runtastic company overview [december 2014]
TRANSCRIPT
BIG PICTURE
OVERVIEWIf you already know us a bit, you can skip these slides.
If we’re just getting to know each other… dig in!
20
We come from
UNIQUE
COUNTRIES
with offices in Pasching,
Vienna and San Fran
We are
4FOUNDERS
We are
100EMPLOYEES
Each and every month
we move
MILLIONSOF PEOPLE
WORLDWIDE
Each day we have
140,000+NEW
DOWNLOADS
We boast over
100MILLION
RUNTASTIC APP
DOWNLOADS
We are
1 TEAMwith one
shared vision
We are
YEARS OLD
5
WHAT IS RUNTASTIC?
HOW RUNTASTIC WORKS
Runtastic can be used by anyone, anywhere and everywhere!
2START YOUR
ACTIVITY
3ANALYZE & SHARE
YOUR SUCCESS
on Runtastic.com
1GRAB YOUR
TRACKING DEVICE
THE RUNTASTIC
ECOSYSTEM
Runtastic serves users within the areas of Easy Tracking, Community & Competition, Awareness & Education, Goals & Coaching and Celebrating Success by offering them an ever-growing, comprehensive, easy-to-use ecosystem of apps, products, services and content. Why? We want to motivate users to live better, live longer and enjoy life!
RUNTASTIC
PRODUCT DETAILSHave we got your attention?
Read on to get familiar with our product portfolio!
MULTI-APP STRATEGY
Runtastic offers users a full suite of health & fitness apps to help them live consciously, meet personal goals and have fun along the way! Apps are released, updated & optimized in an ongoing manner to best serve users.
AND MULTI-PLATFORM
You’ll always find numerous Runtastic apps prominently
displayed in your app store of choice!
• Incredible response to our sleep tracker
• Boasts Smart Alarm, Wake-Up Window,
30+ Alarm Sounds, Sleep Analysis & More
• 4+ star rating in App Store & Google
Play• "Thanks for this awesome new app!"
OUR LATEST APP LAUNCH
SLEEP BETTER
APP LAUNCHED ON NOVEMBER 6, 2014
SELECT RUNTASTIC HARDWAREAVAILABLE ON SHOP.RUNTASTIC.COM & AMAZON.COM
Orbit Orbit Colored Wristbands Libra GPS Watch
Heart Rate
Combo Monitor
Speed & Cadence
Sensor Headlamp
Head Sensor
BT Helmet
Sports Gloves Running Beanie Fitness Mat Exercise Ball
SPOTLIGHT ON
RUNTASTIC ORBIT
In 2014, we proudly announced
Runtastic Orbit – the new, 24-hour
wearable from Runtastic! Orbit
provides users with reliable, round-
the-clock tracking to help individuals
get a better sense of daily
movements, personal habits and
untapped potential. Orbit tracks Daily
Steps, Distance Covered, Active
Minutes, Calories Burned and Sleep
and functions seamlessly with the
compatible Runtastic Me app!
RUNTASTIC.COMThe health & fitness home of Runtastics!
Runtastic.com acts as users health & fitness home within the
Runtastic Ecosystem. No matter what an individual’s favorite
activities might be or how often they lace up those sneakers,
Runtastic.com is where users will find activity data, a detailed training
log, advanced analysis and a supportive community of 50+ million
registered users.
Extensive analysis and statistics are available for all activities and a
perfect overview of performance and progress is guaranteed. The
social, supportive community component also plays an essential role of
Runtastic.com. Comparing results with fellow sports enthusiasts and
receiving a bit of online cheerleading can lead to even greater
motivation and engagement amongst users. Check it out today!
RUNTASTIC GOLD
MEMBERSHIP
For individuals looking to make the
most of their health & fitness efforts
(hello, results & fun factor!), the
GOLD Membership is a must have…
Those who opt to “Go GOLD” benefit
from free Runtastic Training Plans, a
personal Weekly Fitness Report, an
ad-free Runtastic.com experience,
Premium Support and more! Our stats
show that GOLD Members are more
active, burn more calories & are more
likely to reach (and maintain) their
goals – a sound investment to be sure!
RUNTASTIC GOLD
KEY FEATURES
Records & Personal Bests Personal Cheers & Motivation
Weekly Fitness Report Advanced Stats & Analysis ... and even more on Runtastic.com
FREE Training Plans
RUNTASTIC TRAINING PLANS
AND STORY RUNNING
A wide variety of Runtastic Training Plans
were developed by fitness & nutrition
experts to help users improve performance
and reach fitness goals! A Voice Coach guides
individuals through predefined activities,
pushes them to stay focused and praises
success! Which plan will you complete first?
Story Running is a unique, interactive
product, which was launched by Runtastic in
late 2013. During a Story Run, users enjoy
their activities and Runtastic app in a whole
new way! Download a Story Run today and
experience the future of running – where
you’re the protagonist!
CONTENT &
NUMBERSIn recent years, we’ve become much more than just products!
This section intros you to our brand & global reach.
RUNTASTIC CONTENT
CHANNELS
Here at Runtastic, we want to do
more than sell great products. We
want to educate and inspire our users
each and everyday with content that
helps them live better and longer!
Some of our incredible content
channels include:
• targeted email newsletters
• the Runtastic blog
• the Runtastic Fitness channel on
YouTube
• and a myriad of social media
channels
IT’S ALL ABOUT REACHWe’ve got lots of friends (and it’s great!)
50+ MILLION REGISTERED USERS
550,000+ FANS
350,000+ FOLLOWERS
27,500+ FOLLOWERS
100 MILLIONAPP DOWNLOADS
140,000+ APP
DOWNLOADS PER DAY
INCREDIBLE POTENTIAL IN 2015
WITH THE RIGHT TEAM, PRODUCTS & PARTNERS