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THE ULTIMATE VANTAGE POINT

25th Annual Rosslyn Jazz Fest attendees enjoyed the performances of a diverse musical lineup.

A panel of business leaders address questions at the Rosslyn City Social.

Numbers based on annual averages

cONNEcTEdI N t h e h e a R t O f t h e D . C . a R e a , R O S S L Y N C O N N e C t S Y O u t O a N e x C I t I N g , u R b a N L I f e S t Y L e . O u R C e N t R a L L O C a t I O N , a C t I v e S t R e e t S , b O L D C u L t u R a L I N f L u e N C e S a N D f R e q u e N t C O m m u N I t Y e v e N t S D R I v e t h e b u S I N e S S a N D S O C I a L I N t e R a C t I O N S t h a t f O S t e R a D Y N a m I C C O m m u N I t Y.

115+ NEIGHBORHOOD

mEDIA plACEmENtS

6,000+ ROSSlYN E-BlASt

SUBSCRIBERS

300,000+ImpRESSIONS ON

NEwSlEttERS AND E-BlAStS

15,500+ COmmUNItY

mEmBERS AIDED BY AmBASSADORS

200,000+ pAGE vIEwS ON

ROSSlYNvA.ORG

5,000+ FOllOwERS ON SOCIAl mEDIA

CONNeCtINg the COmmuNIt Y

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I t ’ S e a S Y t O t O u t a g R e a t L O C a t I O N W I t h t h e b e S t v I e W S , b u t R O S S L Y N ’ S a C C e S S I b I L I t Y g O e S m u C h D e e P e R .

Rosslyn is the area’s premier transportation hub offering easy access to the best of the D.C. area. It is one of the most active Metro and bus stops, and is positioned near five major highways and Ronald Regan Washington National Airport. It is accessible by foot, bike, car, Metro, bus and plane – and soon perhaps even by gondola and boat.

Rosslyn is closer to downtown D.C. than much of D.C. itself, providing convenience and cost-savings for clients, employees, residents and consumers. But accessibility is more than just convenience: It translates into actual time and dollar savings for our businesses and the top talent they are looking to attract.

the view from CEB waterview Conference Center

3 mEtRO lINES

5 m O D e S O f t R a N S I t I N a N D O u t O f R O S S L Y N

30,000DAIlY RIDERS At tHE

ROSSlYN mEtRO StOp

22,000pARkING SpOtS

IN 15 BlOCkS

118BIkES At 5 BIkESHARE

lOCAtIONS

91 OUt OF 100

wAlk SCORE

75OUt OF 100

tRANSIt SCORE (BESt IN ARlINGtON)

AccESSIBLE

5mAJOR ROAD

NEtwORkS

2mAJOR

BIkE tRAIlS

10mINS. FROm NAtIONAl AIRpORt

3BUS

SYStEmS

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Before its transformation, a fountain sits unused in Gateway park.

Completely re-envisioned, the Sand Box play area in Gateway park opened during the 25th Annual Rosslyn Jazz Fest.

35,000 NEw plANtS & BUlBS

IN twO SEASONAl ROtAtIONS

45,000+ SQUARE FEEt OF lANDSCApING

plANtED & mAINtAINED

SpRING COlOR

Central place plaza will energize the heart of Rosslyn.

BOLdL e a v I N g a L a S t I N g I m P R e S S I O N : I N R O S S L Y N , b O L D N e S S I S e m b R a C e D .

W e C e L e b R a t e t h e C R e a t I v I t Y, I N N O v a t I O N a N D C u L t u R a L D I v e R S I t Y O f R O S S L Y N ’ S R e S I D e N t S a N D b u S I N e S S e S b Y R e f L e C t I N g t h O S e q u a L I t I e S I N t h e b u I L D I N g S , Pa R k S a N D Pa t h W aY S t h a t C O N N e C t u S a L L .

W e W I L L S O O N S e e t h e C O m P L e t I O N O f R O S S L Y N ’ S C e N t R a L P L a C e P L a Z a – a P R O g R a m m e D t O W N S q u a R e a b O v e t h e m e t R O t h a t W I L L f e a t u R e a f a R m e R S ’ m a R k e t, e v e N t S , O u t D O O R D I N I N g a N D , N e a R L Y 4 0 0 f e e t a b O v e , a N O b S e R v a t I O N D e C k W I t h 3 6 0 - D e g R e e v I e W S O f t h e R e g I O N .

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Rosslyn’s nighttime window pattern provided the inspiration for our unique streetscape design and identity.

partnering with the JBG Companies, the BID transformed an unused corner into a social magnet for a variety of events.

plaza on 19th Before

plaza on 19th After

t h e b I D ’ S S t R e e t S C a P e e L e m e N t S P R O v I D e a N I N v I t I N g a N D P O W e R f u L S t R e e t - L e v e L e x P e R I e N C e . e a C h e L e m e N t I S D e S I g N e D t O e N h a N C e t h e P e D e S t R I a N e N v I R O N m e N t W h I L e S u P P O R t I N g R e t a I L a C t I v I t Y a N D f O S t e R I N g S O C I a L C O N N e C t I O N S . t h e e N t I R e C O L L e C t I O N I S S P e C I f I C a L L Y D e S I g N e D t O R e f L e C t R O S S L Y N ’ S C O N t e m P O R a R Y a N D u R b a N I D e N t I t Y.

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t h e R e ’ S a L W aY S S O m e t h I N g g O I N g O N I N R O S S L Y N .

The Rosslyn community has a unique spirit of energy and excitement. Numerous fitness activities like Bootcamp, Barre in the Park and Zumba classes keep our community active and healthy. Rosslyn is also home to walking and biking trails and the prestigious Marine Corps Marathon.

From movie nights in the park and pop-up beer gardens, to concerts and outdoor markets, Rosslyn has something for everyone. Combine them all and you have a year of activities that engage a record number of people in our community.

AcTIVE

Bootcamp registration increases with each session.

375pEOplE SIGNED Up FOR

BOOtCAmp, SpIkING OUR wEBSItE AND

E-BlASt tRAFFIC tO ItS HIGHESt OF tHE YEAR

80,000+ AttENDEES At mARINE

CORpS mARAtHON

26,000+tOtAl

AttENDANCE FOR ROSSlYN EvENtS

9,000CApItAl BIkESHARE

tRIpS A mONtH FROm tHE tOp tHREE mOSt

ACtIvE StAtIONS IN ARlINGtON, All

lOCAtED IN ROSSlYN

1,098 HOURS OF

AmBASSADORS EvENt SUppORt

100+EvENtS

Heavy Seas Alehouse and kona Grill (right) are popular neighborhood spots.

pop-up Beer Garden at plaza on 19th with 600 attendees.

the lunch at the Beach pop-up event brought out 300 residents and employees.

terrace at Amuse offers some of the best happy hour views in the region.

the annual Holiday market Festival + Bonfire creates a winter wonderland in Rosslyn’s Gateway park.

Enjoy specialty cocktails like this Caipirinha at piola.

O u R D I N I N g S C e N e I S S u R g I N g . f O O D t R u C k S , O u t D O O R S e a t I N g a N D W e e k e N D f e S t I v a L S h e L P P R O P e L I N C R e a S e D N I g h t L I f e a N D a C t I v I t Y a R O u N D t h e C O m m u N I t Y.

15+ NEw DINING AND REtAIl OptIONS OpENED IN tHE pASt twO YEARS100+ REStAURANtS AND REtAIlERS

tHROUGHOUt ROSSlYN

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Cus aliqui aut ex et, sa sit acessi delluptas nihilig natquati occusdam autasperae volutam, sit aute nonsecabor mosam hictem quisqua esequid eiciliquia doluptatium, si repedis a quis prem andi autate pratumendi occusa des sedita destis molut as ex et magnimus alitet atiust.

Quame pa nonet que sum dolut harchic iistis dolenia. Autate pratumendi occusa des sedita destis molut as ex et magnimus alitet atiust, quame pa nonet que sum dolut harchic. Cus aliqui aut ex et, sa sit acessi delluptas nihilig natquati occusdam autasperae volutam, sit aute nonsecabor mosam hictem quisqua esequid eiciliquia doluptatium, si repedis a quis prem andi autate. Cus aliqui aut ex et, sa sit acessi delluptas nihilig natquati occusdam autasperae volutam, sit aute nonsecabor mosam hictem quisqua esequid eiciliquia doluptatium, si repedis a quis prem andi autate pratumendi occusa des sedita destis molut as ex et magnimus alitet atiust, quame

pa nonet que sum dolut harchic iistis dolenia. Autate pratumendi occusa des sedita destis.

turnberry tower1881 N. Nash St.

Leed: leed CertifiedSite Size (acres): 1.3Zoning: C-O-RosslynOffice Sf: 0Retail Sf: 4,400Other Sf: 0housing units: 337hotel Rooms: 0Parking Spaces: 514

Ownership: 1881 Rosslyn Associates, llCDeveloper: 1881 Rosslyn Associates, llC

1776 Wilson1776 wilson Blvd.

Leed: platinumSite Size (acres): 1.0Zoning: C-2.5Office Sf: 108,753Retail Sf: 27,996Other Sf: 0housing units: 0hotel Rooms: 0Parking Spaces: 231

Ownership: Invesco Real EstateDeveloper: Skanska

110

110

50

50

50

66

6666

66

29

29

29

29

29

5050

M

LEGENDBID Boundaries

Rosslyn Boundaries

Parks & Public Space

Construction

Parking

Service Area

Arlington Blvd

Arlington B

lvd

Route 110

Arlington B

lvd

12th St N

Ord & Weitzel Dr

Lenfant Dr

N M

ead

e StN

Oak

St

Iwo Jima M

emoria

l Acc

ess R

oa

d

N Marshall Dr

N O

ak

St

14th St N

N N

ash

St

N M

ea

de

St

Arlington Blvd

Marshall Dr

Fenton Cir

N R

olfe

St

14th St NN Rhodes St

Fair

fax

Dr

N O

de

St

14th St N

N R

olfe

St

N P

ierc

e St

N Q

ue

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Fort Myer D

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N Q

uin

n St

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olfe

St

Fort

Myer

Dr

N P

ierc

e St

Arlin

gton B

lvd

Arlin

gton B

lvd

N Q

ueen

St

N Q

uin

n St

12th St N

Fair

fax

Dr

N Ta

ft St

Sherm

an

RdWashington A

ve

12th St N

Custer Rd

15th St N

N C

ou

rtho

use

Rd

N C

ou

rtho

use

Rd

15th St N

Wilson Blvd

N S

co

tt St

Clarendon Blvd

15th St N

N C

ou

rtho

use R

d

Cla

rendon Blvd

Interstate 66

N N

ash

St

Fort M

yer D

r

N L

yn

n S

t

Geo

rge W

ash

ing

ton

Mem

oria

l Pk

wy

Wilson BlvdWilson Blvd

19th St N

22nd St N

Lee Hwy

Fort

My

er D

r

N O

ak

St

Lee Hwy

Fort

Mye

r D

r

Lee Hwy

N N

ash

St

Lee Hwy

N L

yn

n S

tN

Ly

nn

St

George Washington Memorial Pkwy

George Washington Memorial Pkwy

Ramp to GW Parkway North

22nd St N 22nd St N

N Scott St

Interstate 66

21st Rd N

Lee Hwy

21st St N

21st St N

Rou

te 110

Ro

ute

110

Fort M

ye

r Dr

19th St N19th St N

N M

oo

re S

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N L

yn

n S

t

N N

ash

St

N K

en

t St

N A

rling

ton

Rid

ge

Rd

17th St NClare

ndon

Clarendon Blvd

Fort M

yer D

r

17th St N

N O

ak

St

Intersta

te 66

N L

ynn

St

Colonial Terrace

Blvd

N N

ash

St

Fairf

ax Dr

Fairfax Dr

Arlington Blvd

16th Rd N

N O

ak

St

Key Blvd

Wilson Blvd

18th St N

Clarendon Blvd

Arlington BlvdN

Pie

rce

St

N Q

uin

n St

N R

hodes St

N R

ho

des St

N Q

uin

n St

N P

ierce

St

Lee Hwy

20th Rd N

N Troy St

Key Blvd

Fairfax Dr

N S

cott

St

13th St N

N S

co

tt St

N S

co

tt S

t

14th St N

Lee Hwy

N O

de

St

N Q

uin

n St

19th St N

N Scott St

Fairfax Dr

N O

de

St

N Q

ue

en

St

N Ta

ft St

N R

ho

de

s St

16th St N

16th St N

Wilson Blvd

Key Blvd

N R

ho

de

s StN

Smy

the

St

N R

olfe St

21st Rd N21st Rd N

N S

co

tt St

N Q

uinn St

22nd Ct N

N Scott St

N Ta

ft St

N Tro

y St

N Tro

y St

N Tro

y St

Rou

te 110

Lincoln Dr

Ord

& W

eitzel Dr

Spout Run Pkwy

Spout Run Pkwy

Gra

nt A

ve

13th St N

Forrest Cir

N Tro

y St

Lee Hwy

Colonial Ct

Colonial Terrace

Wilson Blvd

N P

ierc

e St

Key

Bri

dg

eto

Geo

rget

own

N Q

uin

n St

THEODORE

ROOSEVELT

ISLAND

IWO JIMA

MEMORIAL

NETHERLANDS

CARILLON

ARLINGTON

CEMETERY

POTOMAC RIVER

ROSSLYNCIRCLE

Hillside Park

RosslynHighlands

Park

RhodesideGreenPark

CommunityGardens

BelvederePark

CentralPlaza

WaterviewPublicPlaza

Dark StarPark

Plaza on 19th

Ft. Haggerty Historical Marker •

Ft. Bennett Historical Marker •

Ft. Corcoran Historical Marker •

Gateway Park

Fort Bennet Park

Gateway Park

Freedom

Par

k

WaterviewPublicPlaza

LondonHouse

NormandyHouse

ROSSLYN SPECTRUM Theatre & Conf.Cntr

Waterview

River Place Retail

Atrium

ArchstoneRosslyn

The Belvedere

TheWeslie

KeyBoulevardApartments

Fort GeorgetownApartments

The Highgate

WestmorelandTerrace

ProspectHouse

Bromptons at Monument Place Monument

Place

ArlingtonTemple

Colonial Village Condos

Colonial Village Condos

Colonial Village Condos

ColonialVillageApt.s

Rosslyn Heights

Bromptonsat Rosslyn

Gaslight Square

Sedona& Slate

1776WilsonBlvd.

1500 Wilson

TurnberryTower

1800 Wilson Blvd.Condos

Bennett Apts

River Place Cooperative

Palisades Park

1812 N. Moore

Central Place

Central Place

Wilson School

Anna & David

Liquid Pixels

Cupid’s Garden

The Family

Chicago Titan

Quill

N

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1 2

1401 Wilson1401 wilson Blvd.

Leed: platinum (Office) Silver (Residential)Site Size (acres): 2.1Zoning: C-O-RosslynOffice Sf: 513,611Retail Sf: 52,241Open Sf: 53,000housing units: 274hotel Rooms: 0Parking Spaces: 754

Ownership: monday propertiesDeveloper: monday properties

10 Rosslyn Plaza19th St. N., Arlington Ridge Rd., wilson Blvd., N. kent St.

Site Size (acres): 6.49Zoning: C-O-RosslynOffice Sf: 1,810,173Retail Sf: 45,000Open Sf: 108,900housing units: 550hotel Rooms: 200Parking Spaces: 2,168

Ownership: vornado / Charles E. Smith, Gould property CompanyDeveloper: vornado / Charles E. Smith, Gould property Company

11 1411 key 1411 key Blvd.

Leed: SilverSite Size (acres): 0.87Zoning: RA6-15Office Sf: 0Retail Sf: 0Other Sf: 0housing units: 63hotel Rooms: 0Parking Spaces: 64

Ownership: Insight property GroupDeveloper: NvR, Inc.

12 West Rosslyn area Planning Studywilson Blvd.,18th St., Quinn St.

Leed: tBDSite Size (acres): 6.5gLuP: wRCRDOffice Sf: tBDRetail Sf: tBDOther Sf: tBDhousing units: tBDhotel Rooms: tBDParking Spaces: tBD

Ownership: multipleDeveloper: Arlingtoon County, ApS, penzance, ApAH

13

buILt

Rosslyn gateway1911 N. Fort myer Dr.

Leed: platinum(Office) Silver(Residential & Hotel)Site Size (acres): 2.2Zoning: C-O_RosslynOffice Sf: 490,056Retail Sf: 26,376Other Sf: 0housing units: 273hotel Rooms: 148Parking Spaces: 875

Ownership: the JBG CompaniesDeveloper: the JBG Companies

9

aPPROveD

union on queen1515 N. Queen St.

Leed: SilverSite Size (acres): 1.15Zoning: RA6-15Office Sf: 0Retail Sf: 0Other Sf: 0housing units: 193hotel Rooms: 0Parking Spaces: 218

Ownership: Bozzuto, wesley Housing Development CorporationDeveloper: Bozzuto, wesley Housing Development Corporation

7 hilton homewood Suites hotel1700 lee Hwy.

Leed: GoldSite Size (acres): 1.2Zoning: C-O-1.5Office Sf: 0Retail Sf: 0Other Sf: 0housing units: 0hotel Rooms: 168Parking Spaces: 99

Ownership: 1700 lee Highway, llCDeveloper: 1700 lee Highway, llC

8Central Place1201 wilson Blvd. (Office)1200 lynn St. (Residential)

Leed: platinum (Office) Silver (Residential)Site Size (acres): 2.0Zoning: C-O-RosslynOffice Sf: 525,000Retail Sf: 44,270Open Sf: 16,000housing units: 377hotel Rooms: 0Parking Spaces: 821

Ownership: the JBG CompaniesDeveloper: the JBG Companies

6

CONStRuCtION

2009 2012

gaslight Square1700 Clarendon Blvd.

Leed: leed CertifiedSite Size (acres): 1.4Zoning: RA6-15Office Sf: 0Retail Sf: 0Other Sf: 0housing units: 117hotel Rooms: 0Parking Spaces: 100+

Ownership: Abdo DevelopmentDeveloper: Abdo Development

Sedona | Slate1510 Clarendon Blvd.

Leed: SilverSite Size (acres): 2.8Zoning: RA4.8Office Sf: 0Retail Sf: 12,536Open Sf: 31,917housing units: 466hotel Rooms: 0Parking Spaces: 427

Ownership: ASB Real EstateDeveloper: the JBG Companies

1812 North moore1812 North moore St.

Leed: platinumSite Size (acres): 1.4Zoning: C-O-RosslynOffice Sf: 569,739Retail Sf: 11,020Other Sf: 0housing units: 0hotel Rooms: 0Parking Spaces: 480

Ownership: monday propertiesDeveloper: monday properties

3 4 5

20132012 2013 1.2m ANNUAl vISItORS

13,000 RESIDENtS

400,000 SQUARE FEEt

OF REtAIl

10m SQUARE FEEt

OF OppORtUNItY

20,000 wORkERS

As buildings rise, our streets are filled with additional residents, retailers and public plazas. Since 2010, our residential population has grown by 10 percent.

New restaurants have sparked a movement toward chic, after-hours dining. In fact, more than 15 restaurants have opened or signed a lease in Rosslyn in the past two years. With more exciting mixed-use projects on the way such as 1401 Wilson, Rosslyn Gateway and Rosslyn Plaza, Rosslyn is truly a neighborhood on the rise.

GROWING

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BUSINESS-FRIENdLYe S t a b L I S h e D C O N S u L t I N g P O W e R h O u S e S L I k e D e L O I t t e a N D C e b a S W e L L a S P R O m I S I N g S t a R t - u P S L I k e L I v e S a f e a N D D I v v Y C L O u D t e L L u S t h e Y C h O S e t h I S N e I g h b O R h O O D b e C a u S e I t S D e N S e L Y P O P u L a t e D , u R b a N e N v I R O N m e N t I S a m a g N e t f O R t h e W e L L -e D u C a t e D W O R k f O R C e t h e Y N e e D .

a C C e S S t O a S t R a t e g I C D e m O g R a P h I C

Eighty-one percent of our 20,000+ employees have college degrees or higher, and 87 percent of our 13,000+ residents are white collar workers. with a median age of 33 and an average household income of $126k, young and able might be an understatement.

In addition, Arlington County has launched a number of business-oriented initiatives, including the recently established Connect Arlington – the proposed, lightning fast, dark fiber system that will revolutionize the way our community connects to the Internet.

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a g L O b a L C e N t e R f O R b u S I N e S S

Rosslyn, which has a lower tax and operating cost than D.C. markets, is a hub for numerous business sectors and industries. From aerospace and finance to government contracting and management consulting, Rosslyn provides companies an unparalleled opportunity to foster productive connections and relationships.

We offer powerful views for powerful companies. Many of the region’s most important organizations have their roots right here, including the Washington Business Journal, CEB, BAE Systems, Skanska, Politico, Deloitte, and The Carlyle Group.

50,000 Sf OF REtAIl

IN tHE mAkING

100+ REStAURANtS

& REtAIlERS

$3b+ OF NEIGHBORHOOD

INvEStmENt

10,000,000 Sf OF OppORtUNItY

1 fLOOR OF RENtED OFFICE SpACE

CREAtES

200 jObS AND

$100k IN tAx REvENUE

$20 – 40k lESS IN EmplOYEE

ExpENSES

turnberry tower and 1812 N moore bathed in sunset.

IN gOOD COmPaNY

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ENTERPRISINGfROm tuRNINg CONCRete aLLeYS INtO COLORfuL PLaZaS tO INStaLLINg PubLIC aRt aND hOStINg POP-uP beeR gaRDeNS, the ROSSLYN buSINeSS ImPROvemeNt DIStRICt’S ImPaCt IS feLt eveRY DaY ON the StReetS Of ROSSLYN.

By improving the Rosslyn experience one corner at a time, we not only make our community a more engaging, fun place to be, but we also directly support the area’s businesses and drive revenue.

The Rosslyn BID serves as a change agent, community builder and connector for the community. To ensure smart growth, we work closely with the County and our stakeholders to communicate the policies, processes and planning activities that will achieve our shared vision of Rosslyn as the area’s premier urban center.

In addition, our role in long-range planning and convening of multi-sector groups helps ensure that important and large-scale regional projects such as transportation improvements, access to the Potomac River, and the Realize Rosslyn Sector Plan come to fruition and have a positive impact on our neighborhood.

Ambassador Program (Cleaning, Maintenance and Hospitality)

Beautification and Public Realm Enhancement

Homeless Assistance Program (Social Services Coordination)

Marketing and Promotion

Community Activities and Events

Support for Culture, Arts and Innovation

Urban Design

ROSSLYN bID PROgRamS

t R a N S f O R m a t I O N

Rosslyn’s unique access, bold cultural influences, sleek urban design, prominent companies and sense of community all work together to define Rosslyn as the area’s premier, mixed-use urban center.

Walking through Rosslyn on a weekday afternoon, you are just as likely to encounter a pop-up beer garden or a Bootcamp class in Gateway Park as you are a business lunch at one of the 15 new restaurants that have opened in the last two years. On the weekend, cyclists ride trails along the Potomac from one of the most active Bikeshare hubs in the region and young professionals enjoy brunch along the Rosslyn-Ballston corridor.

Our community offers a prestigious location for innovative companies seeking a powerful vantage point, a diverse neighborhood for active individuals and a destination for those seeking an urban experience.

This is how we keep Rosslyn connected and how Rosslyn connects us all.

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ROSSLYN buSINeSS ImPROvemeNt DIStRICt

1911 NORTH FORT MYER DRIVE, SUITE LL-10

ARLINGTON, VA 22209

703-522-6628

ON tHE COvER: Dining at the key Bridge terrace at Hyatt Arlington