review squarespace vs ocoos
DESCRIPTION
A review of SquareSpace as a small business solution and the small business platform Ocoos.TRANSCRIPT
![Page 1: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/1.jpg)
Review SquareSpace vs Ocoos
An Analytical Bottom-up Approach
![Page 2: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/2.jpg)
Background SquareSpace
Pioneering DIY Website Company
WYSIWYG Editor (No HTML Coding)
Large Set of Template + API Interface for Web Developers
Claim Millions of Websites (founded in 2004)
![Page 3: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/3.jpg)
Background Ocoos
Next-Generation Platform (founded in 2012)
Integrated Homepage + eCommerce + Operations
Unique Solution for Service Providers
Unique Solution for B2B Cooperation
![Page 4: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/4.jpg)
What is the Purpose of a Website?
![Page 5: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/5.jpg)
Purpose of a Website
Homepage
Customer Engagement
Business Operations
Services, Support, and Cost
![Page 6: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/6.jpg)
Homepage Requirements for Success
Communicate Company Value Statement, Location, contact info, working hours clearly to the Customer
Communicate Trust through content and independent referrals
Optimize for Search (Newsletter, Calendar, Map, MetaData important)
Optimize for broad range of devices/browsers (mobile critical)
![Page 7: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/7.jpg)
Grades: Homepage Table
OCOOS SQUARESPACE
Personalized Website B A
User Optimized Website A B
Mobile Website A B
Blog/Newsletter A B – (minimal)
Public Calendar/Map A B – (minimal)
B2B Recommendations A Not Available
![Page 8: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/8.jpg)
Grades: Homepage Table
OCOOS SQUARESPACE
Personalized Website B A
User Optimized Website A B
Mobile Website A B
Blog/Newsletter A B – (minimal)
Public Calendar/Map A B – (minimal)
B2B Recommendations A Not Available
High Degree of Customization grounded in user behavior studies
![Page 9: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/9.jpg)
Grades: Homepage Table
OCOOS SQUARESPACE
Personalized Website B A
User Optimized Website A B
Mobile Website A B
Blog/Newsletter A B – (minimal)
Public Calendar/Map A B – (minimal)
B2B Recommendations A Not Available
Highly Customizable, lots of templates
![Page 10: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/10.jpg)
Grades: Homepage Table
OCOOS SQUARESPACE
Personalized Website B A
User Optimized Website A B
Mobile Website A B
Blog/Newsletter A B – (minimal)
Public Calendar/Map A B – (minimal)
B2B Recommendations A Not Available
Focused on user optimization based on state-of-art of user interaction.
![Page 11: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/11.jpg)
Grades: Homepage Table
OCOOS SQUARESPACE
Personalized Website B A
User Optimized Website A B
Mobile Website A B
Blog/Newsletter A B – (minimal)
Public Calendar/Map A B – (minimal)
B2B Recommendations A Not Available
Customer responsible for this function.
![Page 12: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/12.jpg)
Grades: Homepage Table
OCOOS SQUARESPACE
Personalized Website B A
User Optimized Website A B
Mobile Website A B
Blog/Newsletter A B – (minimal)
Public Calendar/Map A B – (minimal)
B2B Recommendations A Not Available
Platform Built to easily port to large range of devices and browsers
![Page 13: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/13.jpg)
Grades: Homepage Table
OCOOS SQUARESPACE
Personalized Website B A
User Optimized Website A B
Mobile Website A B
Blog/Newsletter A B – (minimal)
Public Calendar/Map A B – (minimal)
B2B Recommendations A Not Available
Most Templates port well, but no guarantee in future. Problem left to
customer.
![Page 14: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/14.jpg)
Grades: Homepage Table
OCOOS SQUARESPACE
Personalized Website B A
User Optimized Website A B
Mobile Website A B
Blog/Newsletter A B – (minimal)
Public Calendar/Map A B – (minimal)
B2B Recommendations A Not Available
Built-in Newsletter, important for SEO
![Page 15: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/15.jpg)
Grades: Homepage Table
OCOOS SQUARESPACE
Personalized Website B A
User Optimized Website A B
Mobile Website A B
Blog/Newsletter A B – (minimal)
Public Calendar/Map A B – (minimal)
B2B Recommendations A Not Available
Third-Party Plug-in
![Page 16: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/16.jpg)
Grades: Homepage Table
OCOOS SQUARESPACE
Personalized Website B A
User Optimized Website A B
Mobile Website A B
Blog/Newsletter A B – (minimal)
Public Calendar/Map A B – (minimal)
B2B Recommendations A Not Available
Built-in Public Calendar/Map .. Important for SEO
![Page 17: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/17.jpg)
Grades: Homepage Table
OCOOS SQUARESPACE
Personalized Website B A
User Optimized Website A B
Mobile Website A B
Blog/Newsletter A B – (minimal)
Public Calendar/Map A B – (minimal)
B2B Recommendations A Not Available
Third-Party Plugin
![Page 18: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/18.jpg)
Grades: Homepage Table
OCOOS SQUARESPACE
Personalized Website B A
User Optimized Website A B
Mobile Website A B
Blog/Newsletter A B – (minimal)
Public Calendar/Map A B – (minimal)
B2B Recommendations A Not AvailableAllow Businesses to easily co-market together
![Page 19: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/19.jpg)
Grades: Homepage Table
OCOOS SQUARESPACE
Personalized Website B A
User Optimized Website A B
Mobile Website A B
Blog/Newsletter A B – (minimal)
Public Calendar/Map A B – (minimal)
B2B Recommendations A Not AvailableNot Available
![Page 20: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/20.jpg)
Customer EngagementRequirements for Success
eCommerce Customers can buy your goods.Scheduling Customers can meet with you.Complex Payment Structures (Quote/Postpay, Deposit/POS)Questionnaire/Forms Capture customer informationBuilt-In Messaging Track customer engagementPDF documents (digital signatures, receipts, marketing)
![Page 21: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/21.jpg)
Grades: Customer Engagement
OCOOS SQUARESPACE
eCommerce Native(+ access to PayPal/Square)
External integration required (PayPal,
Authorize.net, etc.)Complex Transactions Native Only Donations
Built-In Discount Manager Native Native
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third Party
![Page 22: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/22.jpg)
Grades: Customer Engagement
OCOOS SQUARESPACE
eCommerce Native(+ access to PayPal/Square)
External integration required (PayPal,
Authorize.net, etc.)Complex Transactions Native Only Donations
Built-In Discount Manager Native Native
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third Party
On-demand native merchant services available and option to use
PayPal
![Page 23: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/23.jpg)
Grades: Customer Engagement
OCOOS SQUARESPACE
eCommerce Native(+ access to PayPal/Square)
External integration required (PayPal,
Authorize.net, etc.)Complex Transactions Native Only Donations
Built-In Discount Manager Native Native
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third Party
External Integration Required
![Page 24: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/24.jpg)
Grades: Customer Engagement
OCOOS SQUARESPACE
eCommerce Native(+ access to PayPal/Square)
External integration required (PayPal,
Authorize.net, etc.)Complex Transactions Native Only Donations
Built-In Discount Manager Native Native
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third Party
Complex Transactions (Deposit/POS, Quote/Postpay, etc)
![Page 25: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/25.jpg)
Grades: Customer Engagement
OCOOS SQUARESPACE
eCommerce Native(+ access to PayPal/Square)
External integration required (PayPal,
Authorize.net, etc.)Complex Transactions Native Only Donations
Built-In Discount Manager Native Native
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third Party
Optimized Support for Donations only
![Page 26: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/26.jpg)
Grades: Customer Engagement
OCOOS SQUARESPACE
eCommerce Native(+ access to PayPal/Square)
External integration required (PayPal,
Authorize.net, etc.)Complex Transactions Native Only Donations
Built-In Discount Manager Native Native
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third Party
Useful for Demand Generation and analysis of Advertising Channels
![Page 27: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/27.jpg)
Grades: Customer Engagement
OCOOS SQUARESPACE
eCommerce Native(+ access to PayPal/Square)
External integration required (PayPal,
Authorize.net, etc.)Complex Transactions Native Only Donations
Built-In Discount Manager Native Native
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third Party
Built-in
![Page 28: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/28.jpg)
Grades: Customer Engagement
OCOOS SQUARESPACE
eCommerce Native(+ access to PayPal/Square)
External integration required (PayPal,
Authorize.net, etc.)Complex Transactions Native Only Donations
Built-In Discount Manager Native Native
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third Party
Critical For Services
![Page 29: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/29.jpg)
Grades: Customer Engagement
OCOOS SQUARESPACE
eCommerce Native(+ access to PayPal/Square)
External integration required (PayPal,
Authorize.net, etc.)Complex Transactions Native Only Donations
Built-In Discount Manager Native Native
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third Party
Requires external integration
![Page 30: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/30.jpg)
Grades: Customer Engagement
OCOOS SQUARESPACE
eCommerce Native(+ access to PayPal/Square)
External integration required (PayPal,
Authorize.net, etc.)Complex Transactions Native Only Donations
Built-In Discount Manager Native Native
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third Party
PDF documents for display, digital signatures, and attached to receipts.
![Page 31: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/31.jpg)
Grades: Customer Engagement
OCOOS SQUARESPACE
eCommerce Native(+ access to PayPal/Square)
External integration required (PayPal,
Authorize.net, etc.)Complex Transactions Native Only Donations
Built-In Discount Manager Native Native
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third Party
Not Available
![Page 32: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/32.jpg)
Grades: Customer Engagement
OCOOS SQUARESPACE
eCommerce Native(+ access to PayPal/Square)
External integration required (PayPal,
Authorize.net, etc.)Complex Transactions Native Only Donations
Built-In Discount Manager Native Native
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third PartyMessaging to track customer-specific interactions easily
![Page 33: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/33.jpg)
Grades: Customer Engagement
OCOOS SQUARESPACE
eCommerce Native(+ access to PayPal/Square)
External integration required (PayPal,
Authorize.net, etc.)Complex Transactions Native Only Donations
Built-In Discount Manager Native Native
Online Scheduling Native Third Party
Documents Native Not Available
Built-In Messaging Native Third PartyExternal Integration required
![Page 34: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/34.jpg)
Business OperationsRequirements for Success
Domain and Hosting Simple AdministrationClient Management (CRM) Analysis and RemarketingSales Tracking Profitability AnalysisImport/Export to popular complementary applicationsDiscount Manager Demand + Measure ad channel impactCentralized Dashboard with POS Support
![Page 35: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/35.jpg)
Grades: Business Operations
OCOOS SQUARESPACE
Page Hosting Native Native
Client Management Native Third Party
Sales Tracking Native Only Inventory
Flexible Security Native Only Private Pages
![Page 36: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/36.jpg)
Grades: Business Operations
OCOOS SQUARESPACE
Page Hosting Native Native
Client Management Native Third Party
Sales Tracking Native Only Inventory
Flexible Security Native Only Private Pages
Built into licensing fee
![Page 37: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/37.jpg)
Grades: Business Operations
OCOOS SQUARESPACE
Page Hosting Native Native
Client Management Native Third Party
Sales Tracking Native Only Inventory
Flexible Security Native Only Private Pages
Part of base package
![Page 38: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/38.jpg)
Grades: Business Operations
OCOOS SQUARESPACE
Page Hosting Native Native
Client Management Native Third Party
Sales Tracking Native Only Inventory
Flexible Security Native Only Private Pages
CRM built for remarketing purposes with filters (data mining)
![Page 39: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/39.jpg)
Grades: Business Operations
OCOOS SQUARESPACE
Page Hosting Native Native
Client Management Native Third Party
Sales Tracking Native Only Inventory
Flexible Security Native Only Private Pages
External integration
![Page 40: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/40.jpg)
Grades: Business Operations
OCOOS SQUARESPACE
Page Hosting Native Native
Client Management Native Third Party
Sales Tracking Native Only Inventory
Flexible Security Native Only Private Pages
Sales Tracking to determine demand/profitability
![Page 41: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/41.jpg)
Grades: Business Operations
OCOOS SQUARESPACE
Page Hosting Native Native
Client Management Native Third Party
Sales Tracking Native Only Inventory
Flexible Security Native Only Private Pages
Inventory mgmt. provided
![Page 42: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/42.jpg)
Grades: Business Operations
OCOOS SQUARESPACE
Page Hosting Native Native
Client Management Native Third Party
Sales Tracking Native Only Inventory
Flexible Security Native Only Private Pages
Private Pages (customer only), Access Controls over marketing,
finance, data analytics for employees.
![Page 43: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/43.jpg)
Grades: Business Operations
OCOOS SQUARESPACE
Page Hosting Native Native
Client Management Native Third Party
Sales Tracking Native Only Inventory
Flexible Security Native Only Private Pages
Only Private Pages, no support for selective employee access for
website updates
![Page 44: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/44.jpg)
Services, Support, and CostRequirements for Success
Security Controlled access to enable coworkersAccess Password protected pagesSupport Chat or phoneCustomization Services AvailableSetup and Recurrent Cost Affordable
![Page 45: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/45.jpg)
Grades: Services, Support, & Cost
OCOOS SQUARESPACE
Support Telephone/Online Telephone/Online
Concierge Customization N/A
Cost $25/month $20/month
![Page 46: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/46.jpg)
Grades: Services, Support, & Cost
OCOOS SQUARESPACE
Support Telephone/Online Telephone/Online
Concierge Customization N/A
Cost $25/month $20/month
Access via telephone/online
![Page 47: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/47.jpg)
Grades: Services, Support, & Cost
OCOOS SQUARESPACE
Support Telephone/Online Telephone/Online
Concierge Customization N/A
Cost $25/month $20/month
Access via Telephone and Online
![Page 48: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/48.jpg)
Grades: Services, Support, & Cost
OCOOS SQUARESPACE
Support Telephone/Online Telephone/Online
Concierge Customization N/A
Cost $25/month $20/month
Customization services available via Concierge Program
![Page 49: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/49.jpg)
Grades: Services, Support, & Cost
OCOOS SQUARESPACE
Support Telephone/Online Telephone/Online
Concierge Customization N/A
Cost $25/month $20/month
No Customization
![Page 50: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/50.jpg)
Grades: Services, Support, & Cost
OCOOS SQUARESPACE
Support Telephone/Online Telephone/Online
Concierge Customization N/A
Cost $25/month $20/monthDIY licensing fee
![Page 51: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/51.jpg)
Grades: Services, Support, & Cost
OCOOS SQUARESPACE
Support Telephone/Online Telephone/Online
Concierge Customization N/A
Cost $25/month $20/monthTypical Fee for Business
![Page 52: Review SquareSpace vs Ocoos](https://reader033.vdocuments.us/reader033/viewer/2022061209/54868518b4af9fdc3d8b498a/html5/thumbnails/52.jpg)
Final Grade
Excellent Splash Page
Decent Product Gallery Integration
Total Business Solution
B2B Networking/Services