research now® panel book · panel book. leading digital data ... • me t ngssys oi praet •...
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Leading Digital Data Collection Worldwide
Who is Research Now?As the established expert in digital market research data, Research Now optimizes market research through its data assets, innovative solutions, and consultative services to drive better business decisions and results for companies and agencies around the world. Founded in 1999, we were pioneers in originating online data sampling and created the first B2B panel, and continue to provide robust research data through rigorous first-party consumer and B2B data collection for more than 3,000 clients worldwide. As a trusted provider of comprehensive research services and data solutions – such as survey programming and optimizing sampling, and feature-rich automated research, integrated data, and advertising measurement – we enable powerful insights for competitive advantage.
Our Approach to Data QualityFrom simple to complex surveying, Research Now has proven to be the leading online sample provider globally across all audience types. Quality data requires the strongest online panels, industry leading technologies and top research talent to execute flawless data collection.
Our Total Research Quality® system is a comprehensive integrated system of tools, metrics, procedures, and policies that operates throughout the entire lifecycle of each panelist across every project we complete to ensure our clients are receiving the highest quality data available. The system begins long before the data is collected and ends long after the analysis is complete.
Source: 2014 – 2017 Annual Survey of Market Research Professionals (MarketResearchCareers.com)
40+panelists in
countries11M+
panelists worldwide
140M+finished surveys
annually
1,100+panel profile
attributes
240M+questions answered daily
Panel RecruitmentAt the heart of Research Now are our highly-diversified panels. We acquire panelists through three distinct programs: eRewards® opinion panel, Valued Opinions® panel, and Peanut Labs® program. Through the network effect of these in-house assets, Research Now can give you access to one of the largest representative and highest quality audiences in the industry.
We have the ability to deliver census-balanced general population consumer data, and with our deep panel profiling, we make it easier and more efficient to reach complex audiences. Our recruitment methods allow you to gain accessto hard-to-reach business professionals and consumers, including low-incidence audiences, who are less likelyto join panels.
• Access to more than 180,000 physicians, nurses, and other healthcare professionals via our "By-Invitation-Only"® recruitment methodology
• One of the largest, highest-quality medical market research panels available to the professional healthcare community
• These healthcare professionals enjoy making a difference and sharing their expertise through their membership. They are given monetary incentives for completing surveys and are able to redeem a virtual e-Rewards Medical Visa® Prepaid Card (currently only US), physical Prepaid Card or check
Healthcare Specialty Panel
Connect to hard-to-reach healthcare professionals via our e-Rewards® Medical Market Research® panel.
Research Now works to optimally blend these assets based on your project needs with a specific strength in large, census-balanced sampling that generates consistent, quality research data.
It’s important to understand the heart of our panel members. Engaging our participants is crucial to ensure we deliver the highest quality for our clients. If our members are attentive and content, that means accurate, thoughtful answers and, ultimately, better data quality.
How We RecruitWe partner with over 60leading global brands to enable a "By-Invitation-Only"® recruitment methodology
Members are recruited in partnership with over 70 global online publishers
Participants are recruited via hundreds of websites and online communities
Who We ReachThe highest-quality globalresource to reach B2B andB2C audiences
A broad reach of diverse audiences on a global scale
Unique access tohard-to-reach online(e.g. Youth) audiences
How ManyWe Reach
4 million unique participants in the 10 key global research markets
4.1 million uniqueparticipants in 39 global research markets
2.9 million annualparticipants across29 countries
Why PeopleTake Our Surveys
Members earn points forcompleted surveys that are transferable to loyalty rewards applicable to the partner they’ve joined through
Members are enticedwith monetary incentives with the ability to redeem through specific mechanisms or vouchers
Participants are rewarded virtual currency relevantto the publisher theyjoined through
®
Global Panel Footprint
Australia l Brazil Canada l France Germany l ItalyMexico l Spain Netherlands
United KingdomUnited States
Consumer,Business
& Social Media
Bahrain l Denmark Finland l India
Norway l QatarSaudi Arabia South Africa
Sweden Switzerland
United Arab Emirates
Consumer& Business
Canada France
Germany Italy
Spain United Kingdom
United States
Argentina l Austria l Belgium Chile l China l Czech Republic Greece l Hong Kong l Hungary
Indonesia l Ireland l Japan Malaysia l New Zealand
Poland l Portugal I Singapore South Korea I Taiwan
Thailand l Turkey
Consumer
HealthcareProfessionals,
Patients& Consumer
Ailments
Data Collection
Data quality is at the forefront of Research Now’s role as the leading provider of digital data. Our recruitment methodologies ensure our panels are comprised of real people who are giving considered, accurate responses.
We Know Who Our Panelists Are and We Keep Them Safe
Research Now tracks and stores all panel member activity and assigns a unique ID number which stays with thepanelist throughout their entire panel membership. These tracking records consist of profile information provided during enrollment, profile updates, survey screeners, past survey participation, and client feedback. In addition to this, our member privacy policies ensure respondents' identities are protected when supplying data to our clients.
Data Cleaning & Analysis
Research Now monitors the quality of our data through various quality checks, as part of the Total Research Quality system, to save you time and give you confidence in data accuracy. These quality checks include participation limits, screening questions, digital fingerprinting, random and illogical responding, capturing and removing flatliners and speeders, and more.
We also regularly measure panelist satisfaction on elements such as frequency of invitations, value and diversity of incentives and redemption choices, their willingness to complete various lengths of surveys, and our level of responsiveness to any questions or concerns they share with our Member Services team.
Business
Basic Attributes • Business Type• Industry Segment • Annual Revenue • Number of Employees at All Locations • Number of Employees at Local Location
Business Professional• Title• Occupation• Functional Role• Purchase Decision Makers• Primary Role• Human Resources Role
Expanded Business Variables by Industry• Business Services• Computer Hardware• Computer Software• Consulting• Consumer Products• Consumer Services• Entertainment / Sports• Energy & Utilities / Oil & Gas• Food / Beverages / Restaurant • Media / Publishing• Non-Profit • Retail• Telecommunications • Equipment • Travel / Hospitality / Leisure Legal Services • Legal Occupation• Legal Role
Real Estate • Type of Business• Primary Real Estate Role Banking / Financial Services / Insurance • Type of Business• Primary Role
Transport & Logistics• Type of Business• Professional Driver Work Type
Education• Educator Role• Educator – Education Level Type • Educator – Educational Institute Government / Military • Law Enforcement / Emergency
Service Types• Military Branch of Part-Time Service• Military Branch Served• National Guard Service Branch • Military Service Status• Government Level of Employment Business Owner• Type of Business Owned / Operated• Type of Personal Service Healthcare• Healthcare / Medical Professionals • Nursing• Physician Primary Specialty
ITDM / IT Roles• Type of IT Professional• Developer Roles• Primary IT Functions/Responsibility• Roles in Various IT Areas Including: • PCs, Tablets, or Client Devices • Mobile Technology/Applications • Servers • Data Center • Cloud Computing • Network/Data Technology • Voice Technology • Business Applications & Process • Software • Business Intelligence, Big Data, • Analytics • Virtualization Software • Unified Communications
Selected Panel AttributesResearch Now maintains over 1,100 attributes collected across our B2B and B2C panels.
Basic Demographics• Gender• Age• Marital Status• Language• Number in Household• Children• Education• Household Income• Employment Status• Own or Rent• Region• Sexual Orientation• Religious Affiliation • Ethnicity or Race• Hispanic Origin• Registered Voter• Political Party Affiliation• Voter History
Automotive• Vehicles in Household• Type of Automobile• Primary Make, Model, Year• Secondary Make, Model, Year• DIY Maintenance • Intent to Buy
Home Features / Improvements • Home Improvement/ Upkeep / Repair • Role in Decision Making• Lawn Equipment Used Utilities • Service Provider• Role in Decision Travel for Leisure • Travel Websites Used• Car Rentals• Airlines• Hotels
Interests / Hobbies• General• Health / Fitness / Wellness• Hobbies / Leisure • Outdoor Activities• Sports Activities
Consumer
Electronics / Gadgets • Electronic Devices Owned (32 types)• Desktop & Notebook Computer
(19 brands)• Printer (14 brands)• Tablet or e-Reader (49 brands)• Online Activities • Internet (30 Providers)• Video Game Accessories • Video Game System (13 brands)
Mobile Phone • Mobile Phone Use• Type of Mobile Phone• Mobile Only Phone User• Operating Systems • Network Providers (16 providers)• Average Monthly Billing • Contract Type• Plan Type• Role in Decision• Phone Brand (22 brands)
Tobacco Products• Products Used• Cigarettes by Brand (37 brands)• Smoking Habits & History• Smoking Cessation or Alternatives Used
Department Stores• Shopping Frequency • Items Purchased
Dining Out• Frequency • Amount Spent Per Person• Type of Restaurant • Considerations Insurance • Auto Insurance Provider (152 providers)• Home Insurance Provider (152 providers)• Health Insurance Provider (66 providers)• Health Insurance Coverage
Consumer Banking • Interest• Financial Advice (11 services)• Online Trading Accounts• Financial Advisor • Investment Account Types (13 types)• Investment Account Firm• Primary Brokerage Firm• Type of Checking Account• Primary Mutual Fund Firm (61 firms)• Retirement Firm (26 firms) • Total Investable Assets • Type of Investment • Financial Products • Credit Cards • Financial Institutions (134 banks)
Groceries• Primary Shopper• Stores Shopped (56 stores)• Amount Spent Per Week
Beer, Wine, Liquor • Beverage Consumption• Beer Consumption • Domestic / Import / Craft Beer Brands
(76 brands)• Wine Purchases • Liquor Type & Brands
Entertainment • Television• Books• Movies• Music• Magazine Readership
(40 genres, 270 titles)• Radio Stations (39 markets)
General Household• Pets or Animals• Recreational Vehicles
Ailments and Health Conditions• Allergy / Asthma / Respiratory• Arthritis / Joint Ailments• Autoimmune / Blood• Cancer• Cardiovascular / Heart• Diabetes / Thyroid / Obesity• Gastric / Digestive / Urinary• Male / Female Health• Mental Health• Neurologic / Nervous• Pain• Skin / Dermatologic• Sleep Disorders• Vision / Hearing Impairments
16% 12% 20% 17% 13% 12% 5% 5%
$15K-$25K
$25K-$49K
$75K-$99K
$50K-$74K
$100K- $149K
$150K- $199K
>$200K< $15K
Gender:
Income:
Education:
Female
56%
Male
44%
Age:
18% 22% 1% 17%
12% 27% 3%
65+
18-24
25-34
35-44
6%
29%
27%
16%
45-54
12%
55-64
10%
Canada
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
29% 21% 17% 12% 12% 4% 5%
$25K-$49K
$50K-$74K
$75K-$99K
$100K- $149K
$150K- $199K
>$200K< $25K
Gender:
Income:
Education:
United States
65+
13-2425-34
35-447%
23%27%
18%
45-54
14%55-64
11%
Female
62%
Male
38%
Age:
10% 16% 5% 25%
14% 26% 2% 2%
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
Gender:
Income:
Education:
Belgium
13-17
65+
18-24
25-34
35-44
2%7%
18%
22%
20%
45-54
18%
55-64
13%
Female
61%
Male
39%
Age:
32% 38% 16% 7% 4% 2% 1%
€20K-€39K
€40K-€59K
€60K-€79K
€80K- €119K
€120K- €199K
>€200K< €20K
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
17% 37% 16% 6%
13% 10% 1%
29% 34% 17% 9% 5% 4% 1%
Gender:
Income:
Education:
Austria
Female
57%
Male
43%
Age:
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
2% 32% 8% 5%
9% 43% 1%
13-17
65+
18-24
25-34
35-44
5%3%
28%
28%
17%
45-54
13%
55-64
7%
€20K-€39K
€40K-€59K
€60K-€79K
€80K- €119K
€120K- €199K
>€200K< €20K
17% 20% 17% 23% 13% 6% 4%
Gender:
Income:
Denmark
Female
56%
Male
44%
Gender:
Income:
Education:
Czech Republic
13-17
65+
18-24
25-34
35-443%
4%
21%
26%
22%
45-54
15%
55-64
9%
Female
68%
Male
32%
Age:
Education:
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
21% 35% 10% 13%
8% 12% 1%
13-17
65+
18-24
25-34
35-44
5%8%
31%
18%
13%
45-54
14%
55-64
12%
Age:
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
13% 62% 15% 0%
4% 4% 1%
110K kr-219K kr
220K kr-329K kr
330K kr-549K kr
550K kr- 769K kr
770K kr- 989K kr
>990K kr< 110K kr
120K Kč-239K Kč
240K Kč-359K Kč
360K Kč-599K Kč
600K Kč- 839K Kč
840K Kč- 1.79M Kč
>1.80M Kč< 120K Kč
20% 21% 20% 25% 9% 3% 2%
Kč
kr
17% 20% 17% 23% 13% 6% 4%
Gender:
Income:
Denmark
Female
56%
Male
44%
Gender:
Income:
Education:
Czech Republic
13-17
65+
18-24
25-34
35-443%
4%
21%
26%
22%
45-54
15%
55-64
9%
Female
68%
Male
32%
Age:
Education:
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
21% 35% 10% 13%
8% 12% 1%
13-17
65+
18-24
25-34
35-44
5%8%
31%
18%
13%
45-54
14%
55-64
12%
Age:
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
13% 62% 15% 0%
4% 4% 1%
110K kr-219K kr
220K kr-329K kr
330K kr-549K kr
550K kr- 769K kr
770K kr- 989K kr
>990K kr< 110K kr
120K Kč-239K Kč
240K Kč-359K Kč
360K Kč-599K Kč
600K Kč- 839K Kč
840K Kč- 1.79M Kč
>1.80M Kč< 120K Kč
20% 21% 20% 25% 9% 3% 2%
Kč
kr
Gender:
Income:
Education:
Finland
Female
57%
Male
43%
Age:
Bachelor’s Degree Master’s Degree
Some College orFurther Education
Doctoral orProfessional Degree
Vocational orTechnical Degree
< High SchoolGraduate
High SchoolGraduate
22% 11% 15% 8%
14% 29% 1%
13-17
65+
18-24
25-34
35-44
5%6%
26%
20%
17%
45-54
15%
55-64
11%
€20K-€39K
€40K-€59K
€60K-€79K
€80K- €199K
€120K- €199K
>€200K< €20K
32% 31% 19% 11% 6% 2% 1%
37% 30% 15% 7% 11%
€20K-€39K
€40K-€59K
€60K-€79K
>€80K< €20K
Gender:
Income:
Education:
France
65+
18-24
25-34
35-44
5%
31%
25%
18%
45-54
13%
55-64
8%
Female
53%
Male
47%
Age:
8% 19% 21% 16%
17% 8% 11%
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
32% 30% 15% 8% 5% 3% 7%
€20K-€39K
€40K-€59K
€60K-€79K
€80K- €119K
€120K- €159K
>€160K< €20K
Gender:
Income:
Education:
Germany
13-17
65+
18-24
25-34
35-44
4%3%
29%
30%
16%
45-54
12% 55-64
6%
Female
49%
Male
51%
Age:
7% 36% 14% 3%
8% 29% 3%
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
Gender:
Income:
Education:
Ireland
15-1765+
18-24
25-34
35-44
2%2%
22%
27%
24%
45-54
15%
55-64
8%
Female
68%
Male
32%
Age:
24% 15% 2% 15%12% 32%
PostgraduateDegree
Some Collegeor FurtherEducation
Vocationalor Technical
Degree
40% 40% 9% 6% 3% 2% 1%
€20K-€39K
€40K-€59K
€60K-€79K
€80K- €99K
€100K- €149K
>€150K< €20K
UniversityDegree
SecondaryEducation
SomeSecondaryEducation
32% 30% 15% 8% 5% 3% 7%
€20K-€39K
€40K-€59K
€60K-€79K
€80K- €119K
€120K- €159K
>€160K< €20K
Gender:
Income:
Education:
Germany
13-17
65+
18-24
25-34
35-44
4%3%
29%
30%
16%
45-54
12% 55-64
6%
Female
49%
Male
51%
Age:
7% 36% 14% 3%
8% 29% 3%
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
Gender:
Income:
Education:
Ireland
15-1765+
18-24
25-34
35-44
2%2%
22%
27%
24%
45-54
15%
55-64
8%
Female
68%
Male
32%
Age:
24% 15% 2% 15%12% 32%
PostgraduateDegree
Some Collegeor FurtherEducation
Vocationalor Technical
Degree
40% 40% 9% 6% 3% 2% 1%
€20K-€39K
€40K-€59K
€60K-€79K
€80K- €99K
€100K- €149K
>€150K< €20K
UniversityDegree
SecondaryEducation
SomeSecondaryEducation
Gender:
Income:
Education:
Netherlands
13-17
65+
18-24
25-34
35-44
5%8%
29%
22%
13%
45-54
13%
55-64
11%
Female
43%
Male
57%
Age:
28% 34% 18% 10% 5% 5% 1%
20K ƒ-39K ƒ
40K ƒ-59K ƒ
60K ƒ-79K ƒ
80K ƒ- 99K ƒ
100K ƒ- 299K ƒ
>300K ƒ< 20K ƒ
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
14% 17% 12% 3%
16% 35% 3%
Gender:
Income:
Education:
Italy
Female
48%
Male
52%
Age:
39% 35% 12% 3%5% 6%
€20K-€39K
€40K-€59K
€60K-€79K
€80K- €99K
>€100K< €20K
65+
18-24
25-34
35-44
2%
25%
29%
24%
45-54
14%
55-64
6%
13% 48% 13% 14%
3% 6% 3%
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
ƒ
Gender:
Income:
Norway
Female
57%
Male
43%
21% 11% 14% 24% 13% 8% 8%
100K kr-199K kr
200K kr-299K kr
300K kr-499K kr
500K kr- 699K kr
700K kr- 899K kr
>900K kr< 100K kr
12% 14% 14% 24% 17% 11% 9%
Gender:
Income:
Education:
Poland
65+
18-24
25-34
35-44
3%
22%
34%
22%
45-54
11%
55-64
7%
Female
61%
Male
39%
Age:
Education:
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
27% 32% 17% 0%
12% 11% 1%
13-17
65+
18-24
25-34
35-44
8%4%
39%21%
14%
45-54
9%
55-64
5%
Age:
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
9% 31% 16% 16%
7% 20% 1%
20K zł-39K zł
40K zł-59K zł
60K zł-99K zł
100K zł- 139Kzł
140K zł- 179K zł
>180K zł<20K zł
kr
zł
Gender:
Income:
Norway
Female
57%
Male
43%
21% 11% 14% 24% 13% 8% 8%
100K kr-199K kr
200K kr-299K kr
300K kr-499K kr
500K kr- 699K kr
700K kr- 899K kr
>900K kr< 100K kr
12% 14% 14% 24% 17% 11% 9%
Gender:
Income:
Education:
Poland
65+
18-24
25-34
35-44
3%
22%
34%
22%
45-54
11%
55-64
7%
Female
61%
Male
39%
Age:
Education:
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
27% 32% 17% 0%
12% 11% 1%
13-17
65+
18-24
25-34
35-44
8%4%
39%21%
14%
45-54
9%
55-64
5%
Age:
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
9% 31% 16% 16%
7% 20% 1%
20K zł-39K zł
40K zł-59K zł
60K zł-99K zł
100K zł- 139Kzł
140K zł- 179K zł
>180K zł<20K zł
kr
zł
Gender:
Income:
Education:
Sweden
Female
61%
Male
39% 18% 5% 2% 11%18%
UniversityDegree
PostgraduateDegree
Doctoral orProfessional
Degree
Vocationalor Technical
Degree
PrimaryEducationCompleted
Secondary EducationCompleted
12% 16% 17% 28% 16% 8% 4%
13-17
65+
18-24
25-34
35-44
7%
9%
24%21%
14%
45-54
14%
55-64
10%
Age:
46%
100K kr-199K kr
200K kr-299K kr
300K kr-499K kr
500K kr- 699K kr
700K kr- 899K kr
>1M kr< 100K kr
Gender:
Income:
Education:
Spain
13-17
65+
18-24
25-34
35-44
1%2%
27%
29%
23%
45-54
13%
55-64
5%
Female
46%
Male
54%
Age:
42% 30% 13% 6% 3% 2% 4%
€20K-€39K
€40K-€59K
€60K-€79K
€80K- €99K
€100K- €149K
>€150K< €20K
7% 26% 35% 9%
7% 11% 5%
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
kr
CHF20K-CHF39K
CHF40K-CHF59K
CHF60K-CHF99K
CHF100K- CHF139K
CHF140K- CHF179K
>CHF180K< CHF20K
Gender:
Income:
Education:
Switzerland
Female
55%
Male
45%
Age:
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
9% 21% 9% 7%
9% 43% 2%
13-17
65+
18-24
25-34
35-44
3%6%
25%
23%
18%
45-54
16%
55-64
9%
15% 14% 18% 31% 14% 5% 3%
16% 19% 17% 13% 17% 10% 7%
£10K-£19K
£20K-£29K
£30K-£39K
£40K- £59K
£60K- £89K
>£90K< £10K
Gender:
Income:
Education:
United Kingdom
13-17
65+
18-24
25-34
35-44
2%
6%
25%26%
17%
45-54
14%55-64
10%
Female
58%
Male
42%
Age:
9% 36% 23% 11%
11% 8% 2%
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
CHF
CHF20K-CHF39K
CHF40K-CHF59K
CHF60K-CHF99K
CHF100K- CHF139K
CHF140K- CHF179K
>CHF180K< CHF20K
Gender:
Income:
Education:
Switzerland
Female
55%
Male
45%
Age:
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
9% 21% 9% 7%
9% 43% 2%
13-17
65+
18-24
25-34
35-44
3%6%
25%
23%
18%
45-54
16%
55-64
9%
15% 14% 18% 31% 14% 5% 3%
16% 19% 17% 13% 17% 10% 7%
£10K-£19K
£20K-£29K
£30K-£39K
£40K- £59K
£60K- £89K
>£90K< £10K
Gender:
Income:
Education:
United Kingdom
13-17
65+
18-24
25-34
35-44
2%
6%
25%26%
17%
45-54
14%55-64
10%
Female
58%
Male
42%
Age:
9% 36% 23% 11%
11% 8% 2%
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
CHF
Panel Demographics for Asia Pacific Selected Countries
15% 11% 8% 20% 14% 18% 14%
¥16K-¥24K
¥25K-¥34K
¥35K-¥64K
¥65K- ¥94K
¥95K- ¥149K
>¥150K< ¥15K
Gender:
Income:
China
Female
46%
Male
54%
Education:
13-1765+
18-2425-34
35-44
5%1%
37%40%
14%
45-543%
55-64
1%
Age:
8% 2%8%
UniversityDegree
PostgraduateDegree
Doctoral orProfessional
Degree
PrimaryEducationCompleted
Secondary EducationCompleted
16% 55% 11%
Vocationalor Technical
Degree
24% 11% 12% 11% 14% 16% 12%
$30K-$44K
$45K-$59K
$60K-$74K
$75K- $99K
$100K- $149K
>$150K< $30K
Gender:
Income:
Education:
Australia
15-17
65+
18-24
25-34
35-442%
8%
22%
25%
17%
45-54
14%
55-64
12%
Female
60%
Male
40%
Age:
21% 13% 6% 22%15% 23%
PostgraduateDegree
Some Collegeor FurtherEducation
Vocationalor Technical
Degree
UniversityDegree
SecondaryEducation
SomeSecondaryEducation
¥
9%
Gender:
Income:
Education:
India
Female
19%
Male
81%
29% 39% 17% 8% 3% 2%
1M ₹-4M ₹
5M ₹-9M ₹
10M ₹-19M ₹
20M ₹-39M ₹
>40M ₹< 1M ₹
20% 16% 13% 13% 24% 5%
HK$100K-HK$199K
HK$200K-HK$299K
HK$300K-HK$399K
HK$400K- HK$699K
HK$700K- HK$999K
>HK$1M< HK$100K
Gender:
Income:
Education:
Hong Kong
Female
59%
Male
41%
Age:
15-17
65+
18-24
25-34
35-44
3%1%
31%
35%
20%
45-54
8%
55-64
3%
13-17
65+
18-24
25-34
35-44
6%
1%
49%
33%
8%
45-54
2%55-64
1%
Age:
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
9% 30% 29% 7%
12% 11% 1%
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
10% 25% 36% 15%
7% 4% 2%
₹
Gender:
Income:
Education:
Japan
15-17
65+
18-24
25-34
35-44
2%
6%
12%
26%
24%
45-54
19%
55-64
10%
Female
43%
Male
57%
Age:
18% 11% 14% 13% 26% 11% 8%
¥3M-¥4M
¥4M-¥5M
¥5M-¥6M
¥6M- ¥9M
¥9K- ¥12M
>¥112M< ¥3M
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
4% 22% 37% 4%
18% 13% 1%
16% 20% 19% 15% 12% 18%
$21K-$40K
$41K-$60K
$61K-$80K
$81K- $90K
>$100K< $21K
Gender:
Income:
Education:
New Zealand
15-17
65+
18-24
25-34
35-44
4%
10%
16%
21%
18%
45-54 19%
55-64
12%
Female
65%
Male
35%
Age:
28% 13% 32% 12%
8% 6% 1%
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
¥
Gender:
Income:
South Korea
Female
45%
Male
55%
24% 16% 15% 12% 17% 11% 5%
₩20M-₩29M
₩30M-₩39M
₩40M-₩49M
₩50M- ₩69M
₩70M- ₩99M
>₩100M< ₩20M
Education:
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
2% 31% 43% 5%
14% 3% 2%
13-1765+
18-2425-34
35-44
1%1%
40%32%
16%
45-54
8%
55-64
2%
Age:
Gender:
Income:
Education:
Singapore
15-1765+
18-24
25-34
35-44
2%2%
22%
33%
24%
45-54
12%
55-64
5%
Female
42%
Male
58%
Age:
29% 14% 16% 12% 11% 10% 8%
S$26K-S$34K
S$35K-S$54K
S$55K-S$74K
S$75K- S$99K
S$100K- S$149K
>S$150K< S$25K
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
5% 19% 33% 9%
13% 21% 1%
₩
Gender:
Income:
South Korea
Female
45%
Male
55%
24% 16% 15% 12% 17% 11% 5%
₩20M-₩29M
₩30M-₩39M
₩40M-₩49M
₩50M- ₩69M
₩70M- ₩99M
>₩100M< ₩20M
Education:
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
2% 31% 43% 5%
14% 3% 2%
13-1765+
18-2425-34
35-44
1%1%
40%32%
16%
45-54
8%
55-64
2%
Age:
Gender:
Income:
Education:
Singapore
15-1765+
18-24
25-34
35-44
2%2%
22%
33%
24%
45-54
12%
55-64
5%
Female
42%
Male
58%
Age:
29% 14% 16% 12% 11% 10% 8%
S$26K-S$34K
S$35K-S$54K
S$55K-S$74K
S$75K- S$99K
S$100K- S$149K
>S$150K< S$25K
University Degree PostgraduateDegree
Doctoral orProfessional Degree
Vocational orTechnical Degree
Some College orFurther Education
Some SecondaryEducation
SecondaryEducation
5% 19% 33% 9%
13% 21% 1%
₩
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