research into action presentation
DESCRIPTION
An overview of the key findings and recommended actions of the Cultural Alliances 2009 report "Research Into Action: Pathways to New Opportunities." Presentation audio is as delivered by Peggy Amsterdam, Cultural Alliance President, at the Alliance's Annual Member Meeting, September 21, 2009. Offers specific insights into how the Philadelphia region's diverse population engages with the arts.TRANSCRIPT
![Page 1: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/1.jpg)
![Page 2: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/2.jpg)
The 5 Studies
What are the emerging forms of cultural engagement?
The Cultural Engagement Index
![Page 3: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/3.jpg)
The 5 Studies
What will Philadelphia region’s population look like in 2020?
Demographic Trends and Forecasts in the Philadelphia Region
![Page 4: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/4.jpg)
The 5 Studies
How does our region’s engagement compare nationally?
Culture & the Arts Survey
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The 5 Studies
How do people migrate between cultural organizations?
Paid Patronage Study
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The 5 Studies
Who and what influence the decision to participate culturally?
Engage 2020 Focus Groups
![Page 7: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/7.jpg)
The 5 Studies
The Cultural Engagement Index
Demographic Trends and Forecastsin the Philadelphia Region Study
Culture & the Arts Survey
Paid Patronage Study
Engage 2020 Focus Groups
![Page 8: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/8.jpg)
1 Philly scores well…
![Page 9: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/9.jpg)
1 Philly scores well…
![Page 10: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/10.jpg)
2 Our bucket is leaking
![Page 11: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/11.jpg)
2 Our bucket is leaking
![Page 12: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/12.jpg)
3 Personal practice is a gateway
![Page 13: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/13.jpg)
4 People of color…engaged & growing
![Page 14: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/14.jpg)
4 People of color…engaged & growing
![Page 15: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/15.jpg)
5 Families matter
![Page 16: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/16.jpg)
5 Families matter
![Page 17: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/17.jpg)
5 Families matter
![Page 18: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/18.jpg)
6 Role models are key
![Page 19: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/19.jpg)
7 Marketing is multi-channel
![Page 20: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/20.jpg)
7 Marketing is multi-channel
![Page 21: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/21.jpg)
8 Product matters
![Page 22: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/22.jpg)
9 Social connection is huge
![Page 23: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/23.jpg)
10 Service is central
![Page 24: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/24.jpg)
10 key findings
1) Philly scores well
![Page 25: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/25.jpg)
10 key findings
1) Philly scores well
2) Our bucket is leaking
![Page 26: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/26.jpg)
10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
![Page 27: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/27.jpg)
10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
4) People of color…engaged & growing
![Page 28: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/28.jpg)
10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
4) People of color…engaged & growing
5) Families matter
![Page 29: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/29.jpg)
10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
4) People of color…engaged & growing
5) Families matter
6) Role models are key
![Page 30: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/30.jpg)
10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
4) People of color…engaged & growing
5) Families matter
6) Role models are key
7) Marketing is multi-channel
![Page 31: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/31.jpg)
10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
4) People of color…engaged & growing
5) Families matter
6) Role models are key
7) Marketing is multi-channel
8) Product matters
![Page 32: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/32.jpg)
10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
4) People of color…engaged & growing
5) Families matter
6) Role models are key
7) Marketing is multi-channel
8) Product matters
9) Social connection is huge
![Page 33: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/33.jpg)
10 key findings
1) Philly scores well
2) Our bucket is leaking
3) Personal practice is a gateway
4) People of color…engaged & growing
5) Families matter
6) Role models are key
7) Marketing is multi-channel
8) Product matters
9) Social connection is huge
10) Service is central
![Page 34: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/34.jpg)
5 next steps
1) Read the report
![Page 35: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/35.jpg)
5 next steps
1) Read the report
2) Share it
![Page 36: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/36.jpg)
5 next steps
1) Read the report
2) Share it
3) Read the 5 studies at philaculture.org
![Page 37: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/37.jpg)
5 next steps
1) Read the report
2) Share it
3) Read the 5 studies at philaculture.org
4) I.D. opportunities that fit mission
![Page 38: Research into Action Presentation](https://reader036.vdocuments.us/reader036/viewer/2022062514/559228f01a28ab98698b476c/html5/thumbnails/38.jpg)
5 next steps
1) Read the report
2) Share it
3) Read the 5 studies at philaculture.org
4) I.D. opportunities that fit mission
5) Build one innovation element into next year’s plan
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