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RUCAPS 19th May 2020 Basic Support for Farm Event Tracking and GAP Compliance Alejandro Fernandez, Mariana del Pino, Francis Baumont de Oliveira

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Page 1: RUCAPS 19th May 2020 Basic Support for Farm …...RUCAPS 19th May 2020 Basic Support for Farm Event Tracking and GAP Compliance Alejandro Fernandez, Mariana del Pino, Francis Baumont

RUCAPS 19th May 2020Basic Support for Farm Event Tracking and GAP Compliance

Alejandro Fernandez, Mariana del Pino,Francis Baumont de Oliveira

Page 2: RUCAPS 19th May 2020 Basic Support for Farm …...RUCAPS 19th May 2020 Basic Support for Farm Event Tracking and GAP Compliance Alejandro Fernandez, Mariana del Pino, Francis Baumont

Background

Resource-driven Productivity-driven

Past 50 years

Agricultural productivity lower in developing countries compared to more advanced economies, impeding their convergence.

● Raise crop quality for higher value

● More exportable product● Improved environmental

protection● Economic prosperity● Largest impact over any

other sector on poverty reduction

Agriculture 2x Effective at improving poverty rates compared to other industries [1]

Technology barrier

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Technology BarriersTechnology is fundamental to drive improvement and acceleration in the sector

Many software solutions have struggled with low adoption rates [3]. Lessons learned from previous DSSs identified compliance as an effective way to deliver decision support.

Ease of use

“Too bloody complicated”-Arable advisor

After losing patience, one farmer felt inclined: “To cheerfully throw the computer out the window”- Livestock advisor [3]

IT education and Compliance were key driving factors for adoption

- Trust - evidence base- Cost - likely to trial if free- Farmer-Adviser compatibility - knowledge exchange provides

incentive

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GAP: Good Agricultural Practices● GAP compliance is either mandatory, or strongly recommended in many

countries.● In Argentina (where the core research team is based), compliance with GAP

is mandatory for fruit production, starting in 2020, and for vegetables in general starting in 2021.

● In Europe there is a growing demand for GAP certification from supermarket chains to their vegetable providers

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Building a bridge for farmers to adopt state-of-the-art technology

● Native language (Spanish)● Mid-way point (minimum set of features)● Trust (people in the local community)● Free access

Compliance regulation Bespoke and minimalistic

software solutioninvolving local farmers

Commercial software

Data-based decision making

New market opportunities

Sensors

High-tech greenhouses

Automation

Improved confidence

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Design-thinking Strategy for Compliance

(Image Courtesy of Standford Design School)

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Empathise - surveys, interviews, site-visits● Survey with 10 producers - to understand technological capacity and receptiveness● Site visits to multiple farm owners - to identify workflows● Interviews - to determine required records and desirable features

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Keys steps towards GAP compliance● Apply only authorized products● Follow the recommendations and restrictions of use stated in the product’s

label○ In particular, honor withdrawal times after the application of chemical products

● Record farm events for audit purposes, mainly:○ Seeding/Planting○ Problem identification (pest, disease, etc.)○ Application of chemical products○ Harvesting○ Selling

● Stay informed, and learn about GAP

Page 9: RUCAPS 19th May 2020 Basic Support for Farm …...RUCAPS 19th May 2020 Basic Support for Farm Event Tracking and GAP Compliance Alejandro Fernandez, Mariana del Pino, Francis Baumont

Information is available, still

Page 10: RUCAPS 19th May 2020 Basic Support for Farm …...RUCAPS 19th May 2020 Basic Support for Farm Event Tracking and GAP Compliance Alejandro Fernandez, Mariana del Pino, Francis Baumont

Record keeping is not that complicated, still...

Short survey (n=10) for farm owners (0.5 - 30 hectares) in La Plata region:- All participants thought technology would be helpful- Most were underprepared for regulatory changes- Although 70% do not have a desktop, all can access their smart phone with internet access- 50% do not track any key performance metrics

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Solutions exist.... (at an early stage)

(Photo: Courtesy of Artemis)(Photo: Courtesy of FarmBrite)

Artemis FarmBrite

For technologically competent, above and beyond requirements - sensors integration, etc.Multi-language support being developed… Knowledge-gap of local legislation

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Define - Finding pain points, workshops

(See Urbieta et al, 2020)

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Ideate - Brainstorming- Risk assessment x- Baseline data comparison -- Actual yield vs expected yield ✓ - Trending risks alert/news ✓- Good practices, record keeping ✓- Expert database ✓- Premature harvest warning ✓

Page 14: RUCAPS 19th May 2020 Basic Support for Farm …...RUCAPS 19th May 2020 Basic Support for Farm Event Tracking and GAP Compliance Alejandro Fernandez, Mariana del Pino, Francis Baumont

GAP-A-FarmGAP-A-Farm is a research project at the National University Of La PlataIts goals are:

● To understand record keeping customs of horticulture in the La Plata area● Identify the minimum set of features that a record keeping system should provide to

support auditing towards GAP compliance● Be a vehicle for the dissemination of GAP● Provide decision support to farmers in order to minimize risk of non-compliance with

GAP● To test if compliance software is an effective gateway for shifting farmers

decision-making to technology

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GAP-A-Farm (the tool)

An experimental prototype, built with a design thinking approach

What it is ...

● A means for farmers, agronomist and IT experts to jointly think about what support is needed

● Stepping stone (can be used for training, reflection, and inspiration)

● To understand why such technology hasn’t been adopted and build farmer’s confidence in technology-use

● Facilitate group knowledge sharing

What is is not...

● A full fledge service ...

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Expected usage scenariosDeployed for a community of farmers

● In a shared infrastructure (web access) ● Shared experts (better advice)● Shared knowledge (preserving privacy and ownership of data)

Experts update lists of crops, optimal yields, chemical products and targeted info

Farmers record events, monitor compliance, and receive up to date information and alerts regarding regulation and practices

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GAP-A-Farm's main features● Record keeping made easy● Control panel focused on GAP

○ To minimize non-compliance○ To grasp the benefits of record keeping

● Information about authorized chemicals is at hand● Supports collaboration amongst farmers, and with agronomists

○ Targeted news about GAP○ Alerts (compliance and threads)○ Data curation (registered chemicals)

● Falling back to spreadsheets is always possible○ As a backup or archiving strategy○ For flexible data analysis

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GAP-a-Farm: a walk-through ...

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Pilot Evaluation (in the next months)● Level of trust - Research Institution vs Private Sector, Government, Local Farming

Organisations○ Data-sharing privacy○ Expertise and guidance given - local specific

● User Experience - usability, effectiveness, efficiency (System Usability Scale)● Evidence-based decision-making (utilising data and metrics)● Collective intelligence - drivers for improvement and key opportunities/challenges● Follow-up study - impact on technological confidence from this DSS

Using unstructured interviews with pilot sample.

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Conclusions and Future Steps● New regulation by Argentine government is an opportunity to test whether a

compliance-based DSS, Gap-A-Farm, can increase technology adoption rates● Design thinking strategies used to address learnings from previous DSS

projects● Defined and prototyped GAP-A-Farm system testing collective intelligence ● Pilot-phase to test effectiveness, efficiency and usability● Follow-up study needed to evaluate if farms begin using other IT solutions as

a consequence of GAP-A-Farm

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Thank you for listeningAny questions?

Your feedback: https://bit.ly/gaf-en

Alejandro Fernandez, Mariana del Pino,Francis Baumont de Oliveira

Page 22: RUCAPS 19th May 2020 Basic Support for Farm …...RUCAPS 19th May 2020 Basic Support for Farm Event Tracking and GAP Compliance Alejandro Fernandez, Mariana del Pino, Francis Baumont

References

1. K. Fuglie, M. Gautam, A. Goyal, and W. F. Maloney, Harvesting Prosperity: Technology and Productivity

Growth in Agriculture. The World Bank, 2019.

2. http://siteresources.worldbank.org/INTARGENTINAINSPANISH/Resources/Argentina_Rural_Poverty_Labor_

Market_062105_2.pdf

3. 3. D. C. Rose et al., ‘Decision support tools for agriculture: Towards effective design and delivery’, Agric. Syst.,

vol. 149, pp. 165–174, Nov. 2016, doi: 10.1016/j.agsy.2016.09.009.

4. Standford Design School - Design Thinking