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Runway Fashion 14 LA Fashion October 2011 EXCLUSIVE: One on One with ALANA HALE runway Styles caught off the 8 about Concept What guests tweeted Special Edition Issue Week: Concept

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Special Edition- LA Fashion Week: Concept

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Runway Fashion

14LA Fashion

Oct

ober

201

1EXCLUSIVE: One on One with ALANA HALE

runwayStyles caught off the

8about Concept

What gueststweeted

Special Edition Issue

Week: Concept

”“ ”

Letter from the editor

Spotlight Designer: Alana Hale

Social Media: We tweet for LA Fashion Week

Music: What’s on your playlist?

Art Movement: Fashion + Art is One

Trend of Interest: Spotted with leopard fever

Off-Runway Trends

Runway Contents

Can’t sleep a wink! Fashion Show excitement!

Page 4: Exclusive on designer

Runway Fashion | October 20112

3

4

8

9

10

12

14

ALANA HALE

- Alana Hale

Page 12:

Trend Alert!

Red Hot Leopard Prints

Page 14: Trends and styles

Off-Runway

Letter from the Editor

October 2011 | Runway Fashion 3

Fashion was my inspiration ever since I was five years old and I remember this because I was one

of the few girls at that age who enjoyed preparing their outfits for school the next day. As I got older that

inspiration became highly influential because I learned much more about fashion: such as designers, styles,

trends, the difference between haute couture and ready to wear, and I used such knowledge to incorporate

them into my lifestyle.

I attended LA fashion week: Concept at Ace Gallery, and I have to say this event was quite an

amazing experience. The first thing that caught my attention when I stepped foot into the building, was the fact

that the runway shows were going to be showcased at an art gallery. I thought to myself what a great idea

to collaborate art and fashion together. In addition to that the installations at the art gallery were something

I have never seen before. It was like art had come to life and you felt as though you were part of the

installation. Having to walk into the installations and absorb the vibe of the designers work was a wonderful

opportunity. Mike Vensel one of my favorite installations, did an amazing job of bringing the past to life. He

had models displayed in a setting of luxury with the queen getting pampered and fanned, while the other

models were writing hieroglyphics on a rugged wall behind. The lights were dimmed with some candles lit,

and it was the perfect Egyptian ambiance one would expect.

After seeing the art, and the installations, I was ready to watch the runway shows. I saw the hype and

excitement all around me. People taking pictures and tweeting left and right made me anxious and excited

as well. A line started to form outside the entrance thus the anticipation grew more and more and this was

definitely shown throughout the guests faces. Luckily I did not have to wait in line and was entered with ease to

the show. People filled up the room, lights off, music on...let the show begin!

Models started to strut the collections of the designers down the runway. From flirty and fun styles of

Alana Hale, to the funky and daring looks of Bohemian Society, I have to say that this event was a sure fire

hit. From the art, to the installations, and the runway shows, LA Fashion Week: Concept did a splendid job in

incorporating all these categories together and giving the audience something to remember. This just makes

me wonder what ideas will Concept come up with next year, but whatever it is, it will be successful because

everyone loves LA fashion.

Editor in Chief of Runway Fashion

Spotlight Designer:

Runway Fashion | October 20114

Backstage with the up and coming designer. Learn about her life before Concept and her new SS2012 Collection.

Alana Hale

October 2011 | Runway Fashion 5

”“Something in your mix should knock even your best look off a pedestal.

Alana Hale is born and raised in Los Angeles, so it is not much

of a shocker that she has a passion for fashion. She has been

designing and marketing ever since she was a mini fashionista

in elementary school. Starting at the young age of 15, with a

design internship with FIDM, and a couple years later, studied

there too. She describes LA fashion as being more than just

casual, “it’s really worn with a laid back ease.” She has a love

for European fashion, therefore has incorporated that inspiration

into her new line. As a new LA fashion designer, Alana Hale’s

collection can be found at many boutiques, one being DASH

and the online store www.fashionstake.com.

Runway Fashion | October 20116

Alana Hale excites her way through LA fashion week Concept with her 2011/2012 spring~summer

clothing line at the Ace Gallery. Soothing and lively colors of teal, orange, and sandy browns with funky

designs such as feathers make their way down the runway. Alana Hale shows us that Fun, flirty and

everyday chic wear of chiffon, are the must haves for the spring~summer season.

Photo credit: Previous three pages; ww

w.alanahale.com

Porcelain chiffon button down with

a camel leather mini. Alana Hale

SS2012 collection.

Lace tank with cutoff black shorts and

a light porcelain vest with feather puff

sleeves. Alana Hale SS2012 collection.

A very light teal mesh long-sleeve

dress over a leopard print mini dress.

Alana Hale SS2012 collection.

October 2011 | Runway Fashion 7

Backstage with Alana Hale

Photo credit: Previous three pages; ww

w.alanahale.com

Left: Strappy wedges organized to be worn

with the outfits for Alana Hale’s collection.

Right: Alana Hale agreed for a quick

behind-the-scenes snapshot before her show.

Right: Preparers of the show getting

ready for Concept to start.

Above: Student volunteers organizing outfits for

Alana Hale’s SS2012 runway show.

Social Media:

Runway Fashion | October 20118

Once people set foot at the Ace Gallery, tweets about

LA Fashion Week: Concept were already roaring. The

anticipation from the line at check-in to the waiting room was

rising and people were becoming much more excited and

anxious as it came close for show time. The tweets focused on

how amazing Concept turned out to be. The guests were in

love with the installations, the collections of the designers, and

the relationships it had with the art at the gallery. Twitter was

being bombarded from the splurging tweets of the guests.

WeLA Fashion Week: Concept

Tweet for

LA Fashion Week draws crowd: first night of concept la fashion week, a mix of fashion and art presentation.

- Oakstreetstyle

Some of the most creative people in the world in one room my head nearly exploded.

- Concept

To @conceptfw @lafashionweek for stellar work.

- Apparel News

Had a blast @conceptfw.

- 365 Hangers

Bottom Left: Mike Vensel

Installation; Top Right:

Alana Hale SS2012

Collection; Lower Right:

Bohemian Society SS2012

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Music:

October 2011 | Runway Fashion 9

What’s On Your Playlist?Live band for Bohemian Society showcase

Black Ryder rocked out Ace Gallery

for LA Fashion Week: Concept. With

an eclectic sound of music. They

played a great list of songs that

coincided with the style of the runway

looks. With Bohemian Society being

showcased, Black Ryder was there

making sure that each beat, rhythm,

and lyric, made us feel much more

anxious to see the next style that came

onto the runway.

Artist: Black RyderBurn and FadeLet it GoGone Without FeelingGrassAll That We SeeSweet Come Down

Need some new songs during your drive to work? Add a

new playlist onto your iPod or mp3 player, and download

songs from this amazing band.

Photo credit: Bottom Left - w

ww

.blog.laweekly.com

; Upper Right - w

ww

.thebohemiansociety.com

Black Ryder live at Ace Gallery

Models posing for Bohemian Society Collection SS2012

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Art Movement:

Runway Fashion | October 201110

+FASHION ART

October 2011 | Runway Fashion 11

is ONE Fashion and art are like one. Fashion can be inspired by art and art can be inspired

by fashion. This was proven when Ace Gallery owner Doug Chrismas wanted to get more

involved in the Fashion Industry. Henry Duarte, who has been involved in the LA fashion

and art scene for the past 20 years, was the go to person that Doug went to, to create that

fashion and art collaboration. Henry Duarte introduced Doug to Concept and so everything

fell into place. What better place to showcase designs and installations than a gallery with

blank canvases and open space? The collections of the designers will complete the blank

slate on the canvases with some vibrant colors, thus creating art, fashionably speaking.

Some of the art showcased at Ace Gallery seemed to have a connection with the

SS 2012 collection of Bohemian society. The artwork acquired a feel of street art and the

Bohemian Society collection had a street wear and edgy look to it. The bold, daring, and

resolute colors of both the art and collection are quite comparable to one another, and

easily deciphered once looked at.

Ace GalleryThe Bohemian Society

Photo credit: ww

w.thebohem

iansociety.com

trend of interest:

Runway Fashion | October 201112

WITH LEOPARD FEVERThe Leopard is known to be dangerous, fierce,

mysterious, and quite intimidating because of

the power it withholds. As young women we

all want to feel that same empowerment when

we walk into a room, of course though, with

our sense of style. Wearing that leopard print

reveals our inner sexiness and fierceness and

makes those around us to say “Watch out!”

just as we would when we’d see a leopard

approach. There was a high rise of leopard

prints spotted at the event. So many guests

were caught wearing the leopard print either on

their clothes, bags, or shoes. The leopard is a

versatile print, because it can be worn to make

one’s look much more fierce, or add it to a much

more mused outfit for a little loudness. However

you wear it, express your inner rawr-ness!

Whether on a purse, a pair of

shoes, or a blazer, this print is

loved by many guests. To the right

are shots of a few guests wearing

leopard prints.

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hale

.com

October 2011 | Runway Fashion 13

MyPurrfect

Dream Closet

Jeffrey Campbell’s Lita shoe in cheetah fur

and red leather: $180 find at Nordstrom

(cheetah print + red leather=no need to

explain) just a must.

Michael Kors clutch: $348 find at Nordstrom

(great touch with a black cocktail dress)Roberto Cavalli silk-chiffon dress $2810

(no need to over-accessorize; a touch of

vampire red lipstick will do)

Phat tommy trunk: $98.09 find online at

www.overstock.com (great for storage and

design to add to your room for some flavor)

As a huge fan of this print, I thought I would do some online leopard shopping. Here are some of my must haves that I wish would appear in my closet.

Michelle caught wearing a chiffon coral

top from a boutique in SoHo New York

with an American Apparel skirt. She

accessorized her look with a brown

bag from H&M and beige peep-toe

Steve Madden shoes.

Sara was wearing a tan poncho from

H&M and to complete her rocking look,

she paired it up with a pair of Balenciaga

shoes. Someone is ready for Fashion Week!

Runway Fashion | October 201114

Models may be showcasing the latest looks from upcoming designers but our very own LA Fashion Week guests have their own story to tell. Here are some shots of these guests.

off-RUNWAY

Trendy.

trends

Trendy.

Bright.Bright.

Trendy.

Bright.

Edgy.

Bright.

Edgy. Trendy.

Edgy. Edgy.

Sitara has been shopping all around

the world, sporting harem pants

from London, blouse and clutch

from Canada, and shoes from a

boutique called Rosegold.

Crystal, vintage head to toe, straight

from her mom’s closet, with just a

splash of retail with a pair of Jeffrey

Campbell’s.

GoodBadandFab blogger, Jenny,

caught wearing a short sweetheart

dress from boutique Anilee with Miu

Miu shoes to compliment.

October 2011 | Runway Fashion 15

I felt like I was walking in a revolving fashion show.

- Sitara

Find Alana Hale’s SS2012 collection at retail and online stores.

DASH4774 Park GranadaCalabasas, Ca 91302818.222.4122

LA MAISON DE FASHIONwww.lamaisondefashion.com7471 Melrose AveLos Angeles, Ca 90046323.658.8008

FASHION STAKEwww.fashionstake.com

COMING SOONZOORA zoo-ra.com

SHOP LATELYshoplately.com