retailer success storyd3rl0r14s5hxqf.cloudfront.net/casestudy/mrwatch-case...retailer success story...

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MrWatch.com is a premier retailer of new, brand name watches and accessories. www.MrWatch.com OBJECTIVE: Achieve Sales Uplift using Social Media Influence 293% increase in Facebook fanbase in 3 months Extraordinarily high sales conversion rate of 32% for acquired Facebook fans $400,000 incremental revenue attributable to social commerce apps of ShopSocially Increase in qualified email subscribers with 13% of acquired fans also opting into email subscription “We are delighted with the incredible success from ShopSocially integration. We are now looking forward to adding additional apps on our site.” Jennifer Kasper Marketing Manager, MrWatch ShopSocially 339 N. Bernardo Avenue, Suite #200 Mountain View, CA 94043 Web: http://shopsocially.com Email: [email protected] Phone: 650 701 7759 Retailer Success Story

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Page 1: Retailer Success Storyd3rl0r14s5hxqf.cloudfront.net/casestudy/mrwatch-case...Retailer Success Story MrWatch realized the importance of using social media influence in context of commerce

MrWatch.com is a premier retailer of new, brand name watches and accessories.www.MrWatch.com

OBJECTIVE: Achieve Sales Uplift using Social Media Influence

293% increase in Facebook fanbase in 3 months

Extraordinarily high sales conversion rate of 32% for acquired Facebook fans

$400,000 incremental revenue attributable to social commerce apps of ShopSocially

Increase in qualified email subscribers with 13% of acquired fans also opting into email subscription

“We are delighted with the incredible success from ShopSocially integration. We are now looking forward to adding additional apps on our site.”

Jennifer KasperMarketing Manager, MrWatch

ShopSocially339 N. Bernardo Avenue, Suite #200Mountain View, CA 94043

Web: http://shopsocially.comEmail: [email protected]: 650 701 7759

Retailer Success Story

Page 2: Retailer Success Storyd3rl0r14s5hxqf.cloudfront.net/casestudy/mrwatch-case...Retailer Success Story MrWatch realized the importance of using social media influence in context of commerce

Retailer Success Story

MrWatch realized the importance of using social media influence in context of commerce to capitalize the high purchase intent of user on their e-commerce site. Using Get-a-Fan app of ShopSocially, they o�ered a 10% o� coupon to users who became Liked them on Facebook. Get-a-Fan app achieved this social interaction on-site and user never had to leave MrWatch website. The results were very exciting.

METHODOLOGY:

OBJECTIVE: Acquire Quality Facebook Fans

293% increase in Facebook fanbase in 3 months

High sales conversion rate of 32% for newly acquired Facebook fans

ShopSocially339 N. Bernardo Avenue, Suite #200Mountain View, CA 94043

Web: http://shopsocially.comEmail: [email protected]: 650 701 7759

RESULTS

Page 3: Retailer Success Storyd3rl0r14s5hxqf.cloudfront.net/casestudy/mrwatch-case...Retailer Success Story MrWatch realized the importance of using social media influence in context of commerce

Retailer Success Story

MrWatch wanted to make their site more social and increase the user engagement. Through social commerce module from ShopSocially, MrWatch incentivized users to drive word of mouth promotion by o�ering them a discount coupon. As users now feel they have “earned” the coupon, they converted at a higher rate, driving significant revenue uplift for social tra�c.

METHODOLOGY:

OBJECTIVE: Drive Word-of-Mouth Promotion and Revenue Uplift using Social Media

Thousands of incremental sales attributable to social commerce apps of ShopSocially

$400,000 incremental revenue due to social tra�c

ShopSocially339 N. Bernardo Avenue, Suite #200Mountain View, CA 94043

Web: http://shopsocially.comEmail: [email protected]: 650 701 7759

RESULTS

Like us & get10% o� now!