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Developing Entrepreneurship and
Small Business in Brazil:The Role of Sebrae-SP
Gustavo Carrer I. Azevedo, MScRenato Fonseca Andrade, MSc
Business Orientation UnitSebrae-SP
Developing Developing Entrepreneurship andEntrepreneurship and
Small Business in Brazil:Small Business in Brazil:The Role of The Role of SebraeSebrae--SPSP
Gustavo Carrer I. Azevedo, Gustavo Carrer I. Azevedo, MScMScRenato Fonseca Andrade, Renato Fonseca Andrade, MScMSc
Business Business OrientationOrientation UnitUnitSebraeSebrae--SPSP
BRAZILA continental country
• Size: 8.5 million of km2
• Population: 184 million
• GDP: US$ 796 billion (2005)
• GDP per capta: US$ 4.500
• HDI: 0.792 (63º - 2005)
13,5 million (100%)
(0%)
4,9 million (99%)
40 thousands(1%)
3,3 million(99%)
33 thousands(1%)
12,1 million(54%)
10,4 million(46%)
0%
50%
100%
Self Owner FormalEnterprises
Employer EmployeesCLT
Middle and Big EnterprisesMicro and Small Enterprises
Business ProfileThe strength of small business
Fonte: Pesquisa Nacional por Amostra de Domicílios (PNAD) do IBGE, 2003 (conta-própria e empregadores).
Relação Anual de Informações Sociais (RAIS) do Ministério do Trabalho e Emprego, 2003 (empregados CLT).
Unidade de Estratégias e Diretrizes do SEBRAE-NA, 2002 (empresas formais).
MGEs
Average of 213 employees by
enterprise
MPEs
Average of 6 employees by
enterprise
Business ProfileStart-up business in Brazilper year (1995-2003)
Fonte: Departamento Nacional de Registro do Comércio (DNRC)
483
533
467
477
461
491
445
472
519
200
400
600
1995 1996 1997 1998 1999 2000 2001 2002 2003
Thou
sand
s of
ent
erpr
ises
SEBRAE System
• SEBRAE - Brazilian Support Service to Micro and Small Enterprises is a non-profit private organization, resultant from the union of both public and private sectors and the country’s main fostering and research entities.
• Its purpose is to support the development of small-sized business activity and to stimulate and strength small Brazilian entrepreneurs through the managerial enhancement of national micro and small enterprises, giving them the best conditions for sustainable development.
The São Paulo State
• Population: 40 million
• Strongest economy
• Highest GDP
• 1.3 million enterprises
• 2.3 million no-regular
• 600 thousands of potential entrepreneurs
• About 12.000 start-ups by month
1.3 million of enterprises
2.6 million of no-regular
600 thousands potential entrepreneurs
SEBRAE-SPThe target in the state
Reduction of mortality rate
Contraction rising
Invoicing rising
SEBRAE in São Paulo State
Headquarter30 Regional Offices
+ 80 points of attendance to the entrepreneur
Main programs
• Business Incubators• Cluster's Development• Knowledge diffusion• Training• Consulting• Market access• Technology and Innovation• Public Policy• Business Associations• Agribusiness program• Tourism, Handcraft and Culture programs• Young Entrepreneurs programs
Challenge SEBRAE
SEBRAE-SPIncubators
75 incubators
•• Media diffusionMedia diffusion
• Television• Radio• Internet• Editorial series• External media
SEBRAE-SPKnowledge Diffusion
SEBRAE-SPEntrepreneurship Center
“Knowledge in the field of entrepreneurship and entrepreneur education”
- Academy of Entrepreneur
- Observatory of entrepreneurship and small business
- Knowledge Management Unit
• Academy of Entrepreneur
- Open school - process of continued education
- Formation of multipliers
- Technologies of education in the distance
• Observatory of entrepreneurship and small business
- Analysis of scenaries and trends on empreendedorismo and small business
- Presentation of inputs for the development of new projects and methodologies
• Knowledge Management Unit
- Treatment and dissemination of entrepreneurship and small business management knowledge
SEBRAE-SPEntrepreneurship Center
SEBRAE-SP
International Partnerships • Share knowledge, techniques and experiences in the education, training, consultancy and diffusion of information on entrepreneurship and management of micro and small businesses.
Joint Us !
Sebrae-SP Headquarter
ContactsGustavo Carrer I. Azevedo, [email protected] Fonseca Andrade, MSc. [email protected]
SEBRAE-SPRua Vergueiro, 1117CEP 01504-001 São Paulo – SP+55 (11) 3177-4500www.sebraesp.com.br