Road Safety Interventions

Engagement with local communities

Professional Interventions

• Tomorrows Roads Safer for Everyone – 14 policy areas – 6 road user groups

• 129 Road Safety Activities

• Safer Together – 86 activities for the Bradford District

• And then there is the detail!!!!

Safer Together

Road Safety

• Environment and facilities• Skill to be safe• Responsibility and awareness• Behaviour

• Empowering local communities – respect and responsibility

In 1989 there were 97 children killed or

seriously injured as pedestrians in the Bradford District

Area Committee – Neighbourhood Forums – Bradford Vision – Neighbourhood Action

Plans

• Local needs• Local delivery and accountability• Local people helping to shape their roads

environment

Community involvement in road safetyNeighbourhood Road Safety Initiative

Engagement and Empowerment

• Delegated Budgets - Aligned with needs of local communities

• Safer Roads design hierarchy• Concentration on residential areas -

Expansion of the work we do with local communities

• Child Pedestrian Skills Training• Neighbourhood Support Service• Neighbourhood Action Planning• Neighbourhood Road Safety Initiative• Casualty Reduction Programme• Road Safety Grant

Killed and Serious Road Injuries to Child Pedestrians

YearAll Child Pedestrians

Child Pedestrians KSI

1989 390 971990 393 781991 369 781992 319 731993 296 571994 337 571995 317 631996 276 491997 295 491998 303 581999 285 532000 247 402001 235 452002 191 312003 213 592004 167 252005 162 24

Child Pedestrians KSI

0

10

20

30

40

50

60

70

80

90

100

1989

1990

1991

1992

1993

1994

1995

1996

1997

1998

1999

2000

2001

2002

2003

2004

2005

Year

Num

ber

What Works?

• Speed Cameras• Traffic calming• 20 mph speed limits• Road safety education and

training• Enforcement campaigns

• And many of the other initiatives

Issues

• Increasing potential for road crashes and injury

• Driving behaviour – speed, young people

• Professionals can’t deliver road safety alone

• We have created a dependency culture

How do we deal with the issues?

• Carry on with what we are good at

• Keep pressing for the things we need

• Continue to involve local communities and give them responsibility

Safer Together