rnc consulting 4 smart marketing & strategic pr 2015

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Is a full service PR & Marketing Firm Specializing in Corporate, Non- Profit, Fashion & Beauty . RNC believes strategic PR & Smart Marketing is key to staying ahead of your competition. www.consultrnc.com

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Page 1: RNC Consulting 4 Smart Marketing & Strategic PR 2015

Is a full service PR & Marketing FirmSpecializing in Corporate, Non-Profit,

Fashion & Beauty . RNC believes strategic PR & Smart Marketing is key to

staying ahead of your competition.

www.consultrnc.com

Page 2: RNC Consulting 4 Smart Marketing & Strategic PR 2015

“RNC Consulting is the result of hard work and dedication to

ensuring growth locally and abroad.”

We grow business on & off line – through digital tools and solutions as well as through being active in the

industry, and believing in networking and education of the digital age so business owners can leverage

technology and not be fearful and at a lost with the latest marketing trends. RNC stays current and tests the market when it comes to advising our clients where to

put their marketing dollars.

www.consultrnc.com

Page 3: RNC Consulting 4 Smart Marketing & Strategic PR 2015

Business Services

Do you have an idea you want to turn into a business?

Have you started a business and see where a business team or one on one coaching would assist you in growing your business?

We Meet You Where You Are: Below is some of our areas of focus with our start up clients:

•THE FOUNDATION : Entrepreneurship Fundamentals 1. Know The Traits of A Successful Entrepreneur 2. Understand The Lean Start Up Methodology 3. Understand Why Most Businesses Fail 4. Know Your Why Behind What You’re Doing 5. Knowing That You Don’t Know What You Don’t Know•LEVEL 1. Question & Answer Stage – Framing Your Ideas & Preliminary Market Research1.1 Ask Yourself The Right Questions 1.2 Draft Your Business Model Road Map 1.3 Understand Your Market, Customers & Competitors.

Business Development

our services

www.consultrnc.com

Page 4: RNC Consulting 4 Smart Marketing & Strategic PR 2015

Business Services

LEVEL 2. The Building Stage – REBRAND & Building Your Operations2.1 Identify & Create A Minimum Viable Product 2.2 Create & Protect Your Brand 2.3 Set Up Your Social Networks 2.4 Set Up Your Landing Page & eCommerce Website 2.5 Optimize Your Website For Maximum Conversions & Sales 2.6 Optimize Your Social Networks For Maximum Follower Growth & Engagement 2.7 Set Up Your Business Key Performance Indicators To Measure Your SuccessLEVEL 3. Testing/Launch Stage – Gaining Traction 3.1 Create A Marketing Strategy & Find People Who Believe In What You Believe In 3.2 Build Brand Loyalty By Engaging With Your CustomersLEVEL 4 . Business Development – Expanding Your Business 4.1 Scale Up Operation, Legal Framework, Tax Structures, Upgrades Marketing Channels etc 4.2 Get Funding

Business Development

our services

We LOVE To See Businesses Position Themselves For The Future!

www.consultrnc.com

Page 5: RNC Consulting 4 Smart Marketing & Strategic PR 2015

Web Services

SEO Services & SEO Friendly Websites

our services

We found that not all websites are SEO friendly, and that no matter how pretty a site is if it is on page 13 then nobody sees it.

So we started to design SEO friendly websites that practically jumped to Page One all by themselves. Fully  optimized  from  the  ground up with  custom headers, call  to action forms, blog pages, contact pages,  social  share  buttons,  all  legal  disclaimer pages and a ton of SEO tools to help you maintain your website.  Each one of  our Website  Packages comes with Optimization.

www.consultrnc.com

Page 6: RNC Consulting 4 Smart Marketing & Strategic PR 2015

Web Services

SEO Services & SEO Friendly Websites

our services

We Will Bend Over Backwards To Help You Get Profit Producing Results With Our SEO Services & Packages

BASIC WEBMASTER SERVICEBasic Webmaster Service: No Contracts month to month webmaster service includes us becoming part of your team handling the monthly updates to your websites core functions, updates to plugins, theme, and WordPress structure. Doing monthly Malware & Virus checks. It also includes minor changes as needed, adding content written by you upon request, and gate keeping. (Forward any unknown emails or sales emails to us for verification. If any are worth you looking at we will let you know).

www.consultrnc.com

Page 7: RNC Consulting 4 Smart Marketing & Strategic PR 2015

Web Services

SEO Services & SEO Friendly Websites

our services

We Will Bend Over Backwards To Help You Get Profit Producing Results With Our SEO Services & Packages

WEBMASTER ON STEROIDSEnhanced Webmaster Service: Includes all of our basic webmaster service plus we optimize and maintain your business directory listings in 50 local directories, once optimized each month we add fresh content, pictures, services, menu item, what ever you need automatically for you. We add 1 form of optimized content to your website each month for the search engines to see and rank you better. This includes, RSS feed syndication, Social network updates, each month. Social content updates subject to your website being a WordPress CMS

www.consultrnc.com

Page 8: RNC Consulting 4 Smart Marketing & Strategic PR 2015

Web Services

SEO Services & SEO Friendly Websites

our services

www.consultrnc.com

Page 9: RNC Consulting 4 Smart Marketing & Strategic PR 2015

Web Services

SEO Services & SEO Friendly Websites

our services

All website packages include:

• Account setup and configuration• SEO-Friendly WordPress® content management• One year of DNS, domain registration, and website 

hosting for one domain• Installation of Google Analytics and Webmaster Tools• Built-in RSS for easy integration with other technologies• Planning of your site structure• Professional graphic design• Contact Form with email notification• DIY Content Updates and Flexibility• Basic SEO Planning using our standard checklist

www.consultrnc.com

Page 10: RNC Consulting 4 Smart Marketing & Strategic PR 2015

Web Services

SEO Services & SEO Friendly Websites

our services

Website add-ons available:

• Logo and brand development• Print & marketing collateral design• Social media setup and integration• Email & inbound marketing campaigns• Professional writing and blogging assistance• Ongoing internet/inbound marketing strategy 

and support• Integration with Hubspot and Salesforce

www.consultrnc.com

Page 11: RNC Consulting 4 Smart Marketing & Strategic PR 2015

Web Services

SEO Services & SEO Friendly Websites

our services

Other Services Are:

• Call Tracking• Webmaster Service• Website Designed• 50+ Business Listings• Content Posts• Social Marketing• Classifieds Marketing• Video Marketing , Internet Commercials, Explainer Videos

Each Business is Different.

Our services are NOT one size fits all.

Each Business is evaluated then

recommendations are made.

www.consultrnc.com

Page 12: RNC Consulting 4 Smart Marketing & Strategic PR 2015

Web Services

Internet Branded Web Marketing Packages

our services

Are you in the market for a Website that will work for you?

One that will accelerate your BRAND?

One that will have your consumers pulling out their credit cards?

At RNC we understand website aren’t just meant to be pretty anymore but work for you even while you are sleeping!

www.consultrnc.com

Page 13: RNC Consulting 4 Smart Marketing & Strategic PR 2015

Marketing Services

Full Serivce Marketing

our services

Creating a solid marketing plan is all about the end goal and objective, not just the here and now. We want to know what your vision is for your company, then we can work backwards to determine what will work best and be the most effective. At Limelight, we believe in an integrated approach for all of your marketing efforts. After all, they go hand-in-hand and should be managed by one team! From marketing strategy to creative design followed through with detailed execution, RNC becomes your marketing partner. Our services include branding, public relations, social media management, content marketing and, online and digital marketing campaigning.

www.consultrnc.com

Page 14: RNC Consulting 4 Smart Marketing & Strategic PR 2015

Marketing Services

Full Serivce Marketing

our services

Branding & Design:  Building a brand is more than just attractive design, it is thoughtful and synergistic with your core philosophies and company mission. It should evoke a feeling of what your company stands for…comfort, safety, delicious, reliable, “insert adjective here”. We understand that it is so much more than a logo slapped on various marketing materials, rather, it’s a story and helps to make connections. Those connections should help drive awareness, relevancy and value for your company or your product. We will work with you  to create an authentic design that helps to form the foundation of your brand.Your identity is created through its visual elements that must be consistent in design. We will create logos;  stationery; marketing collateral such as: brochures, flyers, websites, books; products and packaging; apparel; signage;  and, messaging. Everything we create should support your brand as a whole.

www.consultrnc.com

Page 15: RNC Consulting 4 Smart Marketing & Strategic PR 2015

Marketing Servicesour services

Public Relations: Every brand has a story and we want to help you shout it from the rooftops. Our public relations team has the media relationships and experience to effectively craft your message and get you in the Limelight. We will help you find your story, whether it be an event, company highlight, milestone or employee changes.  We also have extensive experience in crisis communications, public information, public involvement, community outreach and event planning.

Social Media Management:  Whether you have set up your social media pages or you are starting from scratch, we can help you create a social media plan that works for your brand. Just as every social media platform is different, so is every business objective; therefore, we customize our social media plan based on what YOU need. We work with Facebook, Twitter, LinkedIn, Pinterest, YouTube, Google+, Foursquare,  or any other platform that is the right fit for your business. We stay ahead of the trends, not behind them.

Full Serivce Marketing

www.consultrnc.com

Page 16: RNC Consulting 4 Smart Marketing & Strategic PR 2015

Marketing Servicesour services

We will:Create business accounts and profilesCustom branded designPage posting and engagement monitoring, including content developmentManage ad or offer campaignse-Newsletter design, content creation, database managementSEO services that work in collaboration with social media platformstraiing, consultations, workshops, presentations

Full Serivce Marketing

www.consultrnc.com

Page 17: RNC Consulting 4 Smart Marketing & Strategic PR 2015

Marketing Servicesour services

Content Marketing: The  latest  buzz   in  marketing  is  called content  marketing  and, basically,  it  means  you’re  sharing  information  to your  customers  and  prospects without selling them a hard pitch. Rather than pushing your products or services, you are providing  information that makes your prospect more  intelligent. This approach says that if we deliver consistent and relevant information to our buyers or prospects, they  will  ultimately  be  our  loyal  customers. RNC  can  work  with  your  business  to develop a content marketing strategy and create content that is shared through your website, blog, e-Newsletter, articles and various social media platforms.

Online and Digital Marketing: Through  website  design  and  development,  Search Engine Optimization  (SEO),  pay-per-click  ads,  local  business  directory  listings,  brand reputation  management,  and  mobile  marketing,  the  digital  and  online  marketing landscape can be difficult to navigate and it all starts with your website. Your website is often the first impression prospective clients or customers get and within seconds, decide whether or not you’re the right company to do business with.

Full Serivce Marketing

www.consultrnc.com

Page 18: RNC Consulting 4 Smart Marketing & Strategic PR 2015

Marketing Servicesour services

Experiential Marketing: Experiential  marketing  allows  customers  to  engage  and interact with brands, products, and services in sensory ways that provide a personal experience  to  help  people  connect  to  a  brand  and  make  intelligent  and  informed purchasing  decisions.  These  customer  experiences  through  events,  promotions, demonstrations, or tradeshows drive sales and increase brand image and awareness. It’s the difference between telling people about features of a product or service and letting them experience the benefits for themselves. When done right,  it’s the most powerful  tool  out  there  to  win  brand  loyalty.  Here  at  RNC,  our  results-driven expertise takes your brand beyond traditional marketing and brings it directly into the hands of your consumers. Allow us to conceptualize, plan and execute a customized interactive consumer experience that puts your brand into action. We provide a full suite  of  experiential  marketing  services  that  ensures  that  a  cohesive  message  is delivered from concept to execution.

Full Serivce Marketing

www.consultrnc.com

Page 19: RNC Consulting 4 Smart Marketing & Strategic PR 2015

Our ServicesPublic Relations

• RNC Consulting Public Relations is very strategic , some of our PR Services are 

• 1 year PR Plan we will write a 1 year plan and share Media List, Resources and tools as they pertain to your business. 

• Serve as your Publicist with a 6 month contract, in 6 months we will have a review and we can extend the contract further, if everything is satisfactory and you desire to set new goals or have a project that you would like RNC to assist with. 

• Media Coaching – RNC will assist in  preparing for Interviews & Red Carpet Events • Media Placement- RNC will assist in securing you Interviews, Blogger Buzz, Print Ad 

Magazines • Brand Campaign Creation• Product Information Sheets • Professional Media Kit Creation • Press Release Writing & Distribution • Event Planning & Management • Brand Ambassador 

www.consultrnc.com

Page 20: RNC Consulting 4 Smart Marketing & Strategic PR 2015

Programsour services

Our programs have been well thought out after researching the industries and markets of the Entrepreneur, Small Business Owner, Churches, Non-Profits, Realtors & Insurance Agents and companies, Lawyers who do NOT market.We have considered what we see as issues that we could provide our expertise in and offer solutions with our custom programs and training.

THE ENTREPRENEUR:Do you have a Start-up company? Are your sales low? Have a desire to be popular in your target market? Ready to open your next location? Is your time limited? Unsure where to start? We can help you with one of our marketing/pr packages below or we’d be happy to customize a package just for you!

www.consultrnc.com

Page 21: RNC Consulting 4 Smart Marketing & Strategic PR 2015

our servicesWhat will You Receive

•Vision Board Work Shop, getting clear on the vision •Management/Leadership Consultation• 10 Service hours/of coaching scheduled •Coaching is used to take a look at your current business model and marketing plan, set income goals , revamp, build a branding voice and more• Social Media Management• Promotional/Advertising Material Created for Brand• Event Management/Planning with setting up your first event, tradeshow, workshop, and/or webinar• Weekly Conference Call• After-Hour Correspondence this is for the entrepreneur that is still working 9 t 5 and building a business • Bi-monthly Meeting• Blueprint (marketing plan)• Public Relations Plan• Sales Development, Sales Pitching & Closing • Lead Generation

Programs

www.consultrnc.com

Page 22: RNC Consulting 4 Smart Marketing & Strategic PR 2015

our services

Small Business Owners

•Service Professionals: Stylist, Make Up Artist, Barbers •Brand Building website, marketing material such as business cards, flyers and branding and set up of Social Media Pages •Packaging your story , Portfolio, Photo Shoot this could be for the Salon Owner to highlight themselves and their team •Event Management, preparation for trade shows and competition , training implementation ( how to start your own in house training sessions on and off line )•RNC also creates content for implementation of class and can design and assist with implementing a online university

Programs

www.consultrnc.com

Page 23: RNC Consulting 4 Smart Marketing & Strategic PR 2015

our servicesChurchesWebsite Development Social Media Setup and Management – Social Media for Ministries With A PurposeSet Up of Church Directory and Other Programs and SoftwareMaintenance Training of Tech Teams & Committees Design & Implement Church Building ProgramsYouth Programs

Non ProfitsWebsite DevelopmentContent Creation Program Development Social Media Set UpSocial Media Marketing for Non- ProfitsTraining & Facilitating of workshops, retreats, and strategic planningsEvent Management: Workshops, Training, Retreats, Board Meetings, Fundraisers

Programs

www.consultrnc.com

Page 24: RNC Consulting 4 Smart Marketing & Strategic PR 2015

our services• Realtor/Insurance Agent• Website Development • Branding - Image Consulting & Creation

Of Marketing Material • Strategic Marketing Plan • Social Media Management Tiers• Sales Training & Leadership

Development • Event Management – Open House, Set

Up at Realtor Events• Demographic Research

Programs

Service Professionals/Boutique Owners• Service  Professionals/Boutique Owners•Website Development•Marketing Plan•Marketing Material Design & Print •Coupon Creation •Event Planning•Look Book Creation •Photography Planning•In House Social Media Training•Assist  with  preparation  for  Trade Shows, Fashion Shows & Events

www.consultrnc.com

Page 25: RNC Consulting 4 Smart Marketing & Strategic PR 2015

Fashion & Beauty Marketing

www.consultrnc.com

Page 26: RNC Consulting 4 Smart Marketing & Strategic PR 2015

Salon & Spa Marketing & Promotion

www.consultrnc.com

Page 27: RNC Consulting 4 Smart Marketing & Strategic PR 2015

Boutiques Buyers Program

www.consultrnc.com

Page 28: RNC Consulting 4 Smart Marketing & Strategic PR 2015

Talent/Model Package

www.consultrnc.com

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WEDDING ANNOUCEMENT

www.consultrnc.com

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Client Portfolioour services

Marketing Flyer Designs

www.consultrnc.com

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our servicesClient Portfolio

Marketing Flyer Designs

www.consultrnc.com

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ContinuedProduct Label &Media Kit Design

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Continued..

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Continued

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Client Portfolioour services

Book Mock Up Designs

www.consultrnc.com

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Client Portfolioour services

Logos

www.consultrnc.com

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Continued

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Continued

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Client Portfolioour services

Websites

www.consultrnc.com

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Our Services

RNC can tailor a package to fit your needsRequest A Free Consult Today.

www.consultrnc.com

Page 41: RNC Consulting 4 Smart Marketing & Strategic PR 2015

THANKS FOR WATCHING

Roberta Carter

www.consultrnc.com