Researching the market place

Q Media packFounded in 1986

First issue October 1986

Target audience- 30 and upwards (Recommended for adults)

Launched radio station in June 2008

Published Monthly Magazines

Holds Q awards every year to celebrate popular artists and songs.

Single copy subscription figures are 25000

Majority of magazine is filled with exclusive interviews to find more about the people behind the bands rather than listing and reviewing songs too much.

Circulation- 88,420

Readership- 473,000

ABC1 Profile- 68%

Median age- 29

Male 75% Female 25%

Mission- ‘Q is a bastian for music of substance – guiding its readers through just the good stuff in all forms of music each month via its unparalleled access and Q Review, the world’s biggest and best music guide.’

Kerrang media packFounded in 6th of June 1981.

Website generates on average 66,000 views a month

Target audience mainly 16-25

Median age of sales is 22

Readership- 396,000 87% of readers buy every issue

Circulation- 44,013

ABC1 Profile- 52%

Readers are heaviest consumers of music avg albums per month

‘Where young people go to be thrilled by loud sounds’

Uk based to mainly promote rock music

Published by Bauer Media Group

In the early 2000’s it became the best-selling music magazine in the UK

Original owner was United Newspapers who then passed it on to EMAP in 1991 then to Bauer Media group currently.

Named after a sound made when you play a power chord on an electric guitar

Mission- To open younger readers up to new genres and artists of music that they may be interested in. Keeping a balance of bands and scenes consistently. To make readers aware over the biggest things going on in the music world each week/.

Q

Price- £4.50

Frequency of publication- Monthly

Issue size (Number of pages)-100-150

Regular content-

Reviews

Competitions

Local gigs

Feature articles-

Green day interview

Metallica interview

Johnny Marr interview

Q awards 2016

Website- http://www.qthemusic.com/

Kerrang!

Price- £2.50

Frequency of publication- Weekly

Issue size- 60 pages

Regular content-

-Posters

-Advertising

-Song reviews

-Competition

-Gig list

Feature articles-

(Interviews and news on popular bands at the time)

Twenty-One Pilots best song list

Asking Alexandria interview

Website- http://www.kerrang.com/

Q

Price- £4.50

Frequency of publication- Monthly

Issue size (Number of pages)-100-150

Regular content-

Reviews

Competitions

Local gigs

Feature articles-

Green day interview

Metallica interview

Johnny Marr interview

Q awards 2016

Website- http://www.qthemusic.com/