role of mgr as innovation catalyst 20110421
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What role can a manager play in catalyzing innovation?TRANSCRIPT
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© 2010 Catalign Innovation Consulting www.catalign.com
Role of manager as an innovation catalyst
Vinay Dabholkar, Ph.D.
Founder
Catalign Innovation Consulting
21-Apr-2011
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© 2010 Catalign Innovation Consulting www.catalign.com
“The dream run”by Nandini Tiwary, Times of India, 5 Dec 2010
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© 2010 Catalign Innovation Consulting www.catalign.com
Can we build stamina for innovation,Like Nandini did for running?
As an organization:
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© 2010 Catalign Innovation Consulting www.catalign.com
Mar 2009 2005 1998
19661959
Half a century journey!
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How can I catalyze innovation?
In this journey
Centre
of Excellence
GlobalBrand
Game
Changer
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© 2010 Catalign Innovation Consulting www.catalign.com
Let’s avoid TBUs
Managers should become ambidextrous
Spend time on strategic thinking
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© 2010 Catalign Innovation Consulting www.catalign.com
Story of a technology company inBangalore in 1960
Dr. S. M. Patil, ex-CEO & MD, HMT
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© 2010 Catalign Innovation Consulting www.catalign.com
Radial drilling machine problem (1959)
2. Follow the process
3. Consult German engineers
4. Send Indian engineer to Germany
5. Get a German engineer to Bangalore (??)
1. Replace the nut
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© 2010 Catalign Innovation Consulting www.catalign.com
“Give me permission to make 6 arms”
Rajappa meets Patil
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Biases in action
1. He is just a matriculate
2. NIH: “Not Invented Here” syndrome
3. You don’t get fired for hiring Germans
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What Patil saw & the manager didn’t
1. Ideas can come from unusual sources
2. Crude cost-impact analysis
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What is the typical lifecycle of an innovation?
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itch
idea
Demo
Idea-to-demo loop
6 arms
Need & Technologyassumptions
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© 2010 Catalign Innovation Consulting www.catalign.com
Idea-to-demo loop
Need & Technologyassumptions
Demo-to-impact loop
Production & commercializationassumptions
Demo
itch
idea
6 arms
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© 2010 Catalign Innovation Consulting www.catalign.com
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© 2010 Catalign Innovation Consulting www.catalign.com
Idea-to-demo loop Demo-to-impact loop
Demo
itch
Sep 2003
Idea (course-match)
Sep 2003
Thefacebook
Feb 2004
Columbia
Feb 25
Stanford
Feb 26
Ad revenueMar end
May 2004
34 sch, 100K
Nov 2003 (facemash)
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© 2010 Catalign Innovation Consulting www.catalign.com
Idea-to-demo loop Demo-to-impact loop
Demo
itch
Idea (course-match)
1. Course-match
Sep 2003
Sep 2003
Nov 2003 (facemash)
2. Facemash
3. Harvard connection
4. Thefacebook
Thefacebook
Feb 2004
Columbia
Feb 25
Stanford
Feb 26
Ad revenueMar end
May 2004
34 sch, 100K
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© 2010 Catalign Innovation Consulting www.catalign.com
Exercise:
1. Pick one innovation from your workplace
2. How long was idea-to-demo period?
3. How many demos did it go through?
4. How long was demo-to-impact period?
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© 2010 Catalign Innovation Consulting www.catalign.com
What can I do?
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Idea-to-demo loop Demo-to-impact loop
Demo
itch
idea
1. Help create itches
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© 2010 Catalign Innovation Consulting www.catalign.com
What are our top 3 or 5 challenges?
1
2
3
Challenge-book
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© 2010 Catalign Innovation Consulting www.catalign.com
A Sample challenge-book
• Customer doesn’t find right size trouser (PAIN)
• Can we become Centre of Excellence in cloud
computing? (PAIN)
• How do we provide a map on phone for locating
an item in a warehouse? (WAVE)
• Can we replace paper cups with something
reusable? (WASTE)
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© 2010 Catalign Innovation Consulting www.catalign.com
What would be one challenge relevant for your team?
Our challenge-book
What challenges do you see creatinga challenge book?
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© 2010 Catalign Innovation Consulting www.catalign.com
Idea-to-demo loop Demo-to-impact loop
Demo
itch
idea
2. Help people communicatetheir idea better
Say: “Great idea! What can you show me tomorrow?”
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© 2010 Catalign Innovation Consulting www.catalign.com
“Little secret” of innovation leadership
Nobody gets sponsored for the first few demos
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© 2010 Catalign Innovation Consulting www.catalign.com
Toyota’s tabooed expressions
• Everyone understands that!
• I tried that before and I know it won’t work
• Is this within the budget?
• Let’s talk about this some other time
• That’s not done at this company
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© 2010 Catalign Innovation Consulting www.catalign.com
Avoid the “virus syndrome”
Focus on “learning”, not “outcome”
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© 2010 Catalign Innovation Consulting www.catalign.com
Before & After
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What kind of demos have you come across?
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© 2010 Catalign Innovation Consulting www.catalign.com
Idea-to-demo loop Demo-to-impact loop
Demo
itch
idea
3. Champion good ideas
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© 2010 Catalign Innovation Consulting www.catalign.com
What is “championing an idea”?
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© 2010 Catalign Innovation Consulting www.catalign.com
1924: S N Bose stumbles upon an idea
No response from Journal
June 4: Sends it to Einstein
July 2: Einstein sends a postcard
“Translated your work and sent it for publication. It is a beautiful step forward”
That’s championing an idea
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© 2010 Catalign Innovation Consulting www.catalign.com
1934: Works out his pet idea
Jan ‘35: Talk is scheduled
Gets attacked by the Eddington
Chandra dumps the idea!
Revisits 3 decades later, gets Nobel
That’s anti-championing!
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Summary
Create a challenge bookGenerate itch
Demos, Before-n-afterHelp communicate ideas
Champion good ideasHelp build credibility
What How
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© 2010 Catalign Innovation Consulting www.catalign.com
Google “Vinay Dabholkar”
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Thank You