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Geneva, 5-7 March 2008 Fulvio Sansone Business Development Director Oracle EMEA-IASG

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Geneva, 5-7 March 2008

Fulvio SansoneBusiness Development Director

Oracle EMEA-IASG

The Fully Networked CarGeneva, 5-7 March 2008

2Agenda

Introduction to SOA Oracle Telematics FoundationThe Oracle eCall DemonstratorInteroperability with Telematics Services

The Fully Networked CarGeneva, 5-7 March 2008

3What is SOA?

A Technical Perspective

A Service Oriented Architecture is a collection of self-contained services (system functions) that can communicate with each other.

A Business Perspective

A service-oriented architecture is a style of multitiercomputing that helps organizations share logic and data among multiple applications and usage modes.

The SOA Promise

Defining services at a “business level” enables rapid composition of end-to-end business processes, delivering on the promise of greater IT flexibility and agility.

Lower Technology Costs, Smaller Business IT Gap

The Fully Networked CarGeneva, 5-7 March 2008

4SOA: Flexible, Visible, Manageable

EnterpriseApplications

Components,API

Services,Composite Services

Business Process Orchestration

PresentationSe

curi

ty, M

anag

emen

t, M

onit

orin

gApplication Application

ApplicationsDatabasesFiles Databases

APIs Components

ServicesServices Services

CompositeServices

The Fully Networked CarGeneva, 5-7 March 2008

5SOA: Key Terms

When services are self-contained, and can be easily combined and disassembled, they are called loosely coupled.

“Loosely coupled”

A service that is called in a standard way, so anyone can use it without knowing its internals

Web service

Combining and assembling services into a coherent business process – also known as business process management

Orchestration

A standards-based platform that lets you model, develop, find, and combine services into flexible business processes

Service-Oriented Architecture

A unit of business functionality that can be invoked over the network

Service

The Fully Networked CarGeneva, 5-7 March 2008

6SOA: What Products are needed?

Services Preferably one service to one business function

Registry A place to store them so you can find them easily

Process manager An orchestration tool so you can plug them together

Message bus A way for them to communicate with each other

Security Secure SOA, via WS Security & IDM

Monitoring *Bonus. Real-time Activity Monitoring & Optimization

The Fully Networked CarGeneva, 5-7 March 2008

7Agenda

Introduction to SOAOracle Telematics FoundationThe Oracle eCall DemonstratorInteroperability with Telematics Services

The Fully Networked CarGeneva, 5-7 March 2008

8Oracle Telematics FoundationBackend based IT-Solutions

DealerDealer SalesSales Fleet MgrFleet Mgr MarketingMarketing

open

tele

mat

ics

foun

datio

n

Vehicle

Telematics Data Hub, Spatial

Service Delivery Platform / Real-time Dashboard

Prot

ocol

Ada

ptor

s

Service Oriented Architecture

Adm

inis

trat

ion

Inte

grat

ion

Serv

ices

Map

-vie

wer

/Rou

ting

Rep

ortin

g &

BI

Dia

gnos

tics

Prov

isio

ning

Rev

erse

Geo

-cod

ing

Dev

ice

Man

agem

ent

Loca

tion

Bas

ed

Fleet Management

TransportationManagement

BPEL

The Fully Networked CarGeneva, 5-7 March 2008

9Oracle Telematics FoundationVehicle based IT-Solutions

open

em

bedd

ed p

latfo

rm

MOST, FLEXRAY, CAN, LINReliable, >10yr Lifetime

, GPRS, HSDPA

CONSUMER ELECTRONICSSecure, <2yr Lifetime

The Fully Networked CarGeneva, 5-7 March 2008

10Agenda

Introduction to SOA Oracle Telematics FoundationThe Oracle eCall DemonstratorInteroperability with Telematics Services

The Fully Networked CarGeneva, 5-7 March 2008

11

Standardized at ETSI

Critical Interfaces

Back Office

Back Office

Back Office

eCall Service Set-up

The Fully Networked CarGeneva, 5-7 March 2008

12Why SOA-based eCall

• Interfaces based on open standards => interoperability• Use of standard Service Level Agreement between

parties• Implementation independent from underlying

communications system• Seamless integration within legacy back-office systems

like CRM, billing, etc.• Integration with value-added services

Flexibility of standards-based integration and orchestration of business processes

The Fully Networked CarGeneva, 5-7 March 2008

13Oracle Telematics FoundationBPEL based eCall Process

SLA / Business Activity Monitoring

The Fully Networked CarGeneva, 5-7 March 2008

14Telematics eCall

Demo

data

The Fully Networked CarGeneva, 5-7 March 2008

15MicroEgde ServerConnection to Vehicle Networks

The Fully Networked CarGeneva, 5-7 March 2008

16Embedding Oracle LiteData Synchronization

The Fully Networked CarGeneva, 5-7 March 2008

17Agenda

Introduction to SOA Oracle Telematics FoundationThe Oracle eCall DemonstratorInteroperability with Telematics Services

The Fully Networked CarGeneva, 5-7 March 2008

18

The Fully Networked CarGeneva, 5-7 March 2008

19

Servicerequest

created bytelematicsmessage

The Fully Networked CarGeneva, 5-7 March 2008

20

The Fully Networked CarGeneva, 5-7 March 2008

Thank You

The Fully Networked CarGeneva, 5-7 March 2008

22Back up Slides

The Fully Networked CarGeneva, 5-7 March 2008

23Oracle SOA Suite

Application Server

Enterprise Service Bus

RoutingAdapters UDDIRegistry

BPEL Process Manager

NativeBPEL Workflow Rules

Web Services Manager Security

BAM Monitoring

ServicesRegistryProcess ManagerMessage BusSecurityMonitoring

The Fully Networked CarGeneva, 5-7 March 2008

24

WSDL/WSIF

XML/XML Schema

SOAP JCA JMS

BUSINESS SERVICES

More Interoperable

ERP/Legacy Apps

Custom Apps& Services

Web services

Key SOA Standards

Process FlowLogic

XSLT/XQuery

BPEL

More Adaptable

PROCESS ORCHESTRATION

WSRP, JSR-168

USER INTERFACE

Struts/JSF

Portal

Web Application

API

WS

Richer Experience

PKIDashboards

BAM

MONITORING

JMX

Fusion Effect

WS-Security

SERVICE BUS

SecurityReliabilityLoggingFailover

Dynamic Routing

WS-Policy, SAML

Web Services Mgmt

The Fully Networked CarGeneva, 5-7 March 2008

25Analyst Quotations

“Oracle's new Telematics offering is a comprehensive solution for the automotive and vehicle information and communication technology (ICT) industries, and it will raise the bar for competing offerings”

“This is the first end-to-end vehicle ICT offering by a major IT provider.” – Gartner (December 2007)

“Vehicle manufacturers: Consider Oracle's solution approach for your vehicle ICT strategy.”

“Auto suppliers, device manufacturers, service providers, and content providers: Identify how your offering will complement Oracle's Telematics solution, and seek joint marketing or distribution opportunities that build on Oracle's product.”

The Fully Networked CarGeneva, 5-7 March 2008

26

Integration ofVoice call

The Fully Networked CarGeneva, 5-7 March 2008

27

Telematics Analytics

Demo

data

Demo