Engage ProactivelyUse the power of Salesforce to reach out to your customers & employees 1:1 wherever they are
Thank you