ronak cv
TRANSCRIPT
Genesis Institute of Business Management Batch of 2010-
12
SYNOPSIS
As a marketing student I have in the course of my program experienced the process of sales across
categories and levels. It has helped me develop a very practical understanding about the field.
CORPORATE EXPOSURE
WORK EXPERIENCE
Zenith Rubber, Rajkot
(Marketing Executive)
May 2009 to jan2010 (9 months)
Job Description
o Maintain and develop relationships with existing customers via meetings, telephone calls
and emails.
o Visit potential customers for new business.
SUMMER INTERNSHIP PROJECT: APL logistics and movers PVT. LTD., Rajkot
11 week (4th April to 20th June, 2011)
o Title: Assessment of market potential in Rajkot
o Objective: To assess the size of the market, the needs of the potential clients, the existence of
competition and the revenue potential of the market for the launch of company
o Methodology: conduct almost 70 in-depth interviews with top management of company
belonging to various sectors
o Top line Finding:
Market size is attractive and growing at a healthy rate
Customers are not very price sensitive. What they value from their partners is
service and relationship
Market currently dominated by Vellji Dhosa logistics. Company enjoys blind trust of
almost 80% of the clients
SALES IN PRACTICE: Bird Vision, Pune
3 Months (July to September, 2011)
o Company in the field of customized merchandise development
o Responsible for generation of corporate leads
o Generated two leads for the company. In the process of finalization of orders
CORPORATE EXPOSURE WEEK: Electronica high-tech , Pune
1 Week (October, 10)
o Cold calling to prospective customers to identify their requirements/ needs
o Customer satisfaction measurement amongst existing customers
RONAK H.GINOYA PGPMM (Sales and Brand Management) +MBA, BBA
Contact no.-09561967659
Email: [email protected]
Genesis Institute of Business Management Batch of 2010-
12
LIVE PROJECTS
o Idea Generation: Generation of viable business ideas keeping in mind the constraints of place
and capital available. Finalized an idea in the area of ‘shoe laundry’
o Budding Entrepreneur: Responsible for commencing, managing and winding up a one day
business with a capital of Rs.100. The group purchased vegetables direct from the farmers and
sold them in the vegetable market. Earned a profit of 88% on the seed capital
o Product development: - Designed a complete marketing mix of T-shirts with a ‘unity in diversity’
as the theme. Sold T-shirts for Rs 7800 with 29% profit margin
o Brand Building: Developed a brand identity mix Aggarawal sweets in Pune
o HR Management: Conducted employee’s satisfaction at S.S.Group
EDUCATIONAL QUALIFICATION
Post Graduate Program in Marketing Management (Sales & Brand Management)
Genesis Institute of Business Management, Pune
Period: 2010-12 Pursuing
Aggregate Score: 62.33% AOD
Bachelor of Business Application
Gyanyagna collage of science and management, Rajkot
Period: 2007-10
Aggregate Score: 63%
KEY ACHIEVEMENTS
o Most valuable team member in Auction for Product development project
o Ranked 4th in the batch (PGPMM-first year). Consistently amongst Top 10 through all my
education
o Won 3rd Prize in Budding Entrepreneur project
o Secretary of Cinema Paradiso ( the Cinema club of GIBM)
AREAS OF PROFICIENCY
o Understanding of consumer needs
o Ability to lead a team, as well as work as a team member towards the fulfillment of team goals
PERSONAL DETAILS
Date of Birth : 3rd June, 1990
Languages : English, Hindi, Gujrati
Local Address : Genesis Institute of Business Management (GIBM)
S No. 208, Satyapuram, Pune - Saswad Road, Fursungi, Pune - 412308
Interest / Hobbies : Cricket, Travelling, Biking, Solving Puzzles
REFERENCES
Prof. Ansuman Dani Mr. Vasant Batra
Faculty marketing owner
GIBM, Pune APL logistics
Mumbai