repri v ben livshits rise microsoft research. users want a highly personaliz ed web experience
TRANSCRIPT
RePriv Ben Livshits
RISEMicrosoft Research
users want a highly
personalized web experienc
e
3
Personalization in the News
4
Personalization in the News
5
Personalization in the News
6
Personalization in the News
service providers want to
target users better
users are concerned about their
privacy and tracking
9
Privacy in the News
10
Privacy in the News
11
Privacy in the News
12
Privacy in the News
13
Privacy in the News
RePriv
Relevant news
Ad targeting
Personalization
better mobile browsing
Privacy
Miners
RePriv infers user
interest profile as the user is
browsing
ODP categories are
used to represent user
interests
RePriv proposes a
protocol for sharing
information with sites to be used for personaliz
ation
RePriv supports in
browser extensions or
miners to allow more
personalization
RePrivBen Livshits
RISEMicrosoft Research