redefining perspectives 6 - session 1 jarlath forde
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TRANSCRIPT
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Welcome to Redefining Perspectives A forum for A thought leadership forum for technologists interested in defining a
new future.
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The Future of UXD – Visual Experience Design
• About me
• Some user interfaces
• More than making data visual
• Modify your design approach
• Design the data
• Keep an eye out for the whitepaper
• The technology is ready
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About me
Jarlath Forde
\jär ’lath\
Creative Director [email protected]
Half Global Lead
Design and Visualization
Sapient Global Markets
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Design timeline
1990
Studio Archetype
1998 Adjacency
1999 eLab 2000 PGI
2005
Cummings Nitro 2009
Iota Second Story
Emphasis 2012
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More of this
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Title will come here
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Or more of this
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Contents
Title Pages
1 Section title Sub section Sub section
2 Section title Sub section Sub section
3 Section title Sub section Sub section
4 Section title Sub section Sub section
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Some user interfaces
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Some user interfaces
1. Text 2. Form 3. List 4. Table 5. Visual
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Credit: Juliana Ymashita
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What makes this useful?
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Here’s a clue
0 0 2 4 2
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Drivers & business case
• Increased awareness and focus on design and visualization - driven in
large part by changing expectations of users and business sponsors,
mobile and design driven product experiences
• Incremental investments in design to unlock the full potential and
capability of large investments in capability and infrastructure
• Design and visualization being used as an innovation and vision tool
and integrated into the full lifecycle of products
• Shift from UI supporting the transaction, to supporting the decision
making through improved collaboration, and better visualization,
increased interactivity and integration of information
• Business case is in scaling people, unlocking value from existing
investments, enabling and supporting higher value activities
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More than making data visual
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Before
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After
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Credit: Bill Caemmerer A skyline example
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Then
No
w
Credit: Bill Caemmerer
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Then
No
w
Credit: Bill Caemmerer
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Then
No
w
Credit: Bill Caemmerer
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Then
No
w
Credit: Bill Caemmerer
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Then
No
w
Credit: Bill Caemmerer
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Then
No
w
Credit: Bill Caemmerer
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Modify your design approach (a little)
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Copywright: Gerg Kaufman
http://vimeo.com/13658956
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Typical UXD Process
Current State
Assessment
Elicit User Needs
Ideation
Concepting
Define Creative Model
Interaction Design
Visual Design
Content Strategy
UI Development
Creative Delivery
Usability Testing
Analytics
Discover Define Release 0.5
Ongoing Release
Evolve
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Contextual Observation
and Assessment
Insights and
Opportunities
Concept and
Scoring
Rapid Prototyping
and Validation
Iterative Design and
Development
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Design the data first Then design the UI
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Modes of Interaction
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Keep an eye out for the whitepaper
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The technology is ready
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Design the data first
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Thank You!