results 3q16 - b2w · 3t15 3t16 55% 94% 22 new clients, representing more than 5 million new...

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NOVEMBER 11, 2016 RESULTS 3Q16

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Page 1: RESULTS 3Q16 - B2W · 3T15 3T16 55% 94% 22 new clients, representing more than 5 million new deliveries per year; Through the agreement with Vialog, B2W will have more capilarity

NOVEMBER 11, 2016

RESULTS

3Q16

Page 2: RESULTS 3Q16 - B2W · 3T15 3T16 55% 94% 22 new clients, representing more than 5 million new deliveries per year; Through the agreement with Vialog, B2W will have more capilarity

AGENDA 3Q16

1. RESULTS 3Q16

2. OPERATIONAL HIGHLIGHTS

3. INVESTMENTS

2

4. Q&A SESSION

Page 3: RESULTS 3Q16 - B2W · 3T15 3T16 55% 94% 22 new clients, representing more than 5 million new deliveries per year; Through the agreement with Vialog, B2W will have more capilarity

1. MAIN INDICATORS – 3Q16

NEW CLIENTS¹

+375

Thousand

MARKET SHARE (%)

27.1%+1.2 p.p.

MOBILE (% Traffic)

52.2%+17.1 p.p.

MARKETPLACE (% Total GMV)

18.7%+8.7 p.p.

TOTAL GMV (R$)

3,060 MM+15.8%

MARKETPLACE GMV (R$)

571 MM+117.2%

Marketplace GMV LTM¹: R$ 1.7 Billion (+203%)

1 Last twelve months 3

Page 4: RESULTS 3Q16 - B2W · 3T15 3T16 55% 94% 22 new clients, representing more than 5 million new deliveries per year; Through the agreement with Vialog, B2W will have more capilarity

4

2. MARKET SHARE

Leadership position of B2W Digital in Latin America.

4

Page 5: RESULTS 3Q16 - B2W · 3T15 3T16 55% 94% 22 new clients, representing more than 5 million new deliveries per year; Through the agreement with Vialog, B2W will have more capilarity

5

2. VIRTUOUS CIRCLE

5

E-commerceStock-out: -3,1p.p (vs 2T16)

SUPPLY CHAINProductivity gain in the

DCs of 12% (vs 3T15)

COSTUMER SERVICE73% return to doing business

vs 47% of competitors¹.

Marketplace (3P)+2 millions of items

Assortment: +200% (vs 3T15)

Traffic+28%

3Q15 vs 3Q16

Sellers+1.900

3Q16 vs 4Q15

Clients+375 mil

LTM

Assortment+127%

3Q15 vs 3Q16

B2W PLATFORM

Better

shopping

experience

due to the

excellence

in operation

and the

management

of commercial

variables.

¹Source: Reclame Aqui

Page 6: RESULTS 3Q16 - B2W · 3T15 3T16 55% 94% 22 new clients, representing more than 5 million new deliveries per year; Through the agreement with Vialog, B2W will have more capilarity

6

2. MARKETPLACE GMV GROWTH

More than 4,400 sellers in the platform (+1,900 compared to the end of 2015).

Marketplace participation in total GMV reached 18.7% in 3Q16 (+8.7 p.p. vs 3Q15).

B2W’s Marketplace grew 203% in the last 12 months, reaching R$ 1.7 billion in GMV.

Marketplace GMV (R$ MM)Marketplace GMV (R$ MM)Marketplace participation in

Total GMV (%)

4Q153Q15

359

261

1Q16

348

3Q16

LTM

553

1,676

3Q15

LTM3Q16

14.2%

15.9%

9.6%

10.1%

18.7%

2Q16

571

+2.8x391

6

Page 7: RESULTS 3Q16 - B2W · 3T15 3T16 55% 94% 22 new clients, representing more than 5 million new deliveries per year; Through the agreement with Vialog, B2W will have more capilarity

7

2. NEW PARTNERSHIPS IN MARKETPLACE

In line with the strategy to integrate new stores of various sizes and

across multiple sectors, B2W stablished new important partnerships.

7

Page 8: RESULTS 3Q16 - B2W · 3T15 3T16 55% 94% 22 new clients, representing more than 5 million new deliveries per year; Through the agreement with Vialog, B2W will have more capilarity

25

2

1

1

2. LOGISTICS AND OPERATION

2T15 2T16

96

176

+81%

Number of Hubs

10

Distribution Centers

National Coverage with

176 hubs

B2W DISTRIBUTION UNIT

Distribution Unit participation in deliveries:

3T15 3T16

55%

94% 22 new clients, representing more than 5 million new

deliveries per year;

Through the agreement with Vialog, B2W will have more

capilarity in the southern region.

+

Vialog Operation (40 hubs)

+39 p.p.

Page 9: RESULTS 3Q16 - B2W · 3T15 3T16 55% 94% 22 new clients, representing more than 5 million new deliveries per year; Through the agreement with Vialog, B2W will have more capilarity

2. MOBILE AND TECHNOLOGY

9M16: B2W’s apps were downloaded

3.6 million of times (+171% vs 9M15).

52.2%

34.8%

3Q15 3Q16

+ 17.4 p.p.

Traffic by mobile

devices

9

B2W Digital’s leadership in

migration from e-commerce to

m-commerce.

Page 10: RESULTS 3Q16 - B2W · 3T15 3T16 55% 94% 22 new clients, representing more than 5 million new deliveries per year; Through the agreement with Vialog, B2W will have more capilarity

2. DIGITAL SERVICES

B2W Services: complete solutions in the technology and logistics verticals.

10

Artificial

Intelligence

Tracking

Software

(TMS)

Mktplace

WhatsApp

Instagram

Mktplace

Integration

Online

Security

Pricing

Intelligency

(online and

offline)

Market

Campaigns

Magento

Technology

Delivery

(Small

Packages)

Delivery

(Large

Packages)

SEO,

Algorithms

Back-office

Systems

Front-

Office

Systems

B - Logistics

A+B - B2W Services

Scalable IT

Platform

Consumer

Experience

Intelligence/

Analytics

Marketplace

Integration

[BFF] Management

Systems

Last Mile Solution/

Delivery

[B] Seller

[BFF] B2W

Fulfillment

IT/Online

Solutions

2013 2014 2015 2016

A - Technology

Delivery

(Small

Packages)

Page 11: RESULTS 3Q16 - B2W · 3T15 3T16 55% 94% 22 new clients, representing more than 5 million new deliveries per year; Through the agreement with Vialog, B2W will have more capilarity

2. CUSTOMER SERVICE

¹ According to Reclame Aqui

B2W won, once again, many categories of the Época Reclame Aqui Award 2016: E-

Commerce – Appliances – Big Opperations (Americanas.com); Banks and

Financial Services Cards – Retail (Submarino Card); Logistics and

Transportation (Direct).

#3COMPETITORS

Average grade¹ 4.37.0

Solution index¹ 67%

Would buy again¹ 47%

11

B2W continues to be recognized as best-in-class for its

customer service.

90%

73%

Page 12: RESULTS 3Q16 - B2W · 3T15 3T16 55% 94% 22 new clients, representing more than 5 million new deliveries per year; Through the agreement with Vialog, B2W will have more capilarity

3. INVESTMENTS

12

201520142013 201520142013

Note: Total Capex of R$ 714mm, R$ 812mm, R$ 808mm and R$ 330,5mm in 2013, 2014, 2015 and 9M16, respectively.

12%

9%

7%60%

68%

76%

9M16

4,2%

9M16

129%

B2W will continue to invest in the digital platform it has built,

monetizing all areas of the business.

Continuous reduction of CAPEX as a %

of total GMV...

…and increase of coverage of

CAPEX by EBITDA.

Increase of

EBITDA/CAPEX

coverage

Reduction of CAPEX

as % of total GMV

The CAPEX of 3Q16 totaled R$96,6 millions (3.2% of total GMV) and the EBITDA

Coverage Index in the same period was 146%.

Page 13: RESULTS 3Q16 - B2W · 3T15 3T16 55% 94% 22 new clients, representing more than 5 million new deliveries per year; Through the agreement with Vialog, B2W will have more capilarity

18

The Digital Platform

that connects People,

Businesses, Products

and Services.

Page 14: RESULTS 3Q16 - B2W · 3T15 3T16 55% 94% 22 new clients, representing more than 5 million new deliveries per year; Through the agreement with Vialog, B2W will have more capilarity

3Q16 Earnings Call

and Webcast

Investor Relationswww.b2wdigital.com

[email protected]

Telephone: +55 (21) 2206-6000