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TRANSCRIPT
Got a flash-bang business idea,but need the money to turn it into the real deal?
Here’s what you need to know about attracting an angel investor.
The Ten Slide Summary
10 slides in less than 20 minuteswith font greater than 30 pt. When in doubt, shorten it.
Sources1 Brown, Carolyn M. “How to Meet Angel Investors.” How to Meet Angel Investors | Inc.com. Inc.com, 20 Sept. 2010. Web. 31 July 2012. http://www.inc.com/guides/2010/09/how-to-meet-angel-investors.html?nav=next.
2 Axelton, Karen. “How Small Businesses Can Get Angel Financing.” How Small Businesses Can Get Angel Financing | Small Biz Daily. Small Biz Daily, 17 July 2012. Web. 31 July 2012. http://www.smallbizdaily.com/9580/why-every-entrepreneur-should-consider-angel-funding/.
3 In Bowers, Brent. “IN THE HUNT; In Pitching to Angel Investors, Preparation Tops Zeal.” In the Hunt - In Pitching to Angel Investors, Preparation Outweighs Zeal - NYTimes.com. The New York Times, 11 June 2009. Web. 31 July 2012. http://www.nytimes.com/2009/06/11/business/smallbusiness/11hunt.html?_r=2.
4 Kawasaki, Guy. “How to Change the World.” How to Change the World: The 10/20/30 Rule of PowerPoint. Guy Kawasaki, 30 Dec. 2005. Web. 31 July 2012. http://blog.guykawasaki.com/2005/12/the_102030_rule.html.
5 Brown, Carolyn M. “How to Meet Angel Investors.” How to Meet Angel Investors | Inc.com. Inc.com, 20 Sept. 2010. Web. 31 July 2012. http://www.inc.com/guides/2010/09/how-to-meet-angel-investors.html?nav=next.
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All angels want:A stake in a successful company.
What do angels do?
Who are angels?
Retired industryexecutives
People well-versedin a specific industry
Individuals with thefinancial means to help
new entrepreneurs
How to woo them:
Dress wellStrong eye contactNail the pitch Speak clearly
Hello.
Where to find them:
Word of mouthOnline investor
networksTrade groups
Provide the financialcapital for business
start-upsAct as mentorsthroughout the
process
Introduceyour idea.
Explain yourbusiness model.
Talk about you and your team.
Lay out yourmarketing plan.
What’s theproblem?
What is thecurrent status ofyour company?
What’s thesolution?
Providea financialoverview.
Why areyou unique?
Explain theopportunity.
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410/20/30
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Brevity is still thesoul of wit.
Rules of the PitchRULE # 1 RULE # 2
... usually a five to 25 percent stake in the business and perhaps an annual return of at least 15 to 20 percent over five years as well, depending on the scale of risk. 5
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