sacred chocolate vs mars
Post on 19-Oct-2014
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Funny Comparison that a college kid did between Sacred Chocolate and Mars!TRANSCRIPT
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CHOCOLATE!Sacred Chocolate vs. Mars
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A History of Chocolate
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Who They Are
Mars• Started 1920 in Minneapolis
Minnesota, family-run chocolate company
• expanded to include 100 companies covering pet foods, bug sprays and chewing gums.
• very secretive (based in same town as the CIA.)
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Who They Are
Sacred Chocolate
• 1999 in San Rafael, Sacred Steve founder- superfoods- fanatic
• makes chocolate in the same manner as the Aztecs.
• Only manufacturer that leaves the skin on the cacao beans for added nutrients.
• Raw, certified organic, Vegan, Kosher and Halal
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Where the Chocolate Comes From
Sacred Chocolate
• Ecuador, from a single source. Buying from one farmer in one community. Ecuadorian beans are said to be the most superior.
Mars
• Mars cacao beans are bought from Ecuador, Brazil, Indonesia, Dominican Republic, and Ghana.
CACAO
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Ingredients- Sacred Chocolate
• Cacao beans • cacao butter• maple sugar (more authentic
and natural than corn syrup or even processed sugar cane. )
• vanilla • as well as other ingredients depending on flavor such as medicinal mushrooms and ginger
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Ingredients- MarsMars
• Sugar• chocolate processed with
alkali• cocoa butter• Hydrogenated palm kernel
oil and/or palm oil
•milkfat •Soy lecithin•Artificial and natural flavors•milk•Corn syrup•Cornstarch
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FAIR Trade
Sacred Chocolate isMars isn’t
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How They Make It
Sacred Chocolate• Aztecs methods• Beans not fermented • Skins are left on for added
fiber and nutrients (raw)• Handmade and prayed over
Mars• Beans harvested off
rainforest floor after fermenting
• Cacao bean skins removed
Neither company allows visitors to tour
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Who Pays the Price?
Sacred Chocolate• Consumer (higher cost of
product)
Mars• Animal testing• Child labor• Small companies (getting
bought out)• Consumers- (forced to eat
an inferior product)
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Who Do They Employ?
Sacred Chocolate Mars
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What it Means For Local Communities
Sacred Chocolate• Works with only one source• Fair trade- company has a
rapport w/ farmers, who’re getting fair wages, benefitting entire community of farmers (Consistency)
• 5% of all proceeds donated to the Fruit Tree Planting Foundation. Creating more trees
Mars• Because cocao beans come
from multiple sources, there’s no sense of commitment between company and the farmers
• They buy from wherever’s cheap- doesn’t provide long-term benefits for farming communities
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How Does it Get to Me?Sacred Chocolate
• Raw Cacao is purchased directly from farmers in Ecuador from a single source limiting environmental impact.
• Chocolate is manufactured in a carbon balanced factory, and the final product is only available for purchase directly from the manufacturer.
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How Does it Get to Me?Mars • All ingredients are purchased
according to lowest cost.• Forces company to purchase each
ingredient from a different source.
• Minimizes production cost, but maximizes environmental impact.
• Food is manufactured in one factory, and globally distributed into the consumers hands.
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Where Can we Get it?Sacred Chocolate• available online directly
from the manufacturer, • Select health food stores
MarsANY WHERE YOU WANT
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Is It Sustainable To Consume?
Sacred Chocolate• Very sustainable to
consume for the consumer, producer, farmer, environment and community
• Produce in a carbon balanced factory
• Raw Cacao is the most nutrient rich and complex food know to man.
Mars• Not at the moment and
probably never.• UTZ? Fair Trade• Not healthy for consumer, • widely distributed = oil• Slave labor• Crushes small businesses
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How Does Chocolate Affect my Community?
Sacred Chocolate• Healthy product that is rich
in nutrients and antioxidants.
• Supports local chocolate businesses.
Mars• Health risks from
consuming unhealthy food
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Which is Better?
• Sacred Chocolate: Sustainably harvested and distributed, fair trade, organic, healthy, and ethical business practices.
• Mars Chocolate: low consumer and producer costs, unfair treatment of laborers, unhealthy product, economic bully, and global distribution.
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Works Cited
• http://www.mars.com/global/home.htm• http://www.sacredchocolate.com/• http://en.wikipedia.org/wiki/Fair_trade• Mike Zwiebach- Sales Manager Sacred
Chocolate• Food Scientist at Mars• http://www.youtube.com/watch?v=nF-r-
LLzWKo