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CSR Ranking in 1000 Companies CSR Ranking in 1000 Companies Sharing a Mexican CSR measuring process with Caux Round Table members Sharing a Mexican CSR measuring process with Caux Round Table members

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Breve presentación de algunas empresas ESR y CRT

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Page 1: RSE Ranking in 1,000 companies

CSR Ranking in 1000

Companies

CSR Ranking in 1000

Companies

Sharing a Mexican CSR measuring process with

Caux Round Table members

Sharing a Mexican CSR measuring process with

Caux Round Table members

Page 2: RSE Ranking in 1,000 companies

2. ¿What is the CSR Award?

2

Self-assessment

process

The Socially Responsible Company award is an evaluation process to

measure the level that a company has reached in the observance of

the business ethics principles.

Measurable Areas It allows to measure compliance of the Corporate Social Responsibility

practices in five key areas:

• Quality of life in the company

• Business Ethics

• Responsible Marketing

• Environment

• Corporate Citizenship

Questionnaire In order to do a self-assessment measurement, there is a questionnaire

that contains:

• 30 indicators for each area

• 150 questions in total

Page 3: RSE Ranking in 1,000 companies

3. ¿What is the CSR Award?

3

Means of

recognition

Companies that accomplish at least with 70% of the

Corporate Social Responsibility practices can use this logo for

a year.

Each year, a beautiful sculpture designed by Master Manuel

Peraza is given to companies committed to Corporate

Responsibility.

The award ceremony takes place during the month of March

at an event with more than 2,500 attendees including the

participating companies, business and professional

organizations, NGOs, the country's main universities and

representatives of the Mexican Government.

During the year, messages of information on Corporate Social

Responsibility are spread, highlighting the companies

committed to accomplish its standards and practices,

through printed media, radio, television and institutional

magazines of each member of ALIARSE.

Page 4: RSE Ranking in 1,000 companies

4. What are the benefits?

4

Public Recognition Along 10 years we have achieved that consumers, investors and

credit organizations recognize increasingly the hallmark of a

Socially Responsible Company in order to make their decisions

with respect to buying, selling or investing in companies

committed to ethical business principles.

Links with Similar Companies Companies committed to ethical principles in businesses look for

relationships with companies that share the same corporate

culture to do businesses.

Business Competitiveness Research through surveys that bring together the most successful

businesses at national and international level show that Socially

Responsible Companies are more competitive, since they have

better indexes of productivity, profitability, quality and

sustainability.

Page 5: RSE Ranking in 1,000 companies

6. What are the achievements?...

5

Concepts 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010

Number of Indicators 80 155 146 126 120 120 120 150 150 150

Number of

Participating

Companies

28 42 74 103 140 155 210 520 750 992

Number of

Companies getting

the CSR Award

17 28 42 61 84 124 174 274 349

129

1st

year

495

115

1st

year

Page 6: RSE Ranking in 1,000 companies

8

…6. What are the achievements?

Page 7: RSE Ranking in 1,000 companies

7. Who are the

leading companies?...

7

Mr. Ignacio

Deschamps

CEO

Mr. Gustavo Lara

Alcántara

CSR Officer

For BBVA Bancomer, Corporate

Responsibility is the commitment to provide the

highest possible value to its stakeholders and the

group of communities in which the company does

business.

Mr. Brian Smith

CEO

Mr. Eduardo

Cervantes

CSR Officer

It is the integral commitment to everything we have

around us with stakeholders, starting with our

employees and their families, the communities

where we operate and the preservation of the

environment.

Mr. Roberto Sertvitje

Chairman of the

Board of Directors

Ms. Martha Eugenia

Hernández

VP Institutional

Relations

A well-implemented strategy on Social

Responsibility has a positive impact on the

competitiveness of a company and its results, and

this is translated into greater welfare for its

employees.

Page 8: RSE Ranking in 1,000 companies

…7. Who are the

leading companies?...

8

Mr. Eduardo

Kretschmer

General Director

Mr. Gustavo

Gastelum

CSR Representative

Holcim Apasco's performance is closely linked to

being a competitive company, responsible to the

environment and socially responsible; it is through

these fundamental ideas that we have set our

priorities.

Our commitment to the community is the

strategically component of our business.

Mr. Eduardo Ortíz

Tirado

Vicepresident and

General Director

Ms. Ma. Teresa

Maldonado

CSR Representative

Deloitte's focus with respect to Social Responsibility

is based on recognizing the impact we have in

society, through consulting and professional

services.

Mr. Ernesto González

General Director

Mr. Ramiro Arturo

Garcia

CSR Representative

Page 9: RSE Ranking in 1,000 companies

…7. Who are the

leading companies?

9

Ms. Marta Jara Otero

General Director

Ms. Leticia Lemus

CSR Representative

Sustainability is central to the way we do business, our business principles and our long-term strategy, so we take a very far-reaching view, not a short-term view. It means for us that we help to meet the growing energy

needs of the world in economically, environmentally and socially responsible ways. You can’t have one without the other two.

Mr. Scot Rank

General Director

Ms. Gisela Noble

CSR Representative

To Wal-Mart Mexico being socially responsible is:

• Act according to our principles.

• Look for the development and quality of life of

our associates.

• Operate efficiently to achieve low costs.

Mr. Bruno Newman

General Director

Mr. Alejandro

Berrocali

CSR Representative

CSR is a part of its philosophy, which is reflected in

our work culture, the relationship with customers,

suppliers, employees and other groups we interact

with.

Page 10: RSE Ranking in 1,000 companies

The Socially Responsible Award has been spread across Latin America

through Forum Empresa towards 10 recognized organizations as follows:

ARGENTINA • IARSE

Instituto Argentina de Responsabilidad Social Empresaria

BOLIVIA • Corporación Boliviana de Responsabilidad Social Empresarial

CHILE • Acción RSE

COLOMBIA • Corporación Fenalco Solidario

COSTA RICA • Asociación Empresarial para el Desarrollo

ECUADOR • SERES

Consorcio Ecuatoriano para la Responsabilidad Social

HONDURAS • FUNDAHRSE

Fundación Hondureña de Responsabilidad Social Empresarial

PARAGUAY • ADEC

Asociación de Empresarios Cristianos

PERU • PERU 2010

VENEZUELA • CEDICE

Centro de Divulgación del Conocimiento Económico

8. How has it been spread within

Latin America?

10

Page 11: RSE Ranking in 1,000 companies

9. What are the requirements to

introduce it in another country?

11

Integrate an alliance with the organizations that support the CSR in their country, pledging to

support a single definition of CSR and designating one of the organizations to operate a CSR

award.

Set up an agreement with CSR Mexico to establish the CRT Award for the companies of their

country, covering:

• Call basis suitable to the culture of their country.

• Proper organization needed to operate the CRT Award in their country.

• Operation procedures and regulations.

• Computer system to operate the award.

• Documentation of evidence to be submitted by each company.

• Assessment methodology and measurement of CSR practices.

Design a training program for the members of their organization.

Hire a bilingual consulting group in charge of implementing the CSR process in their country,

who will be supervised by CRT Mexico.

The whole process will last 6 months from signing the agreement with Mexico CRT.

The economic investment in the process can be recovered in 3 years making the project self-

financing in the medium term.

Page 12: RSE Ranking in 1,000 companies

10. Final Conclusions?

12

I will be glad to help any of the CRT Chapters who wants to

establish a similar process in their country.

If you need more information, please call CRT Mexico offices:

Telephone : +52 (55) 5572 6551

Mail: [email protected]

Or contact our consulting firm: [email protected]