salesedge - delighting

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DELIGHTING 5 Inspiring Customer Success Stories Curated by Infinit-O and HelpScout 2014 Curated by MindTickle - All rights reserved. - Photo by Martin Hricko

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5 Inspiring Customer Success Stories

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Page 1: SalesEdge - Delighting

DELIGHTING5 Inspiring Customer Success Stories

Curated by Infinit-O and HelpScout

2014 Curated by MindTickle - All rights reserved. - Photo by Martin Hricko

Page 2: SalesEdge - Delighting

1

Be empathetic to lifeoutside of business

2014 Curated by MindTickle - All rights reserved. - Photo by Ricardo Liberato

Page 3: SalesEdge - Delighting

StoryZar Lamarr needed to return some shoes to Zappos, but her mother had just passed away. She had no time while she was coping.

Zappos took care of the shipping and had a courier pick up the shoes for her at no additional cost.

2014 Curated by MindTickle - All rights reserved. - Photo by Ricardo Liberato

Page 4: SalesEdge - Delighting

2

Spread positive energy

2014 Curated by MindTickle - All rights reserved. - Photo by State Library of New South Wales

Page 5: SalesEdge - Delighting

StoryDuring the Thanksgiving holidays in November of 2011, Zappos teamed up with the Massachuse!s Department of Transportation to cover the tolls on a particular section of the road.

2014 Curated by MindTickle - All rights reserved. - Photo by State Library of New South Wales

Page 6: SalesEdge - Delighting

3

Help a customer in need

2014 Curated by MindTickle - All rights reserved. - Photo by Zuzeu

Page 7: SalesEdge - Delighting

StoryA traveler forgot her favorite pair of shoes. Zappos no longer had the shoes on their website. The team located the shoes at a nearby mall, went there, purchased the shoes, and then hand-delivered them to the traveler’s hotel.

All at no charge.

2014 Curated by MindTickle - All rights reserved. - Photo by Zuzeu

Page 8: SalesEdge - Delighting

4

Focus on the small things too. They can have a huge impact.

2014 Curated by MindTickle - All rights reserved. - Photo by insEyedOut

Page 9: SalesEdge - Delighting

StoryA"er a customer had their car fixed at Jim Shuky’s Auto Repair Shop, they received a hand-wri!en le!er. The le!er was posted on Reddit...

Random commenters pointed out that they knew exactly which business it was, and praise poured in from non-customers too.

Now that’s customer delight!

2014 Curated by MindTickle - All rights reserved. - Photo by insEyedOut

Page 10: SalesEdge - Delighting

5

Don’t be afraid to be creative in your customer solutions

2014 Curated by MindTickle - All rights reserved. - Photo by Ed McGowan

Page 11: SalesEdge - Delighting

StoryWhen Ritz Carlton guest, Chris Hurn, checked out of the hotel on Amelia Island, he didn’t realize that he had le" his son’s favorite toy, “Joshie” the giraffe in their hotel room.

2014 Curated by MindTickle - All rights reserved. - Photo by Ed McGowan

Page 12: SalesEdge - Delighting

continued...His son was very upset, so to make him feel be!er Chris told him that Joshie was staying a few extra days on vacation. He called the hotel and explained the situation and the story he had told his son.

2014 Curated by MindTickle - All rights reserved. - Photo by Ed McGowan

Page 13: SalesEdge - Delighting

continued...Incredibly, the hotel staff created a series of photographs that included all of the activities Joshie had been experiencing during his “extended vacation.”

2014 Curated by MindTickle - All rights reserved. - Photo by Ed McGowan

Page 14: SalesEdge - Delighting

continued...The staff then sent Hurn and his son an album of all of the pictures of Joshie placed around the property, showing the good time he had been having.

2014 Curated by MindTickle - All rights reserved. - Photo by Ed McGowan