rpr president marty frame presents at har reis

Realtors Property Resource

RPR Update

March 30, 2010 HAR REIS

Agenda

•  Beta tes0ng update

•  MLS content licensing

•  Large broker and franchisor outreach

•  Customer care

Realtors Property Resource 2

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What is RPR?

•  Na0onal, parcel-‐centric database

•  Member benefit of NAR

•  Owned and controlled by NAR’s members


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Goals of RPR

•  Provide all available informa0on about residen0al and commercial property and ownership to NAR members

•  Unique data content and analy0cs •  Eliminate cost for NAR members who pay for third-‐party services with lesser scale

•  Promote market efficiency among par0cipants


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Beta format

•  50 – 60 members •  60 – 90 days •  Tes0ng dimensions – Usability – Data quality – Business value

•  Weekly feature and fix deployment •  Joint report of testers and RPR to MLS leadership


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MLS XO remarks Our progressive subscribers appreciate the value that comprehensive, property-‐centric informa0on adds to sharpen their resources and enhance the service they deliver to their clients. Our beta testers found the user interface impressive and intui0ve. We very much appreciate the opportunity to support this ini0a0ve and par0cipate in shaping its effec0veness for our subscribers’ business needs. Jim Harrison, President and CEO, MLSLisGngs, Inc.

In managing a Mul0ple Lis0ng Service staff and leadership are con0nually looking for opportuni0es to provide valuable services to our users. Through the Realtors Property Resource NAR is doing an incredible job of answering that quest by developing this valuable asset for our REALTOR members. Our leadership and staff have reviewed RPR and are convinced it will help our members be more successful in their real estate careers. That is really the bo]om line – providing value to our membership. We feel privileged to be a Beta sight and congratulate NAR on their forward thinking in this outstanding Second Century Ini0a0ve. Rob Higgins, ExecuGve Officer, Spokane AssociaGon of REALTORS

ARMLS subscribers are very excited to be some of the first agents in the country to be able to test drive the RPR service. When we sent out the invita0on to poten0al testers, we filled our reserva0ons within the first day and had more on the wai0ng list. The agents are not only pleased about being able to research property out of our service area, but more so with the depth of informa0on beyond MLS data they now have at their finger0ps about their local market. Bob Bemis, CEO, Arizona Regional MLS

The leaders of the Realtor Associa0on of Greater Miami and the Beaches are commi]ed to bringing absolutely the best programs, products and services to our RAMB members – and the decision to bring RPR to our members first was unanimous. There was no ques0on that RPR has a lot to bring to us now and in the future and we want to help build the best system and resource possible. We just finished our two training sessions with the RAMB beta testers on Thursday and they were extemely impressed. Teresa Kinney, CEO, Realtor AssociaGon of Greater Miami and the Beaches


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Broker outreach

•  Individual mee0ngs with large firms to solicit input and involvement

•  Realty Alliance, Leading RE, Brainstormers, and franchisor leadership

•  NAR large broker advisory group •  RPR user advisory group par0cipa0on •  Large broker beta site


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QuesGons?

h]p://blog.narrpr.com HAR REIS

rpr president marty frame presents at har reis

Real Estate