Low Season StrategiesLiz Day

• Liz Day • Digital Marketing Manager• California born, Illinois

raised, and Colorado transplant

Dos

Negotiate commissions Promote inventory during

low season Promote inventory during

various need periods Utilize minimum night

stay requirements Promote higher priced

rooms

Work in an incentive to

book another

stay within X number of

days!

Meetings Incentives Conferences Exhibitions

Free WiFi Free

upgrades Free dining

credits Free

breakfast Free parking

Breweries and wineries Restaurants Chamber of Commerce Colleges or universities Events, festivals and fairs Outdoor activities, i.e. biking

Need: Weekday and Weekend Bookings

• $XX credit for dining/activities

• Late checkout Need: Advanced BookingsValid XX Through XXX

• Book 2 nights and receive XX% off 3rd night

• Book 3 nights and receive XX% off 4th night

• Book 4 nights and receive XX% off 5th night

Definitive Guide to Off Season Revenue:

www.RezStream.com/Low-Season

Conclusion

Email: Liz.Day@RezStream.com Direct Line: 303-872-0214

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