retail overview - etna - brazil - presenter paulo kruglensky model in brazil in...
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![Page 1: Retail Overview - Etna - Brazil - Presenter Paulo Kruglensky Model in Brazil In thecategoriesunwhichEtna operates, it offersthemostcomprehensiveportfolio ofproducts, making it oneofthemostimportantone-stop-shops](https://reader033.vdocuments.us/reader033/viewer/2022042708/5ae23abb7f8b9a5d648c616b/html5/thumbnails/1.jpg)
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Welcome
Headquarters – at the heart of São Paulo
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Unique Model in Brazil
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Etna in Numbers• CAGR 26,8% over the last 5 years
• 18 stores covering 83% of the potential
consumers market
• online store
• Total sales area: 90,000 m
• Warehouse: 37,000 m²
• 2,300 employees
• 2,000 Containers/ year
• 3,500 client´s deliveries /day
• 20,000 SKUs
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Etna’s aim to be the biggest and the best furniture and decoration company in Latin America.
We fascinate our clients with solutions and designproducts affordable for all, making every
moment of people’s life unique.
Etna is present in 83% of the furniture potential market.
The other 17% is attended by our online store.
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One Stop Shop: All solutions for the house in one place
Comprehensive Product Portfolio
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Marketing
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Unique Model in Brazil
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Unique Model in BrazilIn the categories un which Etna operates, it offers the most comprehensive portfolio of products, makingit one of the most important one-stop-shops for home textiles, carpets & curtains, lighting, furniture, home utilities and decoration.
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e x p e r i e n c e
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Specialized team of architects and designers who create different and innovative environments
Etna’s Experience
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Etna’s Experience
We provide a complete shopping experience, with ideas and trends in decorated environments by our architects.
The availability of most of their items for immediate withdrawal, opting for a service employee or self service.
Consumers have the feeling of walking in a mall where they can find everything for the home.
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p o r t f o l i o
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• We use the best of Brazilian wood;• Our products of stainless steel, acrylic and ethnic furniture are imported from countries like India, China, Morocco, Indonesia, among others.
Furniture
beds shelvesdressers sofas
tables chairs and stools
cabinets racks
racks and shelves
cabinets and
shelves office
child furniture
office furniture
garden furniture
furniture for
children youth
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2013
500,000 towels; 350,000 carpets; 250,000 pillows;
Bed and Bath
quilts
towels
bath carpets
bath accessories
bathrobes
baby bed
duvet covers
bed accessories
pillow duvets
blankets tablecloth
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Decor
pillows
personal care
scent diffusers
stickers, frames
and panels
wallpapers
ethnic products
garden pet shop
sculpturesdecorative
objects
artificial plants
photo album
watches
candlesticks
• The largest importer decor Latin America
futtons
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• We sell lampshade and columns with different design and high quality at the lowest price in the market
Lighting
lighting accessories
summits
lampshade table lamp bases
ceilings floor uplights
lighting floor
spots
heaters
fans
night lightlamps
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• The largest seller of skin rugs in Latin America
Carpets and Curtains
doormats rugs
curtains
accessories curtain
carpets
accessories carpets
Special measures carpets
blinds
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• We sell about 257,000 sets of cups and cups per year.
Kitchenware and Houseware
BBQ cutlery tableware cups and bowls
bar disposable eletronics bags
organisers hooks bathroom child office
laundry accessories
kitchenoven and
stove
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p a r t n e r s h i p
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Strategic Partnership