reputation management presentation

12
Management Tips for Your Local Business www.eBusiness.pk www.facebook.com/ebusinessexperts Skype: ebusinessexperts

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Page 1: Reputation management presentation

10 Reputation Management Tips

for Your Local Business

www.eBusiness.pkwww.facebook.com/ebusinessexperts

Skype: ebusinessexperts

Page 2: Reputation management presentation

Google Yourself

Google your business name to find out what is being said about your business online

The only way to manage it is to “know” about it

Page 3: Reputation management presentation

Answer Negative Reviews

Do not ignore negative comments

Be proactive and talk to the person who wrote the review to see how you can fix the problem

This shows the public that you care

Page 4: Reputation management presentation

Start Blogging

Blog posts help push down negative reviews and get them off of page one

The more you blog, the faster your blog posts will fill up the search engine results

Page 5: Reputation management presentation

Distribute Press Releases

Publish press releases on a regular basis to keep a steady stream of fresh, positive content on the web about your business

Press releases can also push down negative customer reviews in the search engine results

Page 6: Reputation management presentation

Get Social

Google places a lot of quality on social media sites – the more social media profiles you have, the better

Ask your happy social media followers/customers to leave reviews for your company

Page 7: Reputation management presentation

Join Industry Specific Forums

Find forums related to your industry and join them

Become active on these forums and always have your business link in your signature if allowed

Frequently offer insight and advice about your industry; become the authority in your local area

Page 8: Reputation management presentation

Practice Search Engine Optimization

Make sure your website and other web properties are fully optimized

Be sure to use the right keywords

Good for more exposure and for building a strong reputation in terms of relevance and importance

Page 9: Reputation management presentation

Think Before You Speak Online

Once you poste information on the web, it is out there and can’t be taken back so post carefully

Can what you’re about to say HURT your business? If so, don’t say it

Page 10: Reputation management presentation

Use Photos Online and Optimize Them

People like to see who they’re doing business with so the more photos the better

Have photos of yourself, your business, your employees, and your products posted online

Use keywords to name your photos so they rank in the search engines

Page 11: Reputation management presentation

Buy Domains with Your Business Name in Them

Once you purchase these domains, put up smaller sites related to your business

Sites should rank easily due to your business name being in them

These sites will help push down any negative customer reviews in the search engines

Page 12: Reputation management presentation

If you would like more information about reputation management, contact us today for

a FREE Consultation

www.eBusiness.pkwww.facebook.com/ebusinessexperts

Skype: ebusinessexperts