researching the market place
TRANSCRIPT
Researching the Market Place
This is the start of the main task. I have been asked to research the
market place, here is what I found.
• Price: £2.30• Frequency of publication: Weekly• Issue size: 68 pages• Feature articles: NEWS RADAR LIVE! REVIEWS THE MOMENT THAT...• Regular content: LETTERS VOCALS VS MY MUSIC ROOTS GEAR & CROSSWORD NME TV 12 STEPS• Target Audience: Men 17-30 Male/Female 73%/27% Average age 25 73% ABC1http://www.nme.com/mediapack/pdf/nme_media_information_full.pdf
• Price: £4.50• Frequency of publication: Monthly• Issue size: 148 pages• Regular content: All back to my place Theories, Rants, ETC Ask Fred Hello Goodbye• Feature articles: Photo gallery Competitions Interviews Disc of the Day Video Blog
Mojo Extras• Target Audience: 77% male 63% ABC1http://www.bauermedia.co.uk/Brands/Mojo/
• Price: £3.90• Frequency of publication: Monthly• Issue size: 166 pages – 126 pages of editorial produced by Q Magazine and 40 pages of
advertisement.• Regular content: Q MAIL Q50 SUBSCRIPTIONS CROSSWORD TEN COMMANDMENTS
• Target Audience: Median age of 29 Male/Female 75%/25% 68% ABC1• Feature articles: NEW!
WHERE ARE THEY NOW? CASH FOR QUESTIONS A ROUND WITH... AT HOME WITH... THE Q LIST THE Q INTERVIEW
http://bauermediaadvertising.com/uploads/Q-MediaPack-2011.pdf