saigon soul media partnership 2016 - 2017

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2016 2017 MEDIA PARTNERSHIP EXCITEMENT of SAIGON SOUL 2016 2017 MAY 20 NOV 26 saigonsoul.com AMPLIFY YOUR BRAND WITH THE

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Page 1: Saigon Soul Media Partnership 2016 - 2017

2016 ➲ 2017MEDIA PARTNERSHIP

EXCITEMENT of SAIGON SOUL

2016 2017MAY

20NOV

26➲

saigonsoul.com

AMPLIFY YOUR BRAND WITH THE

Page 2: Saigon Soul Media Partnership 2016 - 2017

THE BENEFITS OF A MEDIA PARTNERSHIP

Associate your brand with one of the most popular and recognizable event series in Saigon

Create impactful programs customized to meet your goals and objectives

Secure the opportunity to distribute your publications at our events

Engage with an upscale, multicultural and affluent audience

Generate quality content that is unique, vibrant and creative

Incorporate your logo on Saigon Soul marketing materials

Consistent event series from November through May

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7SPONSORSHIP OPPORTUNITIES2016 - 2017 SAIGON SOUL

Page 3: Saigon Soul Media Partnership 2016 - 2017

HELLO! WE ARE SAIGON SOUL

26EVENTDATES

SAIGON SOUL Pool Party has quickly become an institution for locals, expats, and travellers as the liveliest pool party in Vietnam. EVERY Saturday from November 26th, 2016 until May 20th, 2017 our Dayclub brings you the finest DJs that Saigon has to offer. At the luxurious New World Saigon Hotel, we’ve created a tempting cool oasis from the hot Saigon sun. Each event date brings you a full 12 hours of sexy, water fuelled fun, fantastic house music, ice cold drinks, and 500+ amazing party guests. Mix those together for a truly, unforgettable atmosphere!

What better way to spend a Saturday?

Engage our Affluent, Multicultural & Trendsetting Party Crowd

Fuel the Fan Experience & Gain Brand Ambassadors

WOW Your Customers, Clients & Employees

Promote Your Brand at Saigon’s Official Dayclub

Support the Growing Electronic Music Scene in Saigon

Pool. Music. Drinks. Make Your Impressions at Saigon Soul

25% Increased Attendance Year on Year. Let’s Grow Together SPONSORSHIP OPPORTUNITIES2016 - 2017 SAIGON SOUL

ENGAGE YOUR TARGET AUDIENCE AT

THE H PPEST WATER FUELLED FESTIVAL IN VIETNAM!

Page 4: Saigon Soul Media Partnership 2016 - 2017

500+ Refined Party People Per Event for 6 Full Months

House Music & Once Monthly Hip Hop Days

Up to 10 Local & International DJs Per Event

Sunbeds, Beanbags & Table Seating Available

The Ultimate in Poolside Entertainment

The Official Dayclub of SaigonSPONSORSHIP OPPORTUNITIES2016 - 2017 SAIGON SOUL

New World Saigon Hotel - 76 Le Lai Street, District 1, Ho Chi Minh City, Vietnam

26 Events ➲ November 26th, 2016 - May 20th, 2017

Every Saturday ➲ 10am - 10pm

Entry Fee ➲ 150,000 ₫

Beer 50K ₫ ➲ Spirits & Wine 100K+ ₫

5 VIP Cabanas Available ➲ 2 Bars

18+ Alcohol Service ➲ All Ages Event

LET’S WORK TOGETHER AT

SAIGON’S PREMIER ENTERTAINMENT EVENT

ESSENTIAL EVENT INFO

26EVENTDATES

Page 5: Saigon Soul Media Partnership 2016 - 2017

EVENT FACTS | 2015-2016

25Successful

Events

23,750

Beers Consumed

12,086

EventAttendees

45Countries

Represented

47FemaleGuests

53Male

Guests

8818 - 35

Year Olds

40Vietnamese

Guests

60ForeignGuests

% % %

% %

SPONSORSHIP OPPORTUNITIES2016 - 2017 SAIGON SOUL

Page 6: Saigon Soul Media Partnership 2016 - 2017

128Performing

Artists

300Hours of

Music

80Event

Photographers

1Day in

The Rain

30,000

PhotosPosted

1Ranking onTripAdvisor

96VIP Cabana

Booking Rate

99Broken

Pool Toys

0Fishes

Harmed

+%

+

EVENT FACTS | 2015-2016

SPONSORSHIP OPPORTUNITIES2016 - 2017 SAIGON SOUL

Page 8: Saigon Soul Media Partnership 2016 - 2017

SPONSORSHIP OPPORTUNITIES2016 - 2017 SAIGON SOUL

MEDIA & ADVERTISING COVERAGE

120 Million + Media Impressions

2 Million + Clicks & Views

150,000 + Likes & Shares

25,000 Flyers & Posters Per Season

11 After Party Venues

65% of Our Fans Engage on Their Mobile

Our Fans Are Engaging With Saigon Soul Editorial & Advertising Articles

YanTVLonely PlanetWord MagazineThe Saigon Times Adventure FaktoryThe Bliss MagAny ArenaSaigoneerAsia LifePose

ElleRSVPSlap DishWomen’s HealthVietnam NewsMixmag AsiaCityneteventsParty in SaigonVietnam SketchVietnam Heritage

JetstarUpbeatHello CityVietnam GuideThe Gioi Van Hua The Next SomewhereVietnam NewsGo Ho Chi MinhResident AdvisorOi and many more!

MEDIA & ADVERTISING

Page 9: Saigon Soul Media Partnership 2016 - 2017

OUR PAST SPONSORS

SPONSORSHIP OPPORTUNITIES2016 - 2017 SAIGON SOUL

Page 10: Saigon Soul Media Partnership 2016 - 2017

PARTNERSHIP BENEFITS

MEDIA TV, Magazines, Web, Video, Music & More

FULL SEASON

26EVENT DATES

SaturdaysNOV 26th

➲MAY 14th

10am - 10pm

RIGHTS➤ Logo on select Saigon Soul marketing collateral.➤ Rights to the Saigon Soul name / logos for ads & promotions.➤ Access to all Saigon Soul photos & video for promotional use.➤ Work with us to create custom & unique content for your viewers.➤ Opportunity to sign a long term deal with Saigon Soul.

PROMOTION & ADVERTISING➤ Logo on print & digital ad campaigns.➤ Logo with link on Saigon Soul website.➤ Included on all social media channels.

TICKETS & HOSPITALITY➤ Weekly event passes.➤ Additional tickets for Saigon Soul focused promotions.➤ Choice to bring your own photographer & video teams.

ON-SITE EXPOSURE➤ Signage at event venue.➤ On-site advertising. 2 Bars, floor & wall space, staircases, washrooms, lockers, seating, poolside and more.➤ 500+ guests taking thousands of photos & video.➤ Tent cards, pool toys, ice buckets, menus & more.➤ Work with us in designing creative co-branded merchandise!➤ Distribute your publications at each event.➤ Create weekly Boiler Room style DJ videos.

INVESTMENT & TERMS➤ Partnership deals are signed on a first come, first serve basis. ➤ Opportunity to invest in special event days for extra media hype.➤ Contract Terms will be negotiated to best accommodate both parties & the overall integrity of Saigon Soul.➤ Let’s start putting a plan together today!

SPONSORSHIP OPPORTUNITIES2016 - 2017 SAIGON SOUL

Page 11: Saigon Soul Media Partnership 2016 - 2017

THANK YOU!

Dallas WainesFounder & Creative Director

[email protected]

+84 0122 734 8128

saigonsoul.com

facebook.com/saigonsoul

presskit.to/saigonsoulpoolparty

Let’s Work Together to Create A Plan That Meets Your Needs