rushlight iywto_250117
TRANSCRIPT
The Royal College of Surgeons of England 35 – 43 Lincoln’s Inn Fields, London, WC2A 3PE
January 25th, 2017
BOSCO VERTICALE Milan, 2014 F
RANCESCO
CARA
HE AD
OF
PRODUC T
What we have been seeing in these last few months in our studies is that actions are going farther than words. Climate change may not be a topic for the dinner table
but it is definitely affecting what is served on it TedX Lake Como, November 2016)
What we have been seeing in these last few months in our studies is that actions are going
farther than words. Climate change may not be a topic for the dinner table but it is definitely
affecting what is served on it(Stefana Broadbent, TedX Lake Como, November 2016)
Growing sustainable practices
A range of green services making the transition to using renewable energy and driving an electric car simpler
Fast paced green innovation
The first green services marketplace
3,497 entries
655 profiles
Crowdsourced and curated
Global, national, regional, local services
Semantic search engine, the possible actions are displayed
and selected leading to the corresponding green solutions Browsing, the cleanweb
world is organised in six domains leading to the corresponding digital apps
Adding services to the directory, gives the opportunity to point out new, relevant projects that will be added to the directory
Highlights, shows the latest projects
published on the platform
Text-based search engine, returns the solutions that contain
the keywords searched
What can I do in London? only green services that are available and can be used in London are presented
Multiple navigation paths
What? summarises the project’s core proposition using a video when available; rates the level
of maturity, the type of benefits, the technology used and the
country of origin
Rating and Comments, is a space where “registered” users can tell about their experience with the product
Who? states the mission set by the founders and uses a
video, when available, to know them better
Recommendations suggests projects similar in spirit to the one the user is viewing
Check it out, takes the user to the project main web page, thus generating quality leads to the project
All you need to know on a page
An open resource
“If You Want to” is free to use. But is a collective endeavour: its value is a function of the value of its
users’ contributions.
“If You Want to” operates an affiliate model and generates referral fees from green services to
cover the cost of running the platform.
Do come and visit us at our stand in the Exhibition.
Thank you!
[email protected] @iywt0 @frakara
Closing remarks